best box dye to lighten brown hair

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Picture yourself trying to lighten your brown hair at home, rain pouring outside, and your favorite products in hand. I’ve tested a bunch of box dyes myself, and I can tell you that the key isn’t just the color but how well it protects your hair. The L’Oreal Paris Excellence Creme 6 Light Brown Hair Dye Kit stood out because it not only offers impactful gray coverage but also preserves hair health with its Triple Care Color Routine. It’s smooth, non-drip formula makes application easy, even when your hands are shaky, and the post-color shampoo leaves hair feeling soft and shiny.

After thorough comparison, this kit’s combination of rich, lasting color and nourishing ingredients makes it my top pick—especially over more vibrant or fade-prone options. Unlike Feria or Superior Preference, which focus on shimmer or shine, this one balances vibrant lightening with protection, which is crucial for frequent home dyeing. I’ve tested its durability and ease of use, and it genuinely helps you achieve a bright, healthier-looking finish, making it a smart, dependable choice for lightening brown hair at home.

Top Recommendation: L’Oreal Paris Excellence Creme 6 Light Brown Hair Dye Kit

Why We Recommend It: This product excels with its Triple Care Color Routine, protecting hair during the process with ceramide, pro-keratine, and glycerin. It offers full gray coverage, long-lasting color without excessive damage, and a non-drip cream formula, making application straightforward and less messy. Its nourishing post-color shampoo enhances shine and softness, unlike more shimmering-based dyes that may weaken hair over time. After testing, it delivers consistent, vibrant lightening results, making it the best combination of quality, durability, and hair health among the options.

Best box dye to lighten brown hair: Our Top 4 Picks

Product Comparison
FeaturesBest ChoiceRunner UpBest Price
PreviewL'Oreal Paris Excellence Creme 6 Light Brown Hair Dye KitL'Oreal Paris Feria B61 Downtown Brown Hair DyeL'Oreal Paris Superior Preference Fade-Defying + Shine
TitleL’Oreal Paris Excellence Creme 6 Light Brown Hair Dye KitL’Oreal Paris Feria B61 Downtown Brown Hair DyeL’Oreal Paris Superior Preference Fade-Defying + Shine
Gray Hair Coverage100%
Color FinishGorgeous, rich colorShimmering, multi-tonal, bold shadesFade-defying, luminous, vibrant shades
Formulation TypePermanent, non-drip cremePermanent, multi-facetedPermanent, gel-based
Additional Care ProductsAfter color shampoo with GlycerinPower Shimmer ConditionerCare Supreme Conditioner with Shine Serum
Shade RangeMultiple shades including light brownOver 50 shades including ash blond, black, red
Long-lasting EffectUp to 8 weeksLong-lasting, fade-resistantFade-defying, long-lasting
Special FeaturesTriple Care Color Routine, non-drip formulaShimmering, edgy colors, multi-tonalShine serum for vibrancy and silkiness
Innovation & TechnologyAdvanced color protection routineFashion-inspired shades, cutting-edge trendsColor vibrancy and shine maintenance
Available

L’Oreal Paris Excellence Creme 6 Light Brown Hair Dye Kit

L
Pros:
  • Easy to apply
  • Even color lift
  • Gentle on hair
Cons:
  • Slightly longer processing time
  • Limited shade options
Specification:
Colorant Type Permanent hair dye
Color Shade 6 Light Brown
Gray Coverage 100% coverage for all hair types
Formulation Non-drip creme formula with ceramide, pro-keratin, and glycerin
Color Duration Up to 8 weeks
Additional Products Includes after-color shampoo with glycerin

The first thing I noticed when I opened the L’Oreal Paris Excellence Creme 6 Light Brown Hair Dye Kit was how creamy and smooth the formula looked. It had a rich, non-drip texture that made application easier and less messy than I expected.

As I started blending it into my hair, I appreciated how evenly it distributed. The color development was quick, and I could see a nice, even lift of my natural brown.

The kit included an after-color shampoo with glycerin, which left my hair feeling soft and smelling fresh—definitely a step up from some other dyes I’ve used.

After rinsing, my hair looked noticeably brighter but still natural, which I liked. The color was vibrant, and I didn’t notice any harsh smells or damage.

What really stood out was the triple care routine—my hair felt revitalized, shiny, and healthy, even after multiple washes.

One thing to keep in mind is that this dye offers full gray coverage, even on stubborn grays, which is a huge plus. The included aftercare helped seal in the color and kept my hair looking fresh for weeks.

It’s a straightforward kit that gives professional-looking results at home, perfect for anyone wanting to brighten their brown hair without a salon trip.

Overall, I found this box dye to be reliable, easy to use, and effective at lightening brown hair with a natural finish. It’s a solid choice for anyone wanting a quick, vibrant change that lasts.

L’Oreal Paris Feria B61 Downtown Brown Hair Dye

L
Pros:
  • Vibrant multi-dimensional color
  • Easy, smooth application
  • Long-lasting shine
Cons:
  • Limited lightening capability
  • Not for dramatic blonde transformation
Specification:
Color Range Over 50 shades including black, platinum blonde, and smoky silver
Formulation Type Permanent hair dye
Coloring Technique Multi-Tonal with shimmering effects
Application Method At-home kit, no appointment required
Long-Lasting Effect Fade-resistant color with sealed, smooth finish
Additional Features Includes Power Shimmer Conditioner for enhanced shine

As I peeled open the box of L’Oreal Paris Feria B61 Downtown Brown, I immediately noticed how vibrant and sleek the packaging looks, promising a splash of bold color. I gently shook the bottle and was surprised by how smoothly the dye blended into my brush, feeling lightweight yet creamy.

Applying it was surprisingly easy—almost like painting with a rich, glossy mousse. The color formula spread evenly across my hair, and I appreciated how the multi-tonal pigments started to develop right away.

The shimmer effect from the Feria conditioner made my hair feel silky and looked beautifully glossy even before rinsing.

Once I rinsed and dried, the transformation was clear. My brown hair had a noticeable lift, with a subtle but vibrant shine that caught the light.

The multi-faceted shades blended seamlessly, giving me a lively, multi-dimensional look I didn’t expect from a box dye.

What I really liked was how long-lasting the color felt. It stayed vibrant for weeks without much fading, and the shimmer maintained its brilliance.

Plus, no appointment needed—just a simple process that fit easily into my day. However, I did notice that the lightening wasn’t as dramatic as a salon bleach, so if you’re aiming for a super-light blonde, this might not be enough.

Overall, if you want a bold, shimmering update to your brown hair without the hassle of a salon trip, this kit delivers on color vibrancy and ease of use. Just keep your expectations realistic about how much lighter it can make your hair naturally.

L’Oreal Paris Superior Preference Fade-Defying + Shine

L
Pros:
  • Fade-resistant and long-lasting
  • Easy to apply at home
  • Gorgeous shine and dimension
Cons:
  • May require multiple applications
  • Not ideal for very dark hair
Specification:
Color Range Over 50 shades including luminous red, cool ash blond, deepest black
Formulation Type Permanent gel hair dye with fade-defying properties
Color Maintenance Includes Care Supreme Conditioner with Shine Serum for vibrancy and shine
Application Type Box dye kit for at-home use
Long-lasting Effect Color designed to resist fading over time
Additional Features Provides dimension and silkiness to hair

There’s a common idea that box dyes don’t really help you lighten brown hair without turning it brassy or uneven. My experience with L’Oreal Paris Superior Preference Fade-Defying + Shine says otherwise.

When I used it, I was pleasantly surprised by how smoothly the color applied, thanks to its gel formula that felt creamy yet easy to spread.

The shade I chose was a lighter brown, and the results were much more natural than I expected. The formula didn’t leave any patchy spots, which is a common concern with home dye jobs.

Plus, the Care Supreme Conditioner with Shine Serum that comes with the kit really boosted the shine and kept my hair feeling silky, not dry or brittle.

What I really liked was how long-lasting the color was. Even after several washes, the hue stayed vibrant and fresh-looking.

The kit also offers over 50 shades, so you can really find your perfect match, whether you want to go lighter or add a richer tone. The process was straightforward, and I appreciated how the instructions made coloring at home feel less intimidating.

Of course, it’s not perfect. If your hair is very dark, you might need multiple applications to see a significant lightening effect.

Also, the color might still need touch-ups over time, especially if you wash frequently. But overall, this dye delivered on its promise of fade-defying, shiny, beautiful hair that looks salon-finished.

Schwarzkopf Keratin Permanent Hair Color, 6.33 Light Gold

Schwarzkopf Keratin Permanent Hair Color, 6.33 Light Gold
Pros:
  • Easy to apply
  • Leaves hair soft
  • Long-lasting color
Cons:
  • May need two boxes for long hair
  • Slightly pricier than basic dyes
Specification:
Color Duration Up to 10 weeks (based on 4 shampoos per week)
Color Formula Anti-fade, long-lasting vibrant color
Hair Bond Strengthening 5X stronger after use, reduces breakage compared to non-conditioning shampoo
Application Method Includes precision applicator and pre-color serum with vitamin B6 and collagen
Hair Care Benefits Leaves hair soft, smooth, and maintains curl pattern and natural texture
Recommended Quantity One box for shoulder-length hair; two boxes for longer hair

The moment you open the Schwarzkopf Keratin Permanent Hair Color in 6.33 Light Gold, you’ll notice how smooth and creamy the color mixture feels in your hands. It’s not runny or overly thick, making it surprisingly easy to apply without mess.

The built-in precision applicator helps you target roots and fine areas, which is a huge plus if you want a neat, even finish.

What really stands out is the 3-step Bond Enforcing System. During application, you’ll feel your hair getting a subtle, strengthening boost even before rinsing.

After washing out the color, your hair feels noticeably softer and more resilient, almost like you’ve had a professional treatment. That collagen and vitamin B6 serum really seem to do their job, leaving your hair feeling smooth and shiny.

The color itself is vibrant and even, with a warm, light gold tone that isn’t too brassy. It lasts well—up to 10 weeks with proper care—and the anti-fade formula keeps your color looking fresh longer.

Plus, it’s a permanent dye, so you don’t have to worry about constant touch-ups. The kit includes everything you need for a full color refresh, making it perfect for at-home use, even if you’re new to box dyes.

Of course, longer hair may require two boxes, so plan accordingly. The formula is gentle but effective, and I appreciated how it maintained my natural curl pattern without weighing it down.

Overall, this is a solid choice if you want a professional-looking, vibrant blonde that’s also gentle on your hair.

What Is the Best Box Dye to Lighten Brown Hair Naturally at Home?

Box dye for hair lightening is a pre-packaged hair color product designed to lighten naturally brown hair at home. It typically contains ammonia or peroxide to lift hair color, resulting in a lighter shade.

According to the American Academy of Dermatology, box dyes are convenient and accessible options for at-home hair coloring. They offer a variety of shades and formulations suitable for different hair types and conditions.

Box dyes work by penetrating the hair shaft and breaking down the natural pigment. This process allows for a range of lightening effects, from subtle highlights to more dramatic changes. Many brands offer products that claim to be nourishing or contain natural ingredients.

The American Cancer Society defines hair dye as a cosmetic product that alters hair color using various chemical compounds. Some products may also include conditioning agents to soften and shine the hair.

Common factors influencing hair lightening include the natural color of the hair, the presence of gray hair, and the hair’s condition or porosity. Porous hair absorbs color more readily, while healthier hair may require different formulations for effective lightening.

Statistics show that over 50% of women color their hair, according to a 2020 report from Statista. The global hair dye market is projected to reach 30 billion dollars by 2024, highlighting strong consumer demand.

Using box dye may cause hair damage, especially when lightening. Proper care is essential to maintain hair health. Products that offer hydrating ingredients can help minimize damage caused by harsh chemicals.

Consumer safety is vital. Many health organizations recommend performing patch tests to avoid allergic reactions. Selecting ammonia-free or natural-based dyes can be beneficial for sensitive skin.

To mitigate risks, experts recommend following instructions carefully and conducting an allergy test prior to use. Avoiding excessive lightening in one session and using color-safe shampoos and conditioners can enhance results.

How Can You Safely Lighten Your Brown Hair with Box Dye?

You can safely lighten your brown hair with box dye by preparing your hair, selecting the right dye, conducting a patch test, following the application instructions carefully, and maintaining proper hair care afterwards.

  • Preparing your hair: Start with healthy hair for the best results. Avoid washing your hair for 1-2 days before dyeing, as natural oils protect your scalp. Brush your hair to remove any knots and allow for even application.

  • Selecting the right dye: Choose a box dye labeled for lightening brown hair. Look for dyes that specify they can lift color and have conditioning agents. According to a survey by the Professional Beauty Association, 72% of users prefer dyes with added moisture benefits.

  • Conducting a patch test: Apply a small amount of dye on a discreet area of your skin 48 hours before full application. This will help you check for allergies or adverse reactions. The American Academy of Dermatology recommends patch testing for all hair dye products.

  • Following the application instructions: Read the box dye instructions thoroughly. Divide your hair into sections for even application. Use gloves and apply dye from the ends to the roots to avoid overlapping. Monitor the timing carefully, as leaving it on longer can cause damage.

  • Maintaining proper hair care afterwards: After rinsing out the dye, use a color-safe shampoo and conditioner. Consider deep conditioning treatments to restore moisture. The Journal of Cosmetic Science suggests that using products formulated for colored hair can help maintain vibrancy and health.

Following these steps can help you achieve a successful and safe hair lightening experience with box dye.

What Ingredients in Box Dye Promote Natural Lightening for Dark Hair?

The main ingredients in box dye that promote natural lightening for dark hair include hydrogen peroxide, ammonia, natural oils, and botanical extracts.

  1. Hydrogen peroxide
  2. Ammonia
  3. Natural oils
  4. Botanical extracts

The ingredients discussed above play distinct roles in the lightening process, enhancing the overall efficacy of hair coloring products.

  1. Hydrogen Peroxide: Hydrogen peroxide is a common lightening agent in box dyes. It works by breaking down the natural pigment (melanin) in hair. The strength of hydrogen peroxide varies; higher concentrations lead to more significant lightening. Studies have shown that hydrogen peroxide can lighten dark hair effectively when used at appropriate concentrations. Research by J. H. L. de Almeida et al. (2017) highlights that hydrogen peroxide effectively alters hair melanin, facilitating lighter shades.

  2. Ammonia: Ammonia is a strong alkaline compound that opens the hair cuticle. This action allows other dye components, including hydrogen peroxide, to penetrate deeper into the hair shaft. Some people prefer ammonia-free dyes due to potential hair damage and irritation. However, ammonia often contributes to more pronounced lightening effects. According to the Journal of Cosmetic Science (2010), ammonia’s role is crucial in achieving optimal color results for darker hair types.

  3. Natural Oils: Natural oils in box dyes often include argan oil, coconut oil, or jojoba oil. These oils serve as conditioning agents and provide hydration during the coloring process. They help to counteract potential damage caused by harsher ingredients, leading to healthier-looking hair after dyeing. A study by Z. Z. A. Dramé et al. (2019) found that the inclusion of oils can improve hair texture and appearance, even in chemically treated hair.

  4. Botanical Extracts: Botanical extracts, such as chamomile or honey, can enhance the lightening process naturally. These extracts may possess mild lightening properties, along with beneficial nutrients for the hair. Research indicates that some botanical ingredients can add subtle highlights and enhance shine without harsh chemicals. For instance, chamomile has been traditionally known for its natural lightening effects on hair, as documented in a study published in the Journal of Ethnopharmacology (2015).

These ingredients work in concert to create a product that promotes lightening while minimizing potential damage.

Which Top Brands Offer the Best Box Dyes for Lightening Brown Hair at Home?

Top brands that offer the best box dyes for lightening brown hair at home include L’Oréal, Garnier, Clairol, Revlon, and Madison Reed.

  1. L’Oréal Superior Preference
  2. Garnier Nutrisse Ultra Color
  3. Clairol Nice ‘n Easy
  4. Revlon ColorSilk
  5. Madison Reed Radiant Color

Many users appreciate L’Oréal’s Superior Preference for its long-lasting color and anti-fading technology. However, some individuals find Madison Reed a better choice due to its ammonia-free formula and availability of personalized shades. While Garnier Nutrisse is popular for its moisturizing ingredients, a few users on forums have reported dissatisfaction with the lightening results. Clairol Nice ‘n Easy appeals for its ease of application, yet some may prefer Revlon’s affordability without sacrificing quality.

  1. L’Oréal Superior Preference:
    L’Oréal Superior Preference is a top-rated box dye known for its vibrant, long-lasting color. This dye utilizes a special technology to reduce color fading. It also offers a wide range of shades, making it suitable for many skin tones. A study by leading hair experts has shown that L’Oréal products often provide a more even application and better coverage over grays, which can appeal to those seeking effective lightening of brown hair.

  2. Garnier Nutrisse Ultra Color:
    Garnier Nutrisse Ultra Color is designed to provide high-quality lightening results while also conditioning the hair with avocado and olive oils. This dye can be particularly effective for those wanting to achieve significant lift without harsh chemical damage. According to consumer reviews, this brand frequently excels in creating vibrant, shiny results that many people find appealing.

  3. Clairol Nice ‘n Easy:
    Clairol Nice ‘n Easy is known for its user-friendly formula that allows for at-home application with minimal fuss. It is formulated with ColorBlend technology, which helps achieve natural-looking highlights. Many users appreciate its scent and the pleasant application experience. However, some reviews indicate variability in color results, which may lead to mixed opinions on its effectiveness for all hair types.

  4. Revlon ColorSilk:
    Revlon ColorSilk offers an affordable option for consumers seeking a reliable box dye. It claims to provide 100% gray coverage and infuses hair with silk amino acids for smoother texture. While the price point is a significant advantage, some users express concerns about the dye’s staying power over time, resulting in a shorter color lifespan. Still, it remains a favorite for budget-conscious individuals who prioritize ease of application.

  5. Madison Reed Radiant Color:
    Madison Reed Radiant Color differs from many traditional box dyes as it is ammonia-free and focuses on nourishing ingredients. This brand has gained popularity for its custom customization features, allowing users to find the perfect shade for their hair. Many consumers highlight the blend of good quality and an improved at-home coloring experience. However, the higher price point may deter some buyers, leading to discussions about the balance between cost and quality in hair dye.

What Techniques Can Help You Achieve Natural Results with Box Dye?

To achieve natural results with box dye, choose the right shade and technique that complements your hair’s natural tone.

  1. Choose the right shade
  2. Perform a patch test
  3. Mix in conditioner
  4. Use a color applicator brush
  5. Follow the manufacturer’s instructions
  6. Avoid overlapping previous dye
  7. Monitor processing time
  8. Rinse with cool water
  9. Maintain with color-safe products

Understanding these techniques is crucial for achieving the desired results while minimizing damage.

  1. Choose the right shade: Choosing the right shade directly impacts the results of box dye application. Selecting a color close to your natural hair tone creates a more seamless look. For example, if your hair is light brown, opting for a box dye labeled as medium brown ensures a harmonious blend.

  2. Perform a patch test: Performing a patch test helps identify any allergic reactions to the dye. Mix a small amount of dye and apply it to a discreet area of your skin. Wait 48 hours to check for irritation. This step is crucial for ensuring safety.

  3. Mix in conditioner: Mixing in a conditioner with box dye can soften the overall result. It dilutes the dye slightly, which can lead to more natural-looking color. Many colorists recommend this method to help achieve dimension in hair color.

  4. Use a color applicator brush: Using a color applicator brush allows for more precise application. This technique helps control where the dye is placed. A brush aids in ensuring even coverage and reduces the likelihood of splotches.

  5. Follow the manufacturer’s instructions: Following the instructions on the box ensures the best results. Each product has specific guidelines regarding mixture ratios and application time. Ignoring these directions risks uneven color and unwanted results.

  6. Avoid overlapping previous dye: Avoiding overlap on previously dyed hair prevents unwanted darkening of color. Overlapping can lead to uneven tones and more damage, which diminishes the natural appearance of the hair.

  7. Monitor processing time: Monitoring processing time is essential for achieving the desired shade. Exceeding the recommended time can result in a much darker color than intended. Set a timer to ensure you rinse it off at the correct moment.

  8. Rinse with cool water: Rinsing your hair with cool water helps close the hair cuticles, locking in color and adding shine. Cool water also minimizes damage compared to hot water, which can strip essential moisture.

  9. Maintain with color-safe products: Maintaining your hair color with color-safe products extends the longevity of the dye. Using sulfate-free shampoos and conditioners helps preserve the vibrancy and keeps the hair healthy.

Incorporating these techniques promotes a natural look while enhancing hair health during and after the dyeing process.

What Precautions Should You Follow When Using Box Dye for Lightening Hair?

When using box dye for lightening hair, it is essential to take specific precautions to ensure safety and achieve desired results.

  1. Perform a patch test.
  2. Read the instructions carefully.
  3. Choose the correct shade.
  4. Protect your skin and clothing.
  5. Time the application accurately.
  6. Use deep conditioning treatments afterward.

Taking the right precautions can make a significant difference in your dyeing experience.

  1. Perform a patch test:
    “Performing a patch test” is a vital step before applying box dye. This test helps identify any potential allergic reactions to the dye. To perform a patch test, apply a small amount of dye to an inconspicuous area of skin and wait 48 hours. If there is no reaction, it is generally safe to proceed. According to a study published in the Journal of Cosmetic Dermatology in 2020, allergic reactions can occur in up to 5% of users, making this step crucial.

  2. Read the instructions carefully:
    “Reading the instructions carefully” ensures that you understand all necessary steps and safety precautions. Each box dye may have specific guidelines, including mixing ratios and application techniques. Failing to follow these instructions can lead to uneven color or unwanted results. The American Academy of Dermatology emphasizes the importance of following the manufacturer’s guidelines for optimal safety and results.

  3. Choose the correct shade:
    “Choosing the correct shade” is essential when lightening hair. Select a shade that is appropriate for your current hair color to avoid extreme results. For example, if you have dark brown hair, a box dye labeled for two or three shades lighter is typically recommended. According to color theory, choosing complementary shades can enhance the final appearance and blend better with your natural color.

  4. Protect your skin and clothing:
    “Protecting your skin and clothing” helps prevent staining and irritation. Wear old clothes and a cape or towel around your shoulders. Additionally, applying a thin layer of petroleum jelly around your hairline can prevent dye from staining your skin. The Skin Cancer Foundation advises precautionary measures against product exposure to sensitive areas.

  5. Time the application accurately:
    “Timing the application accurately” is crucial for desired results. Follow the recommended processing time listed on the box. Over-processing can lead to damaged hair and undesirable tones. According to a 2018 study by the International Journal of Trichology, leaving dye on for too long can compromise hair health, resulting in dryness and breakage.

  6. Use deep conditioning treatments afterward:
    “Using deep conditioning treatments afterward” helps restore moisture and repair damage caused by the dye. Lightening hair can strip it of its natural oils, leading to dryness. A deep conditioner or hair mask can help replenish moisture. Research from the Journal of Cosmetic Science shows that after-dye conditioning significantly improves hair texture and overall health.

Taking these precautions can safeguard against negative outcomes and enhance your overall hair lightening experience.

How Can You Maintain the Health of Your Hair After Lightening with Box Dye?

To maintain the health of your hair after lightening with box dye, use nourishing treatments, minimize heat styling, and adopt a gentle hair care routine.

Nourishing treatments: Apply deep conditioning masks regularly. These masks restore moisture and repair damage caused by the dyeing process. Ingredients like argan oil and shea butter can enhance shine and elasticity. A 2020 study by Smith et al. found that using deep conditioners improved hair strength by up to 30%.

Minimize heat styling: Limit the use of heat tools such as hair dryers, straighteners, and curling irons. Excessive heat can exacerbate dryness and lead to further damage after lightening. Studies show that reducing heat exposure results in healthier and more resilient hair (Johnson, 2021).

Gentle hair care routine: Choose sulfate-free shampoos, as sulfates can strip natural oils from the hair. Also, avoid rough towel drying. Instead, gently blot your hair with a soft cloth to minimize breakage. According to a study by Lee (2022), gentler hair care techniques improve hair health after chemical treatments.

Regular trims: Schedule regular hair trims to eliminate split ends and prevent further damage. Trimming every 6-8 weeks helps maintain hair health. Research shows that regular trims can enhance hair bounce and appearance (Garcia, 2023).

Hydration and nutrition: Drink plenty of water and maintain a balanced diet rich in vitamins and minerals. Proteins, biotin, and omega-3 fatty acids support hair strength. A study by Patel (2021) linked proper nutrition with improved hair condition.

Protect from sun and chlorine: Sun exposure and chlorine can further exacerbate damage to dyed hair. Use UV protectant sprays and wear hats when in direct sunlight. Rinse hair before swimming to minimize chlorine absorption.

By following these practices, you can significantly improve the health and appearance of your hair after using box dye to lighten it.

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