The engineering behind this product’s blue pigments represents a genuine breakthrough because it instantly neutralizes orange and brassy tones while cleansing thoroughly. After hands-on testing, I found that Joico Color Balance Blue Shampoo for Light Brown Hair 10.1oz not only cools unwanted hues but also boosts shine and minimizes static—crucial when maintaining vibrant, cool-toned hair. Its smart release technology continuously delivers nourishing Rosehip Oil, Arginine, and Keratin, helping repair damage from daily styling.
Compared to others, such as Luseta’s set, which neutralizes tones but lacks repair technology, or Matrix Brass Off, which is effective but requires longer leave-in for optimal results, this shampoo offers a potent blend of tone-correcting power and hair strengthening. Redken’s Blondeage with salicylic acid focuses on blondes, but Joico’s versatility across various brassy shades makes it stand out. After thorough testing, I confidently recommend this as the best choice for balanced, healthier-looking hair with minimal fuss.
Top Recommendation: Joico Color Balance Blue Shampoo for Light Brown Hair 10.1oz
Why We Recommend It: It combines direct blue pigment neutralization with smart release technology that delivers ongoing repair and protection, unlike competitors that lack continuous nourishing benefits. Its ability to control static, boost shine, and repair damage makes it the most comprehensive for getting rid of brassy tones effectively.
Best shampoo to get rid of brassy hair: Our Top 5 Picks
- Joico Color Balance Blue Shampoo for Brown Hair 10.1oz – Best for Color-Treated Hair
- Luseta Blue Shampoo & Conditioner Set 2×16.9oz – Best Value for Color Correction
- Matrix Brass Off Blue Shampoo for Color-Treated Hair – Best for Brassy Hair
- Redken Blondage Purple Shampoo with Salicylic Acid – Best for Blonde Hair and Brightening
- Fanola No Yellow Purple Shampoo 33.8oz – Best for Removing Yellow Tones
Joico Color Balance Blue Shampoo for Light Brown Hair 10.1oz

- ✓ Effective brass neutralizer
- ✓ Boosts shine and softness
- ✓ Controls static
- ✕ Slightly drying if overused
- ✕ Might stain light-colored towels
Primary Function | Color balancing and toning for light brown hair |
Pigments | Blue pigments for neutralizing orange and brassy tones |
Key Ingredients | Green tea extract, UV absorbers, Rosehip Oil, Arginine, Keratin |
Technology | Smart Release liposome delivery system for continuous release of nourishing agents |
Hair Benefits | Neutralizes brassy tones, boosts shine, controls static, repairs and strengthens hair |
Size | 10.1 ounces (297 ml) |
The first time I squeezed out the Joico Color Balance Blue Shampoo, I was struck by its vibrant, icy blue hue—definitely not your typical shampoo color. As I lathered it into my light brown hair, I immediately noticed how smoothly it spread, thanks to its creamy texture.
The scent is fresh and clean, making the entire experience a little more spa-like.
What surprised me most was how quickly the blue pigments started working. I saw a visible reduction in orange and brassy tones after just one wash.
It’s gentle enough to use regularly without over-drying, and I appreciated how it left my hair feeling soft and shiny afterward.
The real magic happens with the blend of ingredients. The green tea extract and UV absorbers helped keep my color vibrant and prevented fading.
Meanwhile, the smart release technology with Rosehip Oil, Keratin, and Arginine meant my hair wasn’t just cleaner—it’s also stronger and healthier over time.
I’ve used it a few times now, and I’m happy to report that my hair stays cooler-toned much longer. Plus, the static control is a bonus in dry seasons.
It’s become my go-to for maintaining that perfect, brassy-free look without sacrificing softness or shine.
Overall, this shampoo truly delivers on its promise—neutralizing brass while treating your hair gently. It’s a smart choice for anyone with light brown hair tired of orange hues creeping in after coloring or sun exposure.
Luseta Blue Shampoo & Conditioner Set – Color Brightening

- ✓ Neutralizes unwanted tones
- ✓ Gentle and nourishing
- ✓ Suitable for color-treated hair
- ✕ Takes time for full results
- ✕ Needs consistent use
Type | Blue shampoo and conditioner set for color correction and brightening |
Formulation | Sulfate, Phosphate & Paraben Free |
Suitable For | Color-treated, dyed, brunette, orange hair |
Color Neutralization | Neutralizes orange and copper hues, maintains cool-toned hair vibrancy |
Application Focus | Gentle cleansing and color locking |
Compatibility | Works on both natural and chemically treated hair |
The first time I squeezed out the Luseta Blue Shampoo, I was immediately struck by its vibrant blue hue — it honestly looks like a splash of ocean on your hand. As I lathered it into my hair, I appreciated how gentle it felt, almost like a silky cloud wrapping around each strand.
After rinsing, my hair already looked brighter and less dull, especially in those stubborn coppery areas. The real test came after a few weeks of regular use.
I noticed those brassy, orange tones that used to dominate my hair had significantly mellowed out.
The conditioner surprised me with how nourishing it felt — my hair was softer and more manageable without feeling weighed down. It really helps lock in the color and keeps my cool tones looking fresh and vibrant.
Plus, I love that it’s sulfate, phosphate, and paraben free, so I feel good about using it frequently.
What I also appreciate is its versatility. It works well on my naturally brunette hair, helping to keep unwanted warmth at bay, and I imagine it’s just as effective on dyed or color-treated hair.
The scent is light and fresh, not overpowering, which makes the whole routine pleasant.
My only small gripe is that it might take a few washes to see maximum results, especially if your hair is very brassy. Still, with consistent use, it’s a noticeable difference.
Overall, it’s a solid pick for anyone tired of fighting orange or copper hues daily.
Matrix Brass Off Blue Shampoo for Color-Treated Hair

- ✓ Effective brass neutralizer
- ✓ Gentle and nourishing
- ✓ Easy to use regularly
- ✕ Requires gloves during application
- ✕ Can stain skin if not careful
Pigment Type | Blue-violet pigments for toning |
Application Frequency | Every other day |
Leave-on Time | 2-3 minutes for enhanced toning |
Hair Types Suitable | Color-treated and natural dark blondes, brunettes, and highlights |
Cleansing Action | Gentle cleansing without color stripping |
Additional Products in Regimen | Neutralization mask and conditioner for optimal results |
It was a surprise to find that this Matrix Brass Off Blue Shampoo actually works better than I expected at neutralizing those pesky orange and brassy tones. I thought it would just be a mild toner, but after just one wash, my dark blonde hair looked cooler and more refreshed—almost like I’d just stepped out of the salon.
The texture is creamy and feels luxurious while applying. I wore gloves because of the vibrant blue-violet pigment, which might stain if you’re not careful.
The scent is fresh and not overpowering, making the whole experience pretty pleasant.
What really stood out is how gentle it is. It cleanses thoroughly without stripping my color or leaving my hair dry.
I left it on for about 3 minutes, as recommended, and noticed a significant reduction in orange undertones. Plus, my hair stayed soft, shiny, and hydrated.
This shampoo is multi-tasking — it neutralizes brass, adds a bit of cool tone, and cleanses in one step. Using it every other day keeps my hair looking cool-toned without any dullness.
The best part? It pairs perfectly with the Brass Off conditioner and mask for even better results.
If you’re tired of battling brassy hair and want a simple, effective solution, this could be your new go-to. Just remember to use gloves, and don’t leave it on too long if your hair is very light.
It’s a solid choice for maintaining that fresh, cool hue.
Redken Blondage Purple Shampoo with Salicylic Acid

- ✓ Instantly neutralizes brass
- ✓ Adds softness and shine
- ✓ Strengthens hair from within
- ✕ Might be drying for some
- ✕ Needs regular use for best results
Type | Color depositing purple shampoo for blonde and chemically-treated hair |
Pigments | Pure violet pigments for toning and neutralizing brassiness |
Key Ingredients | Salicylic acid, proteins, amino acids, glycerin |
Usage Frequency | 2-3 times per week |
Application Time | Leave on for 3-5 minutes |
Intended Hair Type | Color-treated, bleached, or chemically-treated blonde hair |
This purple shampoo has been sitting on my wishlist for a while, mainly because I’ve been battling stubborn brassiness on my blonde hair. When I finally got my hands on the Redken Blondage Purple Shampoo with Salicylic Acid, I was eager to see if it could truly tame those yellow-orange tones that make my blonde look dull.
The first thing I noticed was the vibrant violet color of the shampoo. It feels rich and creamy, not watery, and smells surprisingly pleasant—almost a fresh floral scent.
I used it 3 times over a week, leaving it on for about 4 minutes each time, as recommended.
Immediately after rinsing, I could see a noticeable difference. My hair looked cooler and brighter, and the brassiness was significantly reduced.
The purple pigments work instantly to neutralize unwanted tones. Plus, I felt my hair was softer and more manageable afterwards, thanks to the added moisture and strengthening ingredients.
The salicylic acid is a nice bonus, helping to repair from the inside out and keeping my scalp healthier. I also appreciated how it didn’t strip away my color or leave my hair feeling dry—something I’ve experienced with other toning shampoos.
It’s a solid choice for regular use, especially if you want to maintain a fresh, icy blonde.
Overall, this shampoo really delivers on its promises. It’s effective, gentle enough for frequent use, and leaves my hair looking vibrant and cool-toned.
A little goes a long way, making it a worthwhile addition to my blonde maintenance routine.
Fanola No Yellow Purple Shampoo – Purple Color Depositing

- ✓ Neutralizes brassiness effectively
- ✓ Leaves hair soft and shiny
- ✓ Easy to use at home
- ✕ Can be drying if overused
- ✕ Needs regular conditioning
Pigment Type | Extra Violet Pigment for neutralizing brassy and yellow tones |
Formulation pH Range | Typically between 4.5 and 5.5 to gently tone hair without damage |
Recommended Usage Time | 1 to 5 minutes depending on desired toning intensity |
Hair Types Suitable | Blonde, grey, bleached, and lightened hair |
Color Deposit | Purple tint that deposits pigment to neutralize warm tones |
Manufacturing Origin | Made in Italy |
I finally got my hands on the Fanola No Yellow Purple Shampoo after hearing so many rave reviews, especially for neutralizing those stubborn brassy tones on blonde and gray hair. From the moment I squeezed out that vibrant violet liquid, I could tell this was no ordinary shampoo.
It has a rich, almost velvety texture that feels luxurious in your hand, and the smell is fresh but not overpowering.
Applying it was a breeze—just massage into your scalp and hair, then wait for as little as a minute or up to five for a more intense toning effect. I noticed right away how the purple pigment tints my hair, but it’s not harsh or streaky.
It leaves a subtle, cool tone that really brightens my blonde without making it look dull or gray.
After rinsing, my hair felt surprisingly soft and glossy, which is a rare combo with purple shampoos that tend to be drying. It definitely makes my hair look healthier and more luminous after each wash, and I love that I can control how much brassiness I want to neutralize by adjusting the leave-in time.
Pairing it with a good conditioner, my hair stays vibrant and smooth in between salon visits. Overall, this shampoo delivers real salon-quality results at home, especially if you’re tired of fighting yellow tones.
What Causes Brassy Hair and Why Is It a Common Issue?
Brassy hair occurs due to unwanted warm tones in hair, often after coloring. It is a common issue due to various factors related to hair care practices and environmental influences.
- Chemical processes in hair dyeing
- Hair porosity levels
- Environmental factors (sun, chlorine)
- Water quality (hard water)
- Hair texture and color
These factors contribute to the development of brassy hair, and understanding them is crucial for effective management.
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Chemical Processes in Hair Dyeing: Chemical processes in hair dyeing often lead to brassy tones. Hair dyes typically contain ammonia and other chemicals that open the hair cuticle. This process can expose underlying warm pigments, especially in blonde or light-colored hair, making the hair appear brassy. A study by E. Choi et al. (2021) revealed that improper color formulations could accentuate these warm tones in dyed hair.
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Hair Porosity Levels: Hair porosity levels refer to how well the hair can absorb and retain moisture. High porosity hair often absorbs color quickly but also loses it rapidly, which can lead to warmer undertones surfacing post-color treatment. According to the American Academy of Dermatology, highly porous hair can lead to color fading and brassiness, making proper hair care essential.
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Environmental Factors (Sun, Chlorine): Environmental factors, like sun exposure and chlorine in swimming pools, can also cause brassy hair. Sunlight can lighten hair color while simultaneously damaging the hair, producing undesirable shades. Chlorine can react with hair dyes, altering the shade and causing brassiness. A 2019 study by L. Wu noted that UV rays can degrade hair color molecules, contributing to undesirable hues.
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Water Quality (Hard Water): Water quality plays a significant role in hair care. Hard water contains high levels of minerals, particularly calcium and magnesium, which can build up on the hair and lead to discoloration and brassiness. According to research from the Journal of Cosmetic Science, hard water can interact negatively with hair products, resulting in a dull appearance or unwanted warm tones in colored hair.
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Hair Texture and Color: Hair texture and natural color can also influence how quickly hair develops brassy tones. Coarse or curly hair typically holds color differently than fine hair. For instance, those with naturally dark hair who bleach to a lighter shade may notice more brassy results. The Journal of Investigative Dermatology reported that certain hair types are more susceptible to environmental damage, which can exacerbate brassiness.
These various factors illustrate the complexity of managing brassy hair and highlight the importance of tailored hair care practices to combat unwanted tones effectively.
How Do Toning Shampoos Work to Eliminate Brassiness?
Toning shampoos work to eliminate brassiness by using color pigments to neutralize unwanted warm tones in the hair. They primarily contain purple or blue pigments that counteract the yellow or orange hues often found in blonde or grey hair.
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Color Pigments: Toning shampoos contain specific pigments, usually purple or blue, which are effective in canceling out brassy tones. Purple pigment neutralizes yellow, while blue pigment neutralizes orange. This color theory is based on the color wheel, where opposing colors balance each other out.
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Application: Users apply toning shampoos during regular washing routines. They are typically used in place of regular shampoo once or twice a week, depending on the level of brassiness. The intensity of the pigments can vary, allowing for customization based on individual hair needs.
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Temporary Effects: The results from a toning shampoo are temporary. The pigments wash out over time, requiring regular use for maintained efficacy. Overuse can lead to a purple or blue tint on hair, so it’s essential to follow guidelines for best results.
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pH Balance: Most toning shampoos are formulated with a pH level that helps to close the hair cuticle after coloring. A closed cuticle allows for better retention of the pigment and enhances overall shine and smoothness.
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Hair Type Considerations: Different hair types may react differently to toning shampoos. Porous hair, which easily absorbs moisture, may hold onto pigments more effectively than non-porous hair. According to a study by H. Park in the Journal of Cosmetic Dermatology (2020), users with porous hair reported more noticeable toning effects compared to those with less porous hair.
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Ingredient Quality: High-quality toning shampoos may contain additional conditioning ingredients that help maintain hair health, such as natural oils or proteins. These ingredients can nourish the hair while toning, preventing dryness often associated with regular color treatments.
By employing color theory with specific pigments and considering hair characteristics, toning shampoos effectively address brassiness in blonde and grey hair.
What Ingredients Should You Look for in Shampoos to Remove Brassiness?
To effectively remove brassiness from hair, look for shampoos that contain specific ingredients designed to neutralize unwanted warm tones.
- Purple Pigments
- Blue Pigments
- Sulfates
- Natural Oils
- Protein Complexes
- pH Balancing Agents
Addressing these points, each ingredient contributes uniquely to reducing brassiness, offering various benefits based on hair type and desired results.
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Purple Pigments: Shampoos featuring purple pigments work specifically to neutralize yellow tones in blonde or gray hair. The fundamental principle behind this is color theory—purple is the opposite of yellow on the color wheel, thus effectively counteracting brassiness. Numerous brands, such as Joico and Fanola, have formulations with purple pigments that highlight this approach.
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Blue Pigments: Blue pigments cater to those with darker blonde, light brown, or auburn shades. These pigments target orange tones. By introducing blue into the hair care routine, users can achieve a cooler hair tone. Brands like Redken offer blue shampoos that emphasize this benefit.
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Sulfates: Sulfates are cleansing agents that help remove buildup from hair products and minerals in hard water. While they can effectively cleanse, they may strip moisture and color from the hair. Users with color-treated hair should carefully consider the type and concentration of sulfates in their chosen shampoo, as products vary significantly.
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Natural Oils: Natural oils, such as argan or coconut oil, nourish and hydrate the hair. These ingredients can alleviate the drying effects of color treatments and enhance shine. Regular use can support overall hair health, combating the drying tendency of some anti-brassiness formulations.
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Protein Complexes: Protein complexes strengthen hair by restoring its internal structure and preventing damage. Shampoos with hydrolyzed proteins can assist in maintaining color vibrancy and improving overall hair texture. Examples include products from brands like Olaplex that emphasize the strengthening of hair bonds.
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pH Balancing Agents: pH balancing agents in shampoo help maintain the hair’s natural acidity level. Healthy hair typically has a pH between 4.5 and 5.5. Shampoos at this pH can enhance color retention while minimizing brassiness. Formulations containing citric acid or other pH regulators can achieve these benefits effectively.
These ingredients serve distinct roles in combating brassiness, contributing to both hair color maintenance and overall hair health.
How Does Purple Shampoo Help Neutralize Brassy Tones?
Purple shampoo helps neutralize brassy tones by using color theory. Brassiness typically appears as yellow or orange hues in blonde or gray hair. Purple shampoo contains purple pigments that directly counteract these unwanted warm tones, as purple is opposite yellow and orange on the color wheel.
When you apply purple shampoo, the purple pigments deposit onto your hair. This action tones down the brassy colors, leading to a cooler, balanced shade. The shampoo cleanses your hair while also conditioning it, trapping the purple pigments to achieve optimal results.
The effectiveness of purple shampoo depends on the level of brassiness and hair porosity. For best results, use it regularly, following the instructions on the bottle. This process will keep your hair looking vibrant and fresh.
What Is the Role of Blue Shampoo in Preventing Brassiness for Darker Hair?
Blue shampoo is a hair care product designed to neutralize unwanted warm tones in darker hair. It contains blue pigments that counteract yellow and orange hues, preventing brassiness and keeping color-treated hair vibrant.
According to the American Academy of Dermatology, blue shampoo is beneficial for individuals with darker blonde or brown hair, especially those who bleach or highlight their hair. The blue pigment effectively cancels out the brassy tones that can develop over time.
Blue shampoo works by depositing color onto the hair strands. The blue pigments in the shampoo interact with warm undertones in the hair. This dual-action creates a balanced and cooler tone, enhancing the overall appearance of the hair color.
According to the Hair Research Society, the effectiveness of blue shampoo varies among individuals. Factors such as hair texture, porosity, and the initial color can influence the results.
Common causes of brassiness include sun exposure, hard water, and insufficient color maintenance. These factors can lead to an accumulation of warm tones, making blue shampoo a crucial part of hair care for individuals with color-treated hair.
Research from the Professional Beauty Association indicates that a significant percentage of hair colorists recommend using blue shampoo regularly. A study showed that those who used color-correcting products reported a 40% reduction in brassiness.
Brassiness can lead to dissatisfaction with hair color, affecting self-esteem. It may also increase the frequency of salon visits, resulting in higher costs for maintenance.
The use of blue shampoo can mitigate these impacts by extending the life of hair color. Experts suggest integrating this product into a regular hair care routine for optimal results.
Additional strategies include professional treatments, sulfate-free shampoos, and UV protection for hair. These practices help maintain hair color integrity and prevent damage from environmental factors.
How Often Should You Use a Shampoo for Best Results in Fighting Brassiness?
To effectively fight brassiness, you should use a shampoo designed for this purpose once or twice a week. This frequency allows for the removal of unwanted yellow or orange tones without over-drying your hair. Using it too often can lead to damage and dryness, as these shampoos often contain strong pigments. Ensure you follow up with a moisturizing conditioner to maintain hair health. Additionally, assess your hair’s response. Adjust usage based on how brassy your hair looks and how it feels after washing.
What Are Some Top Recommended Shampoos for Getting Rid of Brassy Hair?
The top recommended shampoos for getting rid of brassy hair typically contain purple pigments. These pigments neutralize unwanted warm tones in blonde, silver, or highlighted hair.
- Purple Shampoo
- Blue Shampoo
- Clarifying Shampoo
- Color-Safe Shampoo
- Moisturizing Shampoo
Purple Shampoo is a popular product among people with blonde or gray hair. It contains extra pigments that help counteract brassy tones. According to a survey by Allure in 2022, many users report achieving a cooler shade after consistent use. Notable brands include Fanola No Yellow Shampoo and Paul Mitchell Platinum Blonde Shampoo.
Blue Shampoo is effective for individuals with darker blonde or light brown hair. This shampoo works similarly to purple shampoo but is more effective at neutralizing orange tones. Reviews often cite Redken Color Extend Brownlights as a top choice in this category.
Clarifying Shampoo is useful for removing build-up from products, minerals, and environmental pollutants. This type of shampoo can enhance the effectiveness of color-treated hair products but should be used carefully to avoid overt drying. Healthline mentions that frequent use can lead to color fading.
Color-Safe Shampoo is designed to protect color-treated hair from fading. It is free from sulfates and harsh ingredients that can strip color. Many users prefer brands like Pureology Hydrate Shampoo that also provide additional hydration.
Moisturizing Shampoo is essential for maintaining the health of chemical-treated hair. This shampoo adds hydration, thus improving texture and shine. According to the Journal of Cosmetic Science, a well-moisturized scalp and hair enhance color retention and vibrancy. Users often recommend SheaMoisture Coconut & Hibiscus Shampoo for its nourishing properties.
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