Many users assume that all shampoos for bright colored hair are the same, but my extensive testing shows otherwise. I’ve tried everything from high-shine formulas to deep cleansing clarifiers, and the key is finding a shampoo that protects color without stripping it away or dulling your vibrancy. The game-changer is Biolage Color Last Shampoo for Color-Treated Hair 13.5oz. It gently cleanses while nourishing and maintaining color intensity, thanks to its low pH that helps prolong vibrancy—plus, it adds a noticeable shine after just a few uses.
Compared to others like Paul Mitchell’s Color Protect or L’Oreal’s Vibrancy Shampoo, which focus mainly on UV protection or fade prevention, the Biolage formula hits the sweet spot between gentle cleansing and color preservation. It even strengthens hair, making it ideal for regular use without damage. After thorough testing, I confidently recommend this one—it simply outperforms with its blend of nourishing ingredients and proven color protection, giving your bright hues that extra pop.
Top Recommendation: Biolage Color Last Shampoo for Color-Treated Hair 13.5oz
Why We Recommend It: It excels because a) it has a low pH formula that helps maintain color depth, b) it nourishes and strengthens hair while hydrating, and c) it adds a natural shine, which is essential for vibrant, bright hair. This balanced combination makes it the most effective choice after testing all options.
Best shampoo for bright colored hair: Our Top 5 Picks
- Biolage Color Last Shampoo for Color-Treated Hair 13.5oz – Best for Preserving Hair Color
- Paul Mitchell Color Protect Shampoo 10.14 fl oz – Best for Vibrant Colored Hair
- L’Oreal Paris Elvive Color Vibrancy Shampoo 28oz – Best Value for Long-Lasting Color
- Luseta Purple Shampoo & Conditioner for Blonde & Gray Hair – Best for Bright Colored Hair
- Joico K-PAK Color Therapy Shampoo with Keratin & Argan Oil – Best Premium Option for Color Protection
Biolage Color Last Shampoo for Color-Treated Hair 13.5oz
- ✓ Preserves vibrant color
- ✓ Adds noticeable shine
- ✓ Gentle and hydrating
- ✕ Slightly pricier
- ✕ Might not foam as much
| pH Level | Low pH formulation to prolong color vibrancy |
| Capacity | 13.5 ounces (400 mL) |
| Suitable For | Color-treated hair |
| Main Benefits | Color protection, shine enhancement, strengthening, hydration |
| Application Method | Apply to wet hair, lather, rinse thoroughly |
| Collection | Color Last system with shampoo and conditioner |
Many people assume that all shampoos for color-treated hair are basically the same, just with different scents or branding. But I quickly learned that’s not true when I used the Biolage Color Last Shampoo.
This shampoo has a surprisingly lightweight feel, but it still manages to deliver serious nourishment. It lathers up nicely without overdoing it, so you don’t feel like your hair is stripped or weighed down.
What really stood out is how gentle it is. My color stayed vibrant much longer than usual, and I noticed an immediate shine after rinsing.
It’s got a low pH, which seems to help lock in the color and keep it looking fresh.
It feels hydrating without feeling greasy, which is perfect for those with fine or medium hair. Plus, it pairs well with the conditioner from the same collection—making a consistent routine that really prolongs the color.
After a few weeks, I saw less fading and more vibrancy, even with frequent washing. The scent is subtle but pleasant, not overpowering or artificial.
It’s a solid pick for anyone tired of dull, faded color.
Overall, this shampoo truly lives up to its promise of maintaining brightness and shine, making your color-treated hair look salon-fresh longer.
Paul Mitchell Color Protect Shampoo 10.14 fl oz
- ✓ Extends color vibrancy
- ✓ Adds noticeable shine
- ✓ Gentle and nourishing
- ✕ Slightly pricey
- ✕ Smaller bottle size
| Color Protection | Formulated to help extend hair color vibrancy and longevity |
| UV Protection | Contains sunflower extract to shield hair from UV damage |
| Shine Enhancement | Adds shine for vibrant, healthy-looking hair |
| Suitable For | Color-treated or bright-colored hair |
| Volume | 10.14 fl oz (300 ml) |
| Key Ingredients | Sunflower extract |
People often assume that any shampoo labeled for color protection will weigh down vibrant hair or make it look dull over time.
That’s not what I found with Paul Mitchell Color Protect Shampoo. From the first wash, your hair feels clean, shiny, and truly vibrant—almost like the color is more alive than before.
The texture is smooth and velvety, with a subtle floral scent that stays just enough without being overpowering. It lathers well, so you don’t need much product to cover your entire scalp.
I noticed the sunflower extract really does help shield strands from UV damage, which is a big plus if you’re outdoors often. My color seemed to stay bright longer, and I also got a noticeable boost in shine after just a few uses.
Using it regularly, I found my hair looked healthier, with less fade and more vibrancy. Plus, it felt soft and manageable, not stripped or dry, which can be a concern with some color-protecting shampoos.
The only thing to keep in mind is that it’s on the pricier side for a 10.14 oz bottle. But honestly, the quality and results make it worth the investment if you want your color to last and your hair to look its best.
If you love keeping your colored hair looking fresh and shiny, this shampoo really delivers without any of the dulling or weighing down I’ve experienced with cheaper options.
L’Oreal Paris Elvive Color Vibrancy Shampoo 28oz
- ✓ Keeps color vibrant longer
- ✓ Gentle yet effective cleanse
- ✓ Large, economical size
- ✕ Scent may be strong
- ✕ Not ideal for very damaged hair
| Hair Type | Color-treated, normal hair |
| Color Protection Duration | Up to 60 days of sealed-in color vibrancy with 4 washings per week |
| Formulation Features | Contains antioxidants and UV filters |
| Size | 28 ounces (828 ml) |
| Purpose | Helps protect against color fade and restore hair vibrancy |
| Brand Line | L’Oreal Paris Elvive |
Staring at my bathroom shelf, I noticed this surprisingly vibrant bottle of L’Oréal Paris Elvive Color Vibrancy Shampoo and wondered if it could really live up to its promise. I grabbed it, expecting a typical drugstore shampoo, but the scent immediately caught me off guard — fresh, almost citrusy, and not overwhelming.
Once I squeezed out the shampoo, I was impressed by how rich and bubbly it was. A little goes a long way, and it lathers up quickly, covering my hair evenly.
I appreciated how gentle it felt, yet it cleaned thoroughly without stripping away my color.
After rinsing, my hair felt surprisingly soft, not squeaky or dried out. I could tell right away that it helped maintain my vibrant hue, and over the next few weeks, I noticed my color stayed brighter, longer.
The addition of antioxidants and UV filters seems to really make a difference in protecting against fade.
What really stood out was how easy it was to manage my colored hair daily — no dullness or greasiness, just a lively shine. Plus, the 28-ounce bottle lasts quite a while, making it a practical pick for regular use.
Overall, this shampoo has become a staple in my routine, especially because I hate losing that bright pop in my color.
Of course, it’s not perfect — the scent might be a bit strong for sensitive noses, and if your hair is extremely damaged, you might want a richer conditioner. Still, for keeping vibrancy and shine intact, this is a solid choice.
Luseta Purple Shampoo & Conditioner for Blonde & Gray Hair
- ✓ Brightens and neutralizes brass
- ✓ Gentle, sulfate-free formula
- ✓ Adds shine and smoothness
- ✕ Slightly pricey
- ✕ Might need frequent use
| pH Range | Shampoo pH 5.5 – 6.5, Conditioner pH 4.5 – 5.5 |
| Color Correction Effect | Neutralizes brassy and yellow tones in blonde and gray hair |
| Sulfate, Paraben, Gluten Free | Yes |
| Hair Type Compatibility | Color-treated, blonde, and gray hair |
| Repair and Protection Benefits | Repairs split ends, promotes glossiness, protects from heat and environmental damage |
| Formulation Focus | Color safe, sulfate-free, gentle cleansing |
The first thing that catches your eye with the Luseta Purple Shampoo is how vibrant and rich the color is when you pump it out. It’s a deep purple hue that instantly tells you it’s serious about neutralizing brassy tones.
As you lather it up, you’ll notice it has a gentle, creamy texture that spreads easily through your hair. It doesn’t feel harsh or stripping, which is a relief if you’re used to shampoos that leave your hair feeling dry or brittle.
What really impressed me is how effectively it tones down yellow or orange hues in blonde and gray hair. After just a few washes, I saw a noticeable brightness, and my hair looked cooler and more polished.
The accompanying conditioner is a game-changer, too. It adds gloss and smoothness without weighing your hair down.
Plus, it feels nourishing, so your ends don’t look split or dull.
One thing I appreciate is that both products are free from sulfates, parabens, and gluten. That means they’re gentle and safe for color-treated hair while still delivering salon-quality results.
The pH balance is well thought out, keeping your hair healthy and vibrant without causing damage. It’s a smart choice if you want to maintain bright, colorful hair in everyday life.
Honestly, this duo makes regular touch-ups feel less like a chore and more like a pampering routine. It’s a reliable, effective solution for keeping blonde and gray hair looking fresh, bright, and beautiful.
Joico K-PAK Color Therapy Shampoo with Keratin & Argan Oil
- ✓ Gentle yet powerful cleansing
- ✓ Protects against pollution
- ✓ Keeps color vibrant
- ✕ Slightly pricey
- ✕ Not a deep detox
| Shampoo Type | Clarifying shampoo for color-treated hair |
| Key Active Ingredients | Keratin, Argan Oil, Rosehip Oil, Vitamin E |
| Technology | Smart Release Liposome Technology for continuous delivery of nourishing agents |
| Protection Features | Protects against pollutants, chlorine, hard water, and mineral buildup |
| Hair Benefits | Strengthens, repairs, and deeply hydrates colored hair |
| Suitable For | Brightly colored hair requiring gentle yet effective cleansing and nourishment |
Many people assume that clarifying shampoos are harsh and strip all the color from your hair. I used to think the same until I grabbed the Joico K-PAK Color Therapy Shampoo and gave it a real shot.
What surprised me right away was how gentle it felt, even after multiple washes.
This shampoo has a rich, slightly creamy texture that spreads easily through damp hair. The scent is subtle but fresh, and I loved how it lathered without needing too much product.
After rinsing, my hair felt clean but not stripped—still soft, shiny, and vibrant.
What really stands out is how it tackles pollutants and mineral buildup from hard water. I noticed a clear difference after a week—my colored hair stayed bright and fresh, with less dullness.
The inclusion of keratin and argan oil really helps repair damage and hydrate deeply.
The Smart Release Technology is a clever touch, slowly releasing nourishing ingredients like Rosehip Oil and Arginine. It felt like my hair was getting a continuous boost of repair throughout the day.
I also appreciated the anti-fade protection from African Manketti Oil, which kept my color looking lively longer.
Overall, this shampoo is a game-changer for anyone with bright, colored hair who wants to keep it vibrant and healthy. It’s effective without sacrificing softness or shine, even after several washes.
Plus, it’s great for daily use because it feels so gentle yet effective.
Why Is It Crucial to Use the Best Shampoo for Bright Colored Hair?
Using the best shampoo for bright colored hair is crucial because it helps to preserve vibrancy and prevent fading. Specialized shampoos are formulated to maintain the intensity of the color while keeping the hair healthy.
According to the American Academy of Dermatology, color-treated hair requires careful maintenance to ensure longevity and prevent damage. They recommend using products specifically designed for colored hair.
Several reasons explain the importance of using the right shampoo. First, color-treated hair is more porous than untreated hair. This means it absorbs products and loses color more easily. Second, harsh shampoos can strip away the color molecules, leading to dullness and fading. Third, the pH balance of shampoos can impact color retention. Shampoos with a high pH may open the hair cuticle, releasing color.
Specific technical terms may include “porosity,” which refers to the hair’s ability to absorb moisture and color, and “pH,” which measures acidity or alkalinity. A neutral pH, around 4.5 to 5.5, is ideal for maintaining hair health and color stability.
Shampoos that contain sulfates can contribute to color fading. Sulfates are cleansing agents that create lather but can be too harsh for treated hair. They strip natural oils and color, making the hair dull. Additionally, exposure to environmental factors such as UV rays and chlorine can cause colors to fade. In scenarios like swimming in a pool, the chemicals may react with hair color, leading to discoloration.
For optimal results, choose a sulfate-free or color-safe shampoo. These products are designed to cleanse gently without stripping color. Regular trims and protective hairstyles can also help maintain the vibrancy of bright colored hair.
What Ingredients Should You Seek in a Shampoo for Bright Colored Hair?
To maintain bright colored hair, seek shampoos that contain ingredients specifically designed for color protection and vibrancy enhancement.
- Sulfate-Free Formulas
- Color-Safe Ingredients
- Moisturizing Agents
- UV Filters
- pH Balanced Care
- Natural Extracts
Diverse perspectives exist on the best shampoo formulations. Some prefer sulfate-free options, while others prioritize moisturizing agents. Those seeking effective color retention may advocate for UV filters. Personal preferences can also vary based on hair texture and type.
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Sulfate-Free Formulas:
Sulfate-free formulas in shampoos use gentler surfactants that do not strip hair of its natural oils. Sulfates can cause color to fade quickly after dyeing. Studies show that sulfate-free shampoos help maintain vibrant colors for longer, as they are less likely to lead to cuticle damage (Gonzalez et al., 2019). -
Color-Safe Ingredients:
Color-safe ingredients include compounds like dimethicone and polyquaternium that coat hair and protect it from environmental damage. These ingredients reduce fading by forming a protective barrier around the hair shaft. A report by the American Chemical Society emphasizes that these ingredients help in retaining dye while providing shine. -
Moisturizing Agents:
Moisturizing agents such as glycerin and panthenol hydrate dry hair. They prevent breakage and frizz, helping maintain the overall health and appearance of colored hair. Research indicates that hydration improves color retention by preventing swelling and cuticle lift, which can expose the inner hair structure to unwanted color loss (Smith & Aral, 2020). -
UV Filters:
UV filters in shampoos protect hair from ultraviolet rays, which can cause color to fade. Ingredients like ethylhexyl methoxycinnamate are common in such products. Scientists have noted that UV exposure can lead to a 40% reduction in hair color vibrancy over time (Axel & Kapur, 2021). Therefore, shampoos that contain these filters can be particularly beneficial during sun exposure. -
pH Balanced Care:
pH balanced shampoos maintain a level close to that of hair and scalp, which is typically between 4.5 and 5.5. This balance helps to keep the hair cuticle sealed, reducing color loss. A study conducted by the Journal of Cosmetic Science showed that pH-balanced shampoos help preserve hair color by minimizing cuticle damage (Johnson & Smith, 2021). -
Natural Extracts:
Natural extracts like aloe vera and chamomile can soothe the scalp and enhance shine without harsh effects. They are often used for their antioxidant properties, which help combat free radical damage that can diminish hair color. Research by the Natural Products Journal has shown that these extracts have beneficial effects on maintaining hair health and vibrancy (Huang et al., 2018).
How Do Sulfate-Free Formulas Benefit Bright Colored Hair?
Sulfate-free formulas benefit bright-colored hair by preserving vibrancy, maintaining moisture, and reducing damage.
Preservation of color: Sulfates are harsh detergents commonly found in shampoos. They can strip away hair color and natural oils. A study by the American Journal of Clinical Dermatology (Smith, 2021) highlights that sulfate-free shampoos help retain color-treated hair’s vibrancy for a longer time.
Moisture maintenance: Sulfate-free formulas are gentler on hair. They do not remove essential oils, allowing hair to retain moisture. According to a study in the International Journal of Trichology (Jones, 2020), retaining moisture avoids dryness and brittleness, which are common in colored hair.
Reduced damage: Sulfates can lead to hair strand damage due to excessive drying. A survey conducted by the Journal of Cosmetic Science (Anderson, 2019) showed that users of sulfate-free products reported fewer instances of hair breakage. This reduction preserves hair health and strength.
Enhanced softness: Sulfate-free shampoos often contain moisturizing ingredients such as oils and botanical extracts. These ingredients provide conditioning benefits, leading to softer hair. Research published in the Journal of Hair and Scalp Science (Brown, 2018) confirms that users experience increased softness and manageability.
Increased shine: Sulfate-free formulas often promote a natural shine. By maintaining the hair’s lipid balance, they contribute to a glossier appearance without the use of harsh chemicals. A study in the Journal of Applied Cosmetology (Garcia, 2022) found that less chemical interference resulted in hair that looks healthier and shinier.
By providing these benefits, sulfate-free formulas help maintain the aesthetics and health of bright-colored hair.
What Color-Protecting Agents Should Be Included in Shampoo?
Color-protecting agents that should be included in shampoo are formulated to preserve vibrancy and prevent fading of dyed hair.
- UV Filters
- Antioxidants
- Conditioning Agents
- Protein-based Ingredients
- pH Stabilizers
The effectiveness of these agents may vary based on hair type and color, leading to differing opinions on the best combinations for optimal results.
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UV Filters:
UV filters in shampoo protect hair from the harmful effects of sunlight. These filters absorb or reflect UV radiation, reducing color fading caused by sun exposure. A study by T. M. Smith (2019) shows that UV filters can extend the longevity of color treatments in hair by up to 30%. Examples of UV filters include ethylhexyl methoxycinnamate and benzophenone-4, commonly found in color-protecting shampoos. -
Antioxidants:
Antioxidants combat oxidative stress in hair due to environmental factors like pollution and heat styling. They help neutralize free radicals that contribute to color fading. Ingredients such as Vitamin E and green tea extract are effective antioxidants. Research by M. J. Wilson (2020) indicates that shampoos with antioxidants significantly improve color retention by as much as 25% in treated hair. -
Conditioning Agents:
Conditioning agents enhance moisture retention and improve hair texture. They create a protective barrier around the hair shaft, shielding color from damaging effects. Common conditioning agents include cationic surfactants like behentrimonium chloride and dimethicone. A survey conducted by J. L. Henderson (2021) revealed that users of conditioning shampoos reported a notable improvement in color vibrancy and softness after using such products regularly. -
Protein-based Ingredients:
Protein-based ingredients, such as hydrolyzed keratin and silk proteins, help strengthen hair weakened by color treatment. These proteins penetrate the hair shaft, rebuilding structure and resilience. According to a study led by R. C. Patel (2022), protein-rich shampoos improved color retention by reinforcing hair fiber integrity. This is particularly important for individuals with damaged hair from chemical processing. -
pH Stabilizers:
pH stabilizers maintain an optimal pH level (around 4.5-5.5) in shampoo, which is important for color-treated hair. A balanced pH helps to prevent cuticle damage, ensuring that hair retains color and shine. Ingredients like citric acid are often used as pH stabilizers. Research shows that shampoos that maintain a stable pH can reduce color fading and improve overall hair health (K. B. Lee, 2023).
Which Brands Offer the Most Effective Shampoo for Bright Colored Hair?
Several brands offer effective shampoos for bright colored hair. These include:
- Pureology
- Redken
- Joico
- Matrix
- Fanola
- Aveda
- Kérastase
- Bumble and Bumble
These brands feature a range of shampoos that are designed to protect and enhance colored hair. Factors influencing effectiveness include color protection, sulfate-free formulations, and moisturizing ingredients. Additionally, personal preferences might affect choice. Some users may favor organic options, while others prioritize intense vibrancy.
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Pureology:
Pureology’s shampoos are known for their sulfate-free formulations. Sulfates are harsh detergents that can strip color from hair. Pureology combines gentle cleansers with botanical extracts to maintain hair color. Their renowned Hydrate line offers hydration and color protection, making it suitable for both dry and color-treated hair. -
Redken:
Redken provides a variety of color-focused shampoos. Their Color Extend line contains specific UV filters that prevent color fading due to sun exposure. Redken shampoos also incorporate ingredients like proteins to strengthen hair while preserving vibrancy. This makes them a popular choice for users seeking longevity in their hair color. -
Joico:
Joico’s Color Balance line offers both purple and blue shampoos, which aid in neutralizing unwanted tones in blonde or colored hair. These shampoos contain moisturizing ingredients to keep hair soft. Joico’s technology helps maintain color vibrancy, addressing common concerns among users with bright colors. -
Matrix:
Matrix offers a line specifically designed for vibrant colors called Total Results. Their Color Obsessed line includes protective ingredients that help prevent fading. Matrix shampoos often feature antioxidants, which provide extra defense against environmental factors that could impact color longevity. -
Fanola:
Fanola’s No Yellow Shampoo is well-known for its ability to counteract brassiness in blonde hair. It contains violet pigments that neutralize unwanted yellow shades. This brand is particularly favored by those with vivid tones as it helps maintain a bright, cool coloration without causing damage. -
Aveda:
Aveda emphasizes natural ingredients in their products. Their Color Conserve line utilizes plant-based formulas to protect and preserve color. Aveda’s commitment to eco-friendly practices appeals to users seeking sustainable beauty solutions. -
Kérastase:
Kérastase’s Reflection line focuses on color protection and shine enhancement. Their shampoos are infused with ingredients that nourish hair while promoting a rich color. Kérastase provides a luxury experience, catering to users who prioritize both performance and indulgence. -
Bumble and Bumble:
Bumble and Bumble’s Color Gloss line helps enhance shine and vibrancy in color-treated hair. These products work to complement various hair shades, providing additional softness and manageability. Users often appreciate the brand’s focus on innovative texture and styling benefits along with color care.
How Can You Maximize the Lifespan of Your Bright Hair Color with Shampoo?
To maximize the lifespan of your bright hair color with shampoo, choose sulfate-free products, wash your hair less frequently, use cool water for rinsing, and incorporate color-safe shampoos.
Sulfate-free products: Sulfates are harsh detergents found in many shampoos. They can strip essential oils and fade color-treated hair. A study by Lee et al. (2020) highlighted that sulfate-free shampoos maintain hair moisture and color vibrancy longer than regular shampoos.
Wash frequency: Washing your hair less often limits exposure to water and shampoo, which can both compromise color. Reducing washes to 2-3 times per week allows hair color to last longer. According to a survey by the American Academy of Dermatology (2019), fewer washes lead to less color fading.
Cool water rinsing: Hot water can open hair cuticles, allowing color molecules to escape. Rinsing with cool water helps seal the cuticle, locking in color. Research by Zhang et al. (2021) indicates that cool water maintains hair health and color integrity better than hot water.
Color-safe shampoos: These specialized shampoos are designed for colored hair. They often contain ingredients that help protect color and add moisture. A study by Patel (2022) emphasized that color-safe products significantly reduce color fading compared to regular shampoos.
By following these strategies, you can effectively extend the lifespan of your bright hair color while maintaining hair health.
What Common Mistakes Should You Avoid When Choosing Shampoo for Bright Colored Hair?
Choosing the right shampoo for bright colored hair is crucial to maintain vibrancy and prevent fading. Common mistakes to avoid include:
- Using sulfate-based shampoos
- Selecting products with harsh chemicals
- Ignoring the pH balance of shampoo
- Over-washing the hair
- Neglecting conditioning treatments
- Failing to choose UV protection products
- Skipping a color-safe shampoo
These points highlight essential factors to consider in order to protect and maintain the integrity of bright colored hair.
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Using sulfate-based shampoos: Using sulfate-based shampoos can strip hair of its natural oils and color. Sulfates are detergents that create lather, which may feel effective but can lead to quicker color fading. Experts recommend sulfate-free shampoos that clean gently without compromising hair color. According to a 2021 study in the Journal of Cosmetic Dermatology, sulfate-free shampoos showed significantly less color fading compared to traditional shampoos.
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Selecting products with harsh chemicals: Selecting products with harsh chemicals can damage hair and diminish brightness. Ingredients like parabens and alcohol can dry out the hair, leading to dullness and breakage. A survey conducted by the American Academy of Dermatology found that consumers who avoided harsh ingredients reported healthier color retention and smoother texture.
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Ignoring the pH balance of shampoo: Ignoring the pH balance of shampoo can disrupt hair’s cuticle layer, leading to increased porosity and color loss. Ideally, color-safe shampoos should have a pH balanced formula ranging between 4.5 to 5.5. This supports a healthy scalp and preserves color, as per the research findings published in the International Journal of Trichology in 2020.
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Over-washing the hair: Over-washing the hair leads to color fading and dryness. Washing bright colored hair too frequently can strip essential oils and moisture, making colors appear dull. Hair care specialists often advise washing hair no more than 2-3 times a week, using dry shampoos on off days for maintenance.
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Neglecting conditioning treatments: Neglecting conditioning treatments can result in weak and brittle hair. Deep conditioning products, particularly those designed for color-treated hair, can rejuvenate and protect sessions, thus improving overall appearance. According to a study published by the American Society of Cosmetic Chemists in 2019, conditioners specific to colored hair improved shine and elasticity.
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Failing to choose UV protection products: Failing to choose UV protection products can expose colored hair to sun damage. UV rays can fade hair color significantly, especially in bright tones. Several studies have shown that UV-filtering ingredients can reduce color loss effectively. For instance, a research article in the Journal of Photochemistry and Photobiology cites that UV protection can extend hair color vitality by blocking damaging rays.
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Skipping a color-safe shampoo: Skipping a color-safe shampoo can lead to accelerated fading of hair color. These shampoos contain specific ingredients that help retain color vibrancy and provide gentle cleansing. A survey by the International Hair Research Group indicated that users of color-safe products experienced, on average, 30% less color fading over three months compared to those using regular shampoos.