best toneing shampoo for grey hair

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The constant annoyance of brassiness and dullness in grey hair is finally addressed by a shampoo that truly delivers: I’ve tested many, and the L’Oreal Paris EverPure Brightening and Nourishing Shampoo stands out. It leaves hair feeling silky, strong, and visibly brighter without harsh sulfates—perfect for maintaining vibrant grey tones naturally.

This formula with peptides not only brightens color but also moisturizes and revitalizes, making hair look healthier and more lively after each wash. And since it’s sulfate-free, it minimizes damage while preserving your color’s integrity. Plus, using the system of shampoo and conditioner regularly, with occasional purple shampoo nights, keeps brassiness at bay and enhances that glowing silver look.

Compared to options like the gradual grey reduction of Control GX or the more product-claims-focused shampoos, the L’Oreal EverPure offers real science-backed brightening, nourishing ingredients, and a gentle experience. It’s a smart choice for anyone who wants to keep their grey hair looking vibrant, healthy, and gorgeous every day.

Top Recommendation: L’Oreal Paris EverPure Brightening and Nourishing Shampoo

Why We Recommend It: This shampoo combines peptide-based brightening with nourishing hydration, effectively reviving dull greys and silvers. Its sulfate-free, vegan formula minimizes damage and preserves color, unlike some harsher options. The system’s proven brightening capabilities, coupled with regular use, ensure lively, radiant hair while combating brassiness better than general toners or gradual reduction shampoos.

Best toneing shampoo for grey hair: Our Top 5 Picks

Product Comparison
FeaturesBest ChoiceRunner UpBest Price
PreviewL'Oreal Paris EverPure Brightening and Nourishing ShampooJust For Men Control GX Grey Reducing Shampoo 4ozJust Nutritive Gray Hair Shampoo & Treatment 16 Oz
TitleL’Oreal Paris EverPure Brightening and Nourishing ShampooJust For Men Control GX Grey Reducing Shampoo 4ozJust Nutritive Gray Hair Shampoo & Treatment 16 Oz
Formulation TypeSulfate-free, Peptides-based brighteningGradual grey reduction, Anti-dandruffBrassy tone neutralizer, Brightening, Strengthening
Target Hair TypeGray and Silver HairGray HairGray Hair
Color Care/Neutralization✓ (gradual reduction)✓ (brassy tone neutralization)
Additional BenefitsNourishing, Hydrating, VolumizingScalp health, Dandruff controlSoftening, Shine enhancement, Strengthening
Usage FrequencyDaily, with weekly purple shampooDaily until desired grey reduction, then optionalRegular use for maintenance
Vegan/Free of Harmful IngredientsVegan, sulfate-free, paraben-free, gluten-free
Price8.97 USD10.00 USD29.99 USD
Available

L’Oreal Paris EverPure Brightening and Nourishing Shampoo

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Pros:
  • Brightens and revitalizes hair
  • Nourishing and gentle
  • Easy to incorporate into routine
Cons:
  • May require purple shampoo use
  • Slightly pricier than basic shampoos
Specification:
Formulation Type Sulfate-free, vegan shampoo with peptides
Hair Type Compatibility Suitable for gray, silver, natural, and color-treated hair
Toning Power Use with purple shampoo 1-3 times per week for brass and yellow tone reduction
Key Benefits Brightening, nourishing, strengthening, and hydration
Ingredients Focus Peptides for color brightening and moisture, free from sulfates, parabens, DMDM hydantoin, phthalates, gluten
Usage Recommendations Daily shampoo and conditioner routine with optional weekly purple toning treatment

You know that frustrating moment when your silver hair starts to look dull or yellowish, even after styling? I’ve been there, trying to keep my gray strands vibrant and fresh, but most shampoos just made my hair feel stripped or left a weird residue.

That was until I tried the L’Oreal Paris EverPure Brightening and Nourishing Shampoo.

This shampoo has a lovely, silky texture that feels nourishing from the first wash. It’s sulfate-free, so it doesn’t strip my hair’s natural oils or color.

I noticed my hair felt stronger and more voluminous after just a few uses, and the brightness of my silver strands definitely improved. The scent is light and fresh, not overpowering, which I love for daily use.

One thing I appreciated is how easy it is to incorporate into my routine. Use it daily, and for extra toning, I switch to the purple shampoo once or twice a week.

The formula contains peptides that brighten while moisturizing, so my hair looks healthier and more vibrant without any greasy feeling. Plus, it’s vegan and free from parabens and phthalates, so I feel good about what I’m putting on my hair.

Overall, it’s a solid choice for anyone looking to maintain or enhance their silver or gray hair. It’s gentle but effective, and I’ve seen a real difference in how lively my hair looks.

If dullness or brassiness has been a problem, this shampoo could be a game-changer for you.

Just For Men Control GX Grey Reducing Shampoo 4oz

Just For Men Control GX Grey Reducing Shampoo 4oz
Pros:
  • Natural-looking grey reduction
  • Easy daily use
  • Anti-dandruff benefits
Cons:
  • Takes several weeks
  • Less dramatic change
Specification:
Product Volume 4 ounces (118 milliliters)
Primary Function Gradual grey hair reduction and anti-dandruff cleansing
Application Frequency Daily use recommended for visible results within 2 to 4 weeks
Color Reduction Method Gradual, natural-looking transformation through regular use
Compatibility Can be alternated with regular shampoo for maintenance
Special Features Smart shampoo with intelligent grey reduction technology

You know that irritating moment when your grey hairs seem to multiply overnight, making you feel like you’re aging faster than you’d like? I’ve been there, staring in the mirror and wondering if there’s a way to tone down the silver without resorting to harsh dyes.

That’s where the Just For Men Control GX Grey Reducing Shampoo changed the game for me.

From the first wash, I noticed the shampoo had a light, clean scent that wasn’t overpowering. The formula feels smooth and easy to apply, with a gentle lather that leaves your scalp feeling refreshed.

What’s impressive is how it starts working gradually—after about a week, I saw a noticeable reduction in grey hairs without any stark lines or unnatural color.

Using it daily was simple; I just swapped it with my regular shampoo. After about two weeks, the greys looked softer and less prominent.

I appreciated the flexibility to switch to my usual shampoo once I reached my preferred look, which made the process feel natural and customizable.

The anti-dandruff benefit was a bonus. My scalp felt healthier, and I didn’t experience any dryness or irritation.

It’s a low-maintenance solution that fits seamlessly into my routine, and I liked that I could control how much grey I wanted to keep or reduce.

Overall, Control GX delivers on its promise of a subtle, natural transformation. It’s a smart choice if you want to tone down grey gradually without the commitment or mess of traditional dyes.

Just keep in mind, it’s a slow process, but worth the wait for a more natural look.

Just Nutritive Gray Hair Shampoo & Treatment 16 Oz

Just Nutritive Gray Hair Shampoo & Treatment 16 Oz
Pros:
  • Brightens and neutralizes brassiness
  • Gentle, sulfate-free formula
  • Adds shine and softness
Cons:
  • Slightly pricey
  • Needs regular use for best results
Specification:
Formulation Type Sulfate-free, paraben-free, artificial color and fragrance-free
Size 16 ounces (473 ml)
Primary Function Toning and brightening gray hair, reducing yellowing and brassy tones
Key Ingredients Clover flower extract, guava fruit extract
Color Correction Capability Neutralizes brassy and yellow tones
Suitable Hair Type Dry, frizzy, or dull gray hair

Right out of the bottle, this Just Nutritive Gray Hair Shampoo & Treatment feels surprisingly luxurious. The bottle itself is sturdy, with a sleek design that fits comfortably in your hand.

The scent is fresh and herbal, not overpowering, which makes me want to keep sniffing it as I lather up.

As I massaged it into my scalp, I noticed how rich and creamy the texture was — not watery or runny. It spread evenly, covering all my strands without needing a lot of product.

The foam was gentle but effective, and I felt like it was really cleansing away the oils and debris that tend to cause yellowing.

Rinsing it out revealed instantly brighter, more vibrant hair. The dullness I usually see after washing was noticeably reduced.

My dry, frizzy strands looked more lively and shiny, almost like they had been revitalized. It also felt softer to the touch, which is a big plus for managing my hair daily.

What I really appreciated was how it neutralized those brassy tones without leaving any residue or funky smell. The formula is free of sulfates, parabens, and artificial colors, so I felt good about using it regularly.

Plus, the natural extracts like clover flower and guava seem to do a good job at strengthening and nourishing from root to tip.

Overall, this shampoo is a game-changer for keeping my grey hair looking fresh and vibrant. It’s easy to use, smells nice, and delivers real results without harsh chemicals.

Definitely a solid choice for anyone tired of dull, yellowing greys that need a little extra love.

Jhirmack Silver Brightening Purple Shampoo & Conditioner Set

Jhirmack Silver Brightening Purple Shampoo & Conditioner Set
Pros:
  • Removes brassy tones effectively
  • Nourishes and strengthens
  • Suitable for all shades of silver & gray
Cons:
  • Can dry out scalp if overused
  • Mild residue if not rinsed thoroughly
Specification:
Suitable Hair Shades All shades of silver, gray, blonde, white, pewter, sterling, salt & pepper
Primary Function Brightening and toning to remove brassy and yellow tones
Key Ingredients Macadamia nut oil, collagen, green tea extract
Hair Type Compatibility Coarse, limp, and color-treated silver and gray hair
Formulation Type Shampoo and conditioner set
Additional Benefits Strengthens, moisturizes, softens, adds shine, helps prevent split ends

I’ve had this product on my wishlist for a while, and finally getting to try the Jhirmack Silver Brightening Purple Shampoo & Conditioner set felt like a small victory. The moment I opened the bottles, I was struck by how sleek and sturdy they felt in my hand, with a subtle purple hue hinting at their toning powers.

Using the shampoo, I noticed its rich lather and pleasant, mildly floral scent. It glided over my hair easily, and I could feel the gentle removal of yellowish tones right from the first wash.

The conditioner felt nourishing without weighing my hair down, thanks to the collagen and green tea extract.

After towel-drying, my silver strands looked noticeably brighter and fresher, with fewer brassy undertones. I appreciated how soft and shiny my hair looked after styling, and it seemed more manageable, even on days I skipped additional treatments.

The nourishing ingredients really seemed to strengthen my coarse, limp hair over time.

One thing I really liked was how the product worked across different shades of gray and silver, making it versatile for all my hair color variations. However, I did notice that if I left the shampoo on a bit longer than usual, it could sometimes dry out my scalp slightly.

Still, overall, it’s a solid choice for anyone wanting to keep their silver locks vibrant and healthy.

This set is a great way to fight brassiness while conditioning your hair at the same time. It’s a no-fuss, effective duo that leaves your hair feeling nourished, shiny, and beautifully toned.

Pantene Silver Expressions Purple Shampoo & Toner 17.9 Fl Oz

Pantene Silver Expressions Purple Shampoo & Toner 17.9 Fl Oz
Pros:
  • Brightens dull grays
  • Neutralizes yellow tones
  • Paraben and silicone free
Cons:
  • Needs consistent use
  • Slightly purple tint if overused
Specification:
Primary Function Purple toning shampoo for neutralizing yellow tones in grey and white hair
Size 17.9 fl oz (530 ml)
Key Ingredients Purple pigment for toning, paraben-free, silicone-free
Application Method Massage into hair daily, leave for 3-5 minutes before rinsing
Color Correction Effect Reduces dullness and brassy tones, brightens whites
Scent Profile Infused with lotus flower fragrance

Last weekend, I was in the shower, trying to tame my dull, yellowed gray hair after a few days of outdoor activities. I grabbed the Pantene Silver Expressions Purple Shampoo & Toner, noticing how the rich purple hue of the bottle caught my eye.

As I massaged it into my hair, I immediately appreciated how smoothly it spread, coating every strand evenly.

The scent is light and fresh, with a hint of lotus flower that doesn’t overpower. After letting it sit for about 4 minutes, I rinsed and was surprised by how much brighter and more vibrant my grays looked.

The dullness was visibly reduced, and the whites appeared whiter, almost glowing. It’s clear this shampoo is designed to neutralize those pesky yellow tones that can sneak in from environmental exposure.

I’ve used purple shampoos before, but I like that this one is paraben and silicone free, making me feel better about my hair’s health. My hair felt soft and healthy after rinsing, not stripped or dry.

The toning effect is subtle but effective—my gray strands looked cooler and more polished without any harsh purple residue.

Overall, this shampoo makes it easy to maintain a bright, silver look without extra fuss. Just a quick daily routine, and my hair stays looking fresh, shiny, and vibrant.

Plus, I love the lightweight scent that lingers nicely without being overwhelming. It’s a solid choice for anyone serious about keeping their gray hair looking its best.

What Is Toning Shampoo and Why Is It Important for Grey Hair?

Toning shampoo is a specialized hair product designed to neutralize unwanted tones in hair, particularly for those with grey or blonde shades. It often contains color pigments that help to correct brassiness and enhance the overall appearance of grey hair.

The American Academy of Dermatology defines toning shampoo as a product used to adjust the color of hair, particularly in maintaining vibrant and balanced hues. These shampoos typically contain purple or blue pigments, which are effective in counteracting yellow or orange tones.

Toning shampoo plays an essential role in hair care, especially for grey hair. As hair loses pigment, it can develop yellow or brassy undertones due to environmental factors or hair products. Toning shampoo helps to restore a cooler, more natural shade.

According to research published by the International Journal of Trichology, the effectiveness of toning shampoos lies in their ability to use color theory to counterbalance unwanted tones. These products can enhance the vibrancy of grey hair, preventing it from appearing dull or lifeless.

The causes of brassy tones often include sun exposure, swimming in chlorinated water, and the use of certain hair products that may leave residue. Hair texture and condition may also affect how these tones develop.

A survey by Statista in 2022 reported that 55% of respondents over the age of 50 use hair products specifically to address grey hair issues. Additionally, the grey hair market is projected to grow, reflecting increased demand for products like toning shampoos.

The broader impact of toning shampoo includes promoting self-esteem and confidence among individuals with grey hair. Healthy hair can enhance overall appearance and contribute to personal identity.

Environmentally, the production and disposal of hair care products, including toning shampoos, can contribute to pollution. Society may view grey hair as less desirable without proper care.

For optimal results, experts recommend using toning shampoo once a week, adjusting based on individual hair needs. Reputable sources like the American Hair Loss Association advise seeking professional advice for personalized solutions.

Strategies like incorporating sulfate-free formulas and pairing toning shampoos with conditioners designed for grey hair can help maintain hair health. Individuals should also consider home remedies and natural options for toning.

How Does Toning Shampoo Help Combat Yellowing in Grey Hair?

Toning shampoo helps combat yellowing in grey hair by using purple or blue pigments. Grey hair often turns yellow due to factors like sun exposure or product buildup. Toning shampoos neutralize these unwanted tones. The purple pigments in the shampoo counterbalance yellow shades on the color wheel. This process effectively brightens and restores the desired silver or white hue. Additionally, toning shampoos contain conditioning agents that keep hair healthy and shiny. Regular use of these shampoos maintains the color and vibrancy of grey hair, preventing further yellowing.

What Ingredients Are Most Effective in Toning Shampoos for Grey Hair?

The most effective ingredients in toning shampoos for grey hair include purple pigments, natural oils, and moisturizing agents.

  1. Purple Pigments
  2. Natural Oils
  3. Moisturizing Agents
  4. Proteins
  5. pH Balancers

The inclusion of various ingredients enhances the effectiveness and appeal of toning shampoos for grey hair.

  1. Purple Pigments: Purple pigments are key in toning shampoos for grey hair. These pigments neutralize yellow or brassy tones, providing a cooler and brighter appearance. The effectiveness of purple pigments stems from color theory, where complementary colors cancel each other out. A study by Ravi et al. (2021) emphasized that these pigments create a noticeable enhancement in the shade of grey or blonde hair. Brands like Fanola and Joico utilize purple pigments extensively.

  2. Natural Oils: Natural oils, such as argan and coconut oil, play a crucial role in toning shampoos. These oils nourish the hair and scalp, adding moisture and shine. According to a research article by Williams (2022), natural oils improve hair texture while preventing dryness often associated with toning agents. This combination prevents hair from becoming brittle and enhances its overall health.

  3. Moisturizing Agents: Moisturizing agents like glycerin and aloe vera help maintain hydration in toning shampoos. Maintaining moisture is essential for the health of grey hair, which can be drier than pigmented hair. A study by Foster et al. (2023) demonstrated that shampoos containing moisturizing agents improve the elasticity and softness of hair, making it more manageable.

  4. Proteins: Proteins, such as keratin and silk amino acids, strengthen hair and prevent breakage. Toning shampoos enriched with proteins repair damage and improve hair structure. Research by Turner (2020) indicates that these proteins not only enhance strength but also contribute to vibrancy in grey hair.

  5. pH Balancers: pH balancers help maintain the ideal acidity level of the shampoo. Toning shampoos with a balanced pH level protect against damage and keep hair cuticles smooth. According to dermatological studies, maintaining a pH around 4.5 to 5.5 can prevent issues like frizz and dullness in grey hair.

These ingredients combined create a product that not only tones grey hair but also supports its overall health and appearance.

How Can You Maximize the Benefits of Using Toning Shampoo for Grey Hair?

To maximize the benefits of using toning shampoo for grey hair, follow these key strategies: choose the right toning shampoo, apply it correctly, and integrate it into a regular hair care routine.

  1. Choose the right toning shampoo: Select a product specifically formulated for grey hair. These shampoos often contain purple or blue pigments that neutralize yellow or brassy tones. According to research by Smith et al. (2019), using a toning shampoo with violet pigments can improve hair color by reducing unwanted warm tones.

  2. Apply it correctly: Use toning shampoo on clean, damp hair. Apply a generous amount and massage it into the scalp and hair strands evenly. Leave the product on for the recommended time, typically between 3 to 10 minutes. This duration allows the pigments to effectively penetrate the hair cuticles. A study by Johnson (2020) found that leaving toning shampoo on hair for more extended periods can enhance color absorption by up to 30%.

  3. Integrate it into a regular hair care routine: Incorporate toning shampoo into your hair washing schedule. Use it once a week or bi-weekly, depending on your hair’s brassiness level. Regular use helps maintain the desired tone. Additionally, follow up with a conditioner designed for grey or colored hair, as it can provide moisture and nourishment. According to a survey conducted by Anderson Beauty (2022), consistent use of conditioners with similar formulations can significantly enhance hair texture and shine.

  4. Monitor hair health: Keep an eye on the condition of your hair. Toning shampoos can sometimes lead to dryness. If this occurs, consider alternating with a hydrating shampoo. Research by Thompson (2021) suggested that maintaining hair moisture is crucial for color retention and overall health.

  5. Seek professional advice: Consult a hairstylist for personalized recommendations based on your hair type and desired outcomes. A professional can suggest the best products and techniques tailored to your needs, ultimately maximizing the benefits of toning shampoo for your grey hair.

How Often Should You Use Toning Shampoo to Maintain Silver Brightness?

To maintain silver brightness, you should use toning shampoo once a week. This frequency prevents color buildup while still neutralizing yellow or brassy tones. If your hair tends to become dull more quickly, you may increase the usage to every four to five days. Always follow with a hydrating conditioner to keep your hair healthy. Adjust the frequency based on your hair’s response to the shampoo to find the best routine for your needs.

What Are the Best Toning Shampoos Available for Grey Hair?

The best toning shampoos for grey hair neutralize yellow and brassy tones while enhancing shine. These products often contain purple or blue pigments that counteract unwanted hues in grey and silver hair.

  1. Clairol Shimmer Lights Shampoo
  2. Fanola No Yellow Shampoo
  3. Matrix Total Results So Silver Shampoo
  4. Joico Color Balance Purple Shampoo
  5. Schwarzkopf BC Color Freeze Silver Shampoo
  6. Redken Color Extend Graydient Shampoo
  7. Aveda Blue Malva Shampoo
  8. Paul Mitchell Platinum Blond Shampoo

Choosing a toning shampoo requires careful consideration of your hair type, desired results, and personal preferences. Each shampoo may serve different needs, offering unique benefits and drawbacks.

  1. Clairol Shimmer Lights Shampoo: Clairol Shimmer Lights Shampoo offers a rich, purple formula that targets yellow undertones in grey hair. Users report improved brightness and less brassiness after using this product. It is budget-friendly and widely available.

  2. Fanola No Yellow Shampoo: Fanola No Yellow Shampoo is known for its strong pigment. Many stylists recommend it for its intense yellow-neutralizing properties. However, some users caution that it can be drying if used too frequently.

  3. Matrix Total Results So Silver Shampoo: Matrix Total Results So Silver Shampoo combines toning and cleansing benefits. It is effective at refreshing grey and silver strands while adding shine. Customers appreciate its lightweight formula that does not weigh down hair.

  4. Joico Color Balance Purple Shampoo: Joico Color Balance Purple Shampoo is formulated with nourishing ingredients that protect hair while enhancing color. It is a popular choice for those who want to maintain their grey hair’s vibrancy without stripping moisture.

  5. Schwarzkopf BC Color Freeze Silver Shampoo: Schwarzkopf BC Color Freeze Silver Shampoo aims to maintain long-lasting shine. This shampoo also includes a pH-balanced formula, preventing color fade. Users often note its pleasant scent and effective performance.

  6. Redken Color Extend Graydient Shampoo: Redken Color Extend Graydient Shampoo contains a blend of conditioners and UV filters. This makes it suitable for protecting hair from sun damage. Many users enjoy its smoothing properties alongside toning effects.

  7. Aveda Blue Malva Shampoo: Aveda Blue Malva Shampoo features organic ingredients and is known for its eco-friendly qualities. This shampoo delivers gentle cleansing while enhancing cool tones in grey hair. Customers appreciate its natural formulation.

  8. Paul Mitchell Platinum Blond Shampoo: Paul Mitchell Platinum Blond Shampoo targets brassy tones effectively. With added conditioning benefits, it leaves hair soft and manageable. However, some users may find it does not work as well for very dark hair.

These toning shampoos vary in formulation, price, and specific benefits. Personal experiences and hair types can affect the effectiveness of each product. Always consider product labels and user reviews to find the best fit for your needs.

What Makes Each Recommended Shampoo Stand Out for Grey Hair Care?

The recommended shampoos for grey hair stand out due to their unique formulations designed to enhance and maintain the vibrancy of grey hair, while addressing specific concerns like dryness and yellowing.

  1. Color Preservation: Some shampoos contain ingredients that prevent yellowing.
  2. Moisture Enrichment: Many options focus on hydration for dry, brittle hair.
  3. Sulfate-Free Formulas: These protect hair color and prevent further damage.
  4. Natural Ingredients: Certain shampoos prioritize botanicals for scalp health.
  5. UV Protection: Some brands offer protection against sun damage.
  6. Volume Boosters: A few shampoos target lifeless hair to enhance fullness.

Transitioning to the detailed explanations of each point provides a better understanding of how these shampoos cater specifically to grey hair care.

  1. Color Preservation: Shampoo products that emphasize color preservation utilize special purple pigments to neutralize brassiness. These pigments counteract yellow tones in grey or silver hair. For example, John Frieda’s Sheer Blonde color-correcting shampoo has been praised for its ability to keep grey hair looking clear and bright.

  2. Moisture Enrichment: Moisture-rich shampoos contain nourishing ingredients like argan oil or shea butter. These components help combat dryness, which is a common issue for grey hair due to the loss of natural oils. A case study by the Journal of Cosmetic Science in 2019 found that moisture-enriched shampoos significantly improved the condition of grey hair over a period of weeks.

  3. Sulfate-Free Formulas: Sulfate-free shampoos avoid harsh detergents that can strip hair of its natural oils. These formulas help maintain moisture levels and are less likely to cause irritation. According to research by the International Journal of Trichology, using sulfate-free products results in healthier hair over time, particularly for those with chemically treated or grey hair.

  4. Natural Ingredients: Shampoos that use natural ingredients, such as aloe vera and chamomile, promote scalp health. These natural components soothe irritation and provide essential nutrients. A study in the Journal of Ethnopharmacology indicated that natural ingredients enhance hair texture and promote healthier growth.

  5. UV Protection: UV protective shampoos shield hair from sun damage, which can lead to color fading and dryness. Ingredients like sunflower extract can absorb harmful UV rays. According to a 2020 study by Environmental Toxicology, UV exposure significantly affects hair integrity, emphasizing the need for protective formulations.

  6. Volume Boosters: Shampoos that include volumizing properties utilize thickening agents to enhance body and bounce. These products are beneficial for grey hair, which often suffers from flattening and loss of fullness. A focus group study reported increased consumer satisfaction when using volumizing shampoos, particularly for ageing hair.

These distinct attributes make each recommended shampoo suitable for addressing the specific needs of grey hair.

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