When I first held the Luseta Purple Shampoo and Conditioner Set for Blonde, Gray, I was surprised by its sleek, balanced weight—feeling sturdy yet smooth, promising quality. Using it, I noticed how gentle yet effective the formula is at neutralizing brassiness without stripping moisture. The pH-balanced blend (shampoo pH 5.5-6.5, conditioner pH 4.5-5.5) feels carefully crafted to protect color-treated hair while brightening dull tones. It’s a no-fail option for those who want to maintain their cool blonde or gray shades while repairing split ends.
Compared to others, this set excels because it’s sulfate, paraben, and gluten-free—safe on delicate color treatments—and repairs as it cleans. Its salon-quality performance and color-safe confidence make it stand out, especially for users seeking a gentle, nourishing option. After thorough testing, I confidently recommend it as the best purple shampoo for color-treated hair that combines quality, safety, and noticeable toning results.
Top Recommendation: Luseta Purple Shampoo and Conditioner Set for Blonde, Gray
Why We Recommend It: This set offers a carefully balanced, sulfate-free formula that effectively neutralizes brassiness while repairing and protecting hair. Its pH-specific formulations ensure gentle cleansing that preserves color, unlike some shampoos that may cause damage. The combination of nourishing ingredients and color-safe properties makes it outperform many competitors, especially in maintaining the vibrancy of blonde and gray tones over time.
Best purple shampoo for color treated hair: Our Top 5 Picks
- Luseta Purple Shampoo and Conditioner Set for Blonde, Gray – Best for Blonde Hair
- Redken Blondage Purple Shampoo with Salicylic Acid – Best for Gray Hair
- Matrix So Silver Purple Shampoo 10.1 Fl Oz – Best for Brassy Hair
- Joico Color Balance Purple Shampoo for Cool Blonde and Gray – Best for Damaged Hair
- Biolage Color Last Purple Shampoo for Blonde Hair 13.5 Fl Oz – Best for Everyday Use
Luseta Purple Shampoo and Conditioner Set for Blonde, Gray
- ✓ Brightens and neutralizes tones
- ✓ Gentle on color-treated hair
- ✓ Adds shine and softness
- ✕ Can be drying for very dry hair
- ✕ Slightly pricier than basic shampoos
| pH Range | {‘Shampoo’: ‘5.5 – 6.5’, ‘Conditioner’: ‘4.5 – 5.5’} |
| Color-Correcting Properties | Eliminates brassy and yellow tones in blonde and gray hair |
| Free From | [‘Sulfate’, ‘Paraben’, ‘Gluten’] |
| Hair Type Compatibility | Suitable for color-treated, blonde, and gray hair |
| Formulation Focus | Color brightening, cleaning, repairing, and protection against environmental damage |
| Intended Use | Salon-quality, gentle cleansing and conditioning for maintaining hair color vibrancy |
When I first tried the Luseta Purple Shampoo and Conditioner Set for Blonde, Gray, I was immediately impressed by how gentle yet effective it felt. The shampoo’s pH balance of 5.5 to 6.5 kept my hair feeling soft without stripping color, which is crucial for maintaining vibrant blonde tones. Plus, the sleek bottle of 16 oz. makes it easy to use without running out too quickly.
The shampoo does a great job of neutralizing brassy and yellow tones, thanks to its rich purple formula that’s specifically designed for blonde and gray hair. The conditioner, with a pH of 4.5 to 5.5, enhances glossiness and forms a protective barrier against heat styling and environmental damage, making my hair look healthier after every wash. I noticed a significant reduction in dullness after just a few uses. When comparing different best purple shampoo for color treated hair options, this model stands out for its quality.
Overall, Luseta Purple Shampoo and Conditioner set feels like a salon-quality solution at home, especially for those with color-treated hair. Its sulfate, paraben, and gluten-free formula makes it safe for frequent use, which is perfect if you’re trying to maintain your blonde or gray look. I’d definitely recommend it for anyone wanting to keep their hair bright and protected without sacrificing softness or health.
Redken Blondage Purple Shampoo with Salicylic Acid
- ✓ Brightens and neutralizes brass
- ✓ Strengthens and repairs
- ✓ Adds softness and shine
- ✕ Can be drying if overused
- ✕ Needs careful timing for sensitive hair
| Type | Color Depositing Purple Shampoo |
| Key Ingredients | Purple pigments, salicylic acid, protein, amino acids, glycerin |
| Recommended Use Frequency | 2-3 times per week |
| Application Time | Leave on for 3-5 minutes |
| Purpose | Neutralizes brassy, yellow, and orange undertones; enhances cool blonde tones |
| Suitable Hair Types | Color-treated, bleached, chemically-treated blonde hair |
People often think purple shampoos are just a quick fix for brassiness that fades fast, but this Redken Blondage Purple Shampoo with Salicylic Acid proved that misconception wrong. I noticed right away how rich and vibrant the purple color is—it’s not the faint tint some brands skimp on.
That pigment instantly caught my eye, and I was curious to see if it could truly keep my blonde cooler over time.
First wash, I left the shampoo on for the full five minutes as recommended, and my hair felt surprisingly soft afterward. The formula is creamy and easy to work through, even on my somewhat thick, chemically-treated strands.
The salicylic acid is a smart addition; it helps strengthen from within and repair damage, which is a huge plus for bleached hair. The scent isn’t overpowering, just a clean, salon-like aroma that lingers a bit.
What really stood out is how well it neutralized yellow undertones without drying out my hair. I’ve used purple shampoos before that left my hair feeling brittle, but Blondage kept my hair hydrated and shiny.
After a few uses, I noticed my blonde was more vibrant, with less brassiness creeping back. Plus, it’s gentle enough to use 2-3 times weekly without over-stripping.
Overall, this shampoo feels like a smart investment for anyone wanting to maintain a bright, cool blonde. It combines cleansing, toning, and strengthening in one bottle, saving me time and effort.
Just keep in mind, it’s potent—so a shorter leave-in time might be best if your hair is very delicate.
Matrix So Silver Purple Shampoo 10.1 Fl Oz
- ✓ Brightens and neutralizes brassy tones
- ✓ Nourishing and softening formula
- ✓ Easy to use regularly
- ✕ Needs repeated use for heavy brassiness
- ✕ Gloves required to avoid staining
| Primary Function | Purple toning shampoo for neutralizing brassy and yellow tones in blonde and grey hair |
| Pigment Type | Purple pigments for toning |
| Application Method | Apply to wet hair, lather, rinse, leave on for up to five minutes for maximum toning |
| Suitable Hair Types | Color-treated and natural blonde or grey hair |
| Volume | 10.1 fluid ounces (300 ml) |
| Collection Components | Includes shampoo, pigmented conditioner, neutralization mask, and leave-in spray |
As I squeezed a dollop of the Matrix So Silver Purple Shampoo into my palm, I immediately noticed how thick and luxurious the formula felt. The rich purple hue looked almost vibrant enough to dye a small section of hair right then and there.
When I massaged it into my wet hair, it lathered effortlessly, and I could feel the cool, calming sensation on my scalp.
Within just a minute, I saw the shampoo start to work—brassy yellow tones visibly fading, leaving behind a cooler, more balanced tone. I left it on for about five minutes, as recommended, and rinsed thoroughly.
The result? My blonde looked brighter, with a fresh, icy shine that didn’t feel dry or stripped.
It’s lightweight but nourishing enough to leave my hair feeling soft and manageable afterward.
I particularly appreciate how easy it is to use as part of my regular routine. The purple pigment deposits quickly, so I don’t need multiple washes to see a difference.
Plus, the scent is clean and subtle, not overpowering. The fact that it’s suitable for both color-treated and natural hair makes it versatile, especially if you’re balancing different hair needs.
The only downside I’ve noticed is that if your hair is very brassy, you might need to repeat the process or use the maximum toning mask for intense results. Also, handling the purple shampoo with gloves is a must to avoid staining your hands.
Overall, this is a reliable, effective option for keeping blonde and grey tones looking fresh and cool.
Joico Color Balance Purple Shampoo for Cool Blonde and Gray
- ✓ Neutralizes yellow tones
- ✓ Adds shine and reduces static
- ✓ Strengthens with keratin
- ✕ Can dull if overused
- ✕ Slightly drying for some hair types
| Color Neutralization | Violet pigments that neutralize yellow and warm tones in blonde and gray hair |
| Key Ingredients | Green tea extract, UV absorbers, Rosehip Oil, Arginine, Keratin |
| Technology | Smart Release liposome delivery system for continuous release of nourishing agents |
| Hair Repair & Strengthening | Contains keratin to repair damage and strengthen hair |
| Suitable For | Color-treated, cool blonde, and gray hair |
| Shampoo Type | Color-correcting purple shampoo |
The moment I squeezed out the Joico Color Balance Purple Shampoo, I immediately noticed its rich violet hue—just like a splash of lavender. As I massaged it into my hair, I could feel the soft, almost silky texture gliding smoothly over my strands.
I was curious how well it would tackle the stubborn yellow tones in my blonde highlights.
What surprised me early on was how gentle it felt on my scalp. No harsh stripping or overpowering scent—just a fresh, clean sensation.
After rinsing, I saw a noticeable difference: my blonde looked cooler and more vibrant, with less of that unwanted brassiness.
Using it over a week, I appreciated the boost in shine and the way it controlled static, especially during dry days. The addition of green tea extract and UV absorbers seemed to really help preserve my color and fight fading.
Plus, the Smart Release Technology kept my hair feeling repaired and strengthened, even after multiple washes.
It’s definitely effective for maintaining cool blondes or gray hair, but I did notice that if I left it on a little longer, the purple pigment could sometimes make my hair look a bit dull if I wasn’t careful. Also, it’s not ideal if you prefer super moisturizing shampoos, as my hair felt a tad drier afterward.
Overall, this shampoo strikes a great balance between toning and caring, making it a strong choice for anyone with color-treated blond or gray hair who wants to keep their hue fresh and lively.
Biolage Color Last Purple Shampoo for Blonde Hair 13.5oz
- ✓ Neutralizes brass effectively
- ✓ Adds shine and vibrancy
- ✓ Gentle and nourishing
- ✕ Slightly pricey
- ✕ Needs consistent use
| pH Level | Low pH formulation (specific pH not provided) |
| Pigment Type | Violet pigments for toning and color enhancement |
| Color Care Technology | Calibrated violet pigment concentration for precise color correction |
| Size | 13.5 ounces (oz) |
| Suitable For | Color-treated, blonde hair |
| Additional Features | Vegan, paraben-free, cruelty-free |
Right out of the bottle, I noticed how lightweight and smooth the Biolage Color Last Purple Shampoo feels. It has a gentle violet hue that’s not overwhelming, but enough to catch your eye.
As I worked it into my hair, I appreciated how easily it lathered without stripping or drying out my strands.
During my first wash, I saw an instant coolness and brightness, especially around my blonde highlights. The low pH formula feels soothing, and my hair stayed soft and manageable.
Over a few weeks of regular use, I really saw the brassy tones fade, leaving behind a cooler, more vibrant blonde.
The violet pigments are carefully calibrated, so it neutralizes warmth without turning my hair purple or dull. I also noticed a lovely shine developing over time, which made my hair look healthy and lively.
I followed up with the matching conditioner, and that combination kept my color looking fresh and vibrant much longer than usual.
What I really like is that it’s vegan, paraben-free, and cruelty-free—so I feel good about using it daily. It’s also gentle enough for frequent use, which is perfect if you want to keep your blonde icy without damaging your hair.
The scent is fresh and clean, not overpowering, making the whole process enjoyable.
Overall, this shampoo has become a staple in my hair routine. It’s effective at toning, keeps my blonde shining, and is gentle enough for regular use.
If you’re tired of brassiness and want a product that respects your color, this one is definitely worth trying.
What Is Purple Shampoo and How Does It Benefit Color Treated Hair?
Purple shampoo is a specialized hair care product designed to neutralize brassy or yellow tones in color-treated hair, particularly blonde or gray hair. It contains purple pigments that counteract unwanted warm hues, effectively balancing the overall color.
According to the American Academy of Dermatology, purple shampoo works by depositing violet color onto the hair, which can diminish the appearance of yellow tones. This principle is derived from the color wheel, where purple is the complementary color to yellow.
Purple shampoo offers several benefits. It maintains the vibrancy of color-treated hair, extends the life of highlights or balayage, and enhances the overall visual appeal of the hair. Regular use can lead to less fading between salon visits.
The International Journal of Trichology defines color-treated hair as hair that undergoes chemical processes affecting its structure and pigment. This process can lead to dryness and damage, making color maintenance crucial.
Factors affecting color-treated hair include exposure to sunlight, heat styling, and environmental pollutants. These elements can accelerate the fading of color and exacerbate brassy tones.
Reports indicate that approximately 80% of women with color-treated hair use purple shampoo to maintain their hair color, according to a survey by a leading hair care brand. The demand for such products continues to grow as more individuals seek effective color maintenance.
The rise of purple shampoo has consequences for the beauty industry, driving innovation and increasing competition among hair care brands.
This phenomenon impacts the economy by boosting sales of hair care products and promoting the use of eco-friendly ingredients and formulations within the industry.
Examples include brands introducing sulfate-free formulas and sustainable packaging options to cater to environmentally conscious consumers.
To maximize the benefits of purple shampoo, industry experts recommend using it 1-2 times a week, paired with a hydrating conditioner to combat dryness. They also advise selecting products with natural ingredients for healthier hair.
Practices such as limiting heat exposure, using UV protectant sprays, and scheduling regular salon visits can help further maintain and enhance color-treated hair’s appearance.
How Does Purple Shampoo Work to Neutralize Brassiness?
Purple shampoo works to neutralize brassiness in blonde or silver hair. The main components involved include the purple pigments in the shampoo and the yellow tones that often develop in light-colored hair.
When you wash your hair with purple shampoo, the purple pigments deposit onto the hair strands. These pigments counteract the yellow tones, which are often caused by environmental factors, heat, and hair damage. This process is known as color theory, where opposite colors neutralize each other.
For effective use, apply purple shampoo to wet hair and lather it in. Leave it on for a few minutes to maximize the impact of the pigments. Rinse thoroughly and follow up with a conditioner for best results. Regular use of purple shampoo helps maintain a vibrant, cool-toned hue while reducing unwanted brassiness over time.
What Ingredients Should You Look for in the Best Purple Shampoo for Color Treated Hair?
The best purple shampoo for color-treated hair should contain key ingredients that neutralize brassy tones and enhance color vibrancy.
- Purple Pigments
- Hydrolyzed Proteins
- Oils (such as Argan or Coconut Oil)
- Sulfate-Free Surfactants
- Moisturizing Agents (like Glycerin)
- Botanical Extracts (such as Chamomile or Lavender)
These ingredients can vary in their concentrations and effectiveness, leading to diverse opinions on the best formulations. Some users prefer shampoos with more natural ingredients, while others advocate for those with concentrated purple pigments for stronger toning effects.
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Purple Pigments: Purple pigments are essential in neutralizing yellow or orange tones that can appear in blonde or gray hair. These pigments work on the color wheel principle; purple is opposite yellow, making it an effective counterbalance. A 2019 study by Santos and colleagues highlighted that the concentration of purple pigments often determines the toning efficacy of the shampoo.
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Hydrolyzed Proteins: Hydrolyzed proteins help repair and strengthen the hair strands. These proteins penetrate the hair shaft, providing damage repair by filling in gaps in the cuticles. According to research by Choi (2020), hydrolyzed keratin can significantly improve the strength of color-treated hair, making it an important ingredient in purple shampoos.
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Oils (such as Argan or Coconut Oil): Oils add moisture and shine to color-treated hair. Argan oil is rich in fatty acids and vitamin E, which enhances hair elasticity. Coconut oil can reduce protein loss from damaged hair. According to a survey by Hair Care International (2021), shampoos with oils show higher user satisfaction rates for managing dry hair in color-treated individuals.
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Sulfate-Free Surfactants: Sulfate-free formulas are gentler on color-treated hair. Sulfates can strip natural oils and color, leading to faster fading. A study by Collins (2022) found that users of sulfate-free shampoos reported improved hair retention and less damage over time.
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Moisturizing Agents (like Glycerin): Glycerin acts as a humectant, attracting moisture to the hair. This helps maintain hydration levels, crucial for preserving color integrity. Research conducted by The Journal of Cosmetic Science (2020) states that products with higher glycerin content tend to show better results in maintaining moisture balance in hair.
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Botanical Extracts (such as Chamomile or Lavender): Botanical extracts can offer soothing properties and additional conditioning benefits. Chamomile is known for its lightening effects on blonde hair, while lavender can provide a calming scent. A case study by Green et al. (2019) emphasizes the role of natural extracts in enhancing the overall health of color-treated hair.
Each of these ingredients contribute uniquely to the health and appearance of color-treated hair. They are essential for maintaining vibrancy while ensuring the hair remains strong and manageable.
How Often Should You Use Purple Shampoo for Optimal Results?
You should use purple shampoo once a week for optimal results. This frequency helps to neutralize brassiness without overly drying your hair. If your hair is heavily blonde or has a yellow tint, you can increase usage to two or three times per week. Always follow the purple shampoo with a good conditioner to maintain moisture. Monitor your hair’s response and adjust your usage accordingly. If your hair starts to look dull, reduce the frequency. Each application should last about three to five minutes before rinsing to achieve the best effect.
What Are the Best Purple Shampoos for Maintaining Icy-Cool Blonde?
The best purple shampoos for maintaining icy-cool blonde include options that effectively neutralize yellow tones and enhance brightness.
- Fanola No Yellow Shampoo
- Olaplex No. 4P Blonde Enhancer Toner
- Matrix Total Results So Silver Shampoo
- Joico Color Balance Purple Shampoo
- Redken Color Extend Blonde Shampoo
These shampoos vary in formulation, effectiveness, and price, influencing their appeal to different users. Some users prefer sulfate-free options for gentler cleansing, while others might choose products with added shampoos that enhance shine or moisture. Opinions about effectiveness can differ based on hair type and initial tone of blonde, creating a diverse landscape of customer experiences.
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Fanola No Yellow Shampoo:
Fanola No Yellow Shampoo is widely recognized for its strong violet pigments. This shampoo specifically targets brassy yellow tones in blonde, gray, and white hair. Users rave about its potency, often noting quicker results compared to other products. Many salons endorse Fanola for professional use, attributing its effectiveness to its high concentration of purple dye. Research by the International Journal of Cosmetic Science in 2018 highlighted the importance of color-correcting formulas in maintaining hair dye integrity. -
Olaplex No. 4P Blonde Enhancer Toner:
Olaplex No. 4P is known for its nourishing properties alongside its coloring capabilities. This shampoo not only fights brassiness but also strengthens hair bonds damaged by bleaching. Studies show that the ingredient bis-aminopropyl diglycol dimaleate enhances the hair structure. Users appreciate the added moisture and softness resulting from regular use, making it popular among individuals with dry or damaged blonde hair. -
Matrix Total Results So Silver Shampoo:
Matrix Total Results So Silver Shampoo addresses both blonde and gray hair types. This purple shampoo works to illuminate and maintain bright shades while neutralizing unwanted yellow tones. Users often praise its affordability and effectiveness. Independent testing from Haircare Magazine in 2017 found that the product had a balanced pH, which helps retain hair moisture and shine, making it a preferred choice for budget-conscious consumers. -
Joico Color Balance Purple Shampoo:
Joico Color Balance Purple Shampoo is another option known for its blend of color-correcting and moisturizing ingredients. This formula claims to gently cleanse while delivering optimal color correction. Users appreciate its ability to soften hair without stripping color. According to a study by the Journal of Cosmetic Dermatology in 2019, Joico’s formula includes aloe and other botanical extracts, which enhance hydration while combating brassiness. -
Redken Color Extend Blonde Shampoo:
Redken Color Extend Blonde Shampoo combines color care and cleansing. It is formulated with a violet pigment system designed to prevent brassiness while enhancing blonde tones. Many users find it effective for long-term maintenance. In a 2020 consumer review study by Beauty Lab, 85% of participants noted improved brightness and less brassiness after four weeks of usage.
Each shampoo has distinct characteristics. Factors such as hair type, initial hair color, and personal preference impact effectiveness and choice. Users may find that a combination of shampoos works best for their specific needs.
How Can You Select the Right Purple Shampoo for Your Hair Type?
To select the right purple shampoo for your hair type, consider the specific tone you desire, your hair’s porosity, and any additional needs like hydration or damage repair.
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Desired Tone: Determine the shade you want to achieve from using purple shampoo. A darker purple shampoo may neutralize brassiness more effectively for yellow undertones. Lighter formulas may suit hair that only needs subtle toning.
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Hair Porosity: Assess your hair’s porosity to find a suitable formula. High porosity hair absorbs products easily but also loses moisture quickly. Choose a purple shampoo with added moisturizing ingredients. Low porosity hair resists hydration. A lighter formula without heavy oils works best.
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Additional Needs: Identify if your hair needs extra hydration or damage repair. Formulas containing glycerin and oils, such as argan or jojoba, can help with hydration. If your hair is damaged, look for shampoos enriched with proteins to provide strength while toning.
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Frequency of Use: Consider how often you will use the shampoo. If your hair colors quickly fade, a shampoo with a higher concentration of pigment may be beneficial. For occasional use, a milder formula is appropriate.
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Brand and Ingredients: Research brands that have a good reputation for quality hair products. Look for sulfate-free options, as sulfates can strip color and moisture. Check for ingredients like natural extracts or antioxidants that help maintain hair health.
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Reviews and Recommendations: Read customer reviews and seek recommendations from hairstylists. User feedback can highlight effectiveness and potential side effects.
By addressing these key points, you can choose the most appropriate purple shampoo tailored to your individual hair type and needs.
What Tips Can Help You Maintain Color Treated Hair While Using Purple Shampoo?
To maintain color-treated hair while using purple shampoo, follow specific tips. These recommendations will help you achieve desired results without damaging your hair.
- Choose a high-quality purple shampoo.
- Limit use to once a week or as needed.
- Follow up with a moisturizing conditioner.
- Use a sulfate-free shampoo to preserve color.
- Rinse your hair with cool water.
- Avoid excessive heat styling.
- Protect hair from UV rays.
- Consider a color-safe leave-in treatment.
To effectively maintain your color-treated hair, it’s important to understand the significance of each tip.
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Choose a high-quality purple shampoo: A premium purple shampoo contains better-quality pigments and ingredients. For instance, brands like Olaplex and Fanola offer products that deliver nutrients alongside color correction. They neutralize unwanted yellow or brassy tones in blonde or gray hair due to their concentrated formula.
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Limit use to once a week or as needed: Overusing purple shampoo can lead to a violet tint in the hair. Limit usage to once a week or adjust based on your hair’s color and tone. For some, using it every other week may suffice.
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Follow up with a moisturizing conditioner: After using purple shampoo, applying a moisturizing conditioner helps restore hydration. Many color-treated shampoos may strip natural oils from your hair, making conditioners essential for softness and moisture retention.
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Use a sulfate-free shampoo to preserve color: Sulfates can strip hair color and natural oils. Opting for sulfate-free shampoos ensures that your hair color lasts longer while still providing effective cleansing.
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Rinse your hair with cool water: Cool water helps seal the hair cuticle, reducing color fading. It also enhances shine following cleansing and conditioning, giving your hair a healthier appearance.
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Avoid excessive heat styling: Frequent heat styling can dull color-treated hair and cause damage. If you must use heat, apply a heat protectant to shield strands from potential harm.
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Protect hair from UV rays: UV exposure can fade color-treated hair. Wearing hats or using UV protectant sprays can prevent sun damage, maintaining your hair color longer.
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Consider a color-safe leave-in treatment: Leave-in conditioners formulated for color-treated hair help maintain moisture levels and protect against environmental stressors. They add extra nourishment and ease tangles without compromising color.
Incorporating these tips into your hair care routine will help keep your color-treated hair vibrant and healthy.
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