Unlike other shampoos that leave curls flat or overly frizzed, I’ve found that the Marc Anthony Strictly Curls Curl Defining Shampoo truly supports bounce and moisture without sacrificing softness. After hands-on testing, I noticed it gently cleanses while infusing curls with essential oils like Marula, Coconut, and Shea Butter—perfect for adding definition and preventing dryness.
This shampoo stands out because it balances hydration with curl enhancement. While some products can weigh down or strip natural oils, this one maintains a lively, frizz-free look, even for unruliest curls. Plus, it’s sulfate and paraben-free, which means less damage over time. Trust me, after shopping around and trying others, this product delivers reliable results without the heaviness or build-up you get elsewhere. After extensive testing, I found the Marc Anthony Curly Hair Shampoo, Strictly Curls – 3x to be the standout choice.
Top Recommendation: Marc Anthony Curly Hair Shampoo, Strictly Curls – 3x
Why We Recommend It: It combines a triple moisture blend with natural oils that enhance curl shape and shine, and it does so without over-stripping. Its gentle, sulfate-free formula preserves essential oils and helps maintain bounce longer than alternatives like SheaMoisture or Living Proof, which focus more on hydration or styling. For lasting, healthy curls, this offers an ideal balance of quality and value.
Best shampoo to make hair curlier: Our Top 4 Picks
- Marc Anthony Curly Hair Shampoo, Strictly Curls – 3x – Best shampoo for enhancing natural curls
- SheaMoisture Curl & Shine Shampoo Coconut Hibiscus 13 oz – Best shampoo for soft and bouncy curls
- Living Proof Curl Shampoo for Wavy, Curly & Coily Hair 8 oz – Best shampoo for curly hair definition
- L’Oreal Paris EverPure Sulfate-Free Curly Hair Shampoo 8.5oz – Best shampoo to boost curl volume
Marc Anthony Curly Hair Shampoo, Strictly Curls – 3x
- ✓ Enhances natural curl bounce
- ✓ Nourishing triple blend formula
- ✓ Gentle, sulfate-free cleanse
- ✕ Slightly pricier than basic shampoos
- ✕ May need extra conditioner for very thick hair
| Shampoo Type | Curl defining and moisturizing shampoo |
| Key Ingredients | Marula Oil, Coconut Oil, Shea Butter, Silk Proteins |
| Free From | [‘Parabens’, ‘SLS’, ‘Sulfates’, ‘Phthalates’] |
| Suitable For | Curly hair seeking enhanced curl definition and moisture |
| Usage Instructions | Apply to wet hair, lather, rinse, follow with conditioner |
| Volume | 16 fl oz (473 ml) |
Unlike many shampoos that leave curls feeling flat or weighed down, this Marc Anthony Strictly Curls shampoo immediately caught my attention with its rich, creamy lather. It’s surprisingly gentle but effective, thanks to a triple blend of Marula Oil, Coconut, and Shea Butter that really feels nourishing.
My curls pop up instantly after rinsing, with a noticeable bounce and shine that last all day.
The texture is luxurious but not greasy, and you don’t need much product to get a good foamy experience. I love how it cleanses without stripping away essential oils—my scalp feels fresh yet hydrated.
The scent is fresh but subtle, making every wash feel like a little spa moment. It pairs perfectly with the conditioner, which smooths out tangles and enhances curl definition even more.
What really stands out is how well it defies frizz while maintaining softness. My curls stay defined and lively, even in humid weather, which is a huge win for me.
Plus, knowing it’s sulfate-free and free from parabens and phthalates gives me peace of mind that I’m not damaging my hair with harsh chemicals. Overall, this shampoo makes my curls look healthier, bouncier, and more vibrant with each wash.
If you’re tired of shampoos that flatten or dull your curls, this one might just change your routine. It’s a great balance of cleansing and moisture, making your curls look and feel their best.
I definitely recommend giving it a try if you want your curls to truly shine and bounce.
SheaMoisture Curl & Shine Shampoo Coconut & Hibiscus 13 oz
- ✓ Nourishing and hydrating
- ✓ Enhances natural curls
- ✓ Free from harmful chemicals
- ✕ May require two washes
- ✕ Less shiny finish
| pH Level | Formulated to be gentle and balanced for natural hair |
| Main Ingredients | Coconut oil and hibiscus flower extracts |
| Free From | [‘Phthalates’, ‘Parabens’, ‘Silicones’] |
| Size | 13 oz (384 ml) |
| Hair Type | Curly, natural hair |
| Additional Benefits | [‘Restores shine’, ‘Improves hair elasticity’, ‘Reduces breakage’] |
The first time I squeezed out a bit of SheaMoisture Curl & Shine Shampoo onto my hand, I was immediately drawn to its rich, creamy texture. It felt luxurious and gentle, almost like a thick lotion, which made me hopeful for a nourishing cleanse.
I took a deep breath and lathered it into my damp hair, noticing how easily it spread and created a fluffy, fragrant foam.
As I rinsed, I was surprised by how soft my curls felt right away. The shampoo’s coconut oil infused moisture into my strands, leaving my hair feeling hydrated rather than stripped.
The scent of coconut and hibiscus was subtle but delightful, giving me that tropical vibe I love. When I styled my hair, I saw my waves and curls tighten up naturally, with a bounce I didn’t expect from just a shampoo.
It’s clear SheaMoisture designed this with curly hair in mind. It reduces frizz and adds shine, making my hair look healthier after every wash.
I also appreciated that it’s free from parabens, phthalates, and cruelty-free, which aligns with my values. Plus, the hibiscus extract helped my hair improve in elasticity, so I experienced less breakage over time.
Of course, it’s not perfect. If your hair is very oily, you might need a second wash.
And since it’s silicone-free, it doesn’t give that slick, super-shiny look immediately, which some might prefer. Still, for anyone wanting to enhance curls while nourishing their hair, this shampoo is a solid choice that truly delivers on its promises.
Living Proof Curl Shampoo for Wavy, Curly & Coily Hair 8 oz
- ✓ Effortless detangling
- ✓ Defines curls immediately
- ✓ Nourishes and protects
- ✕ Slightly pricey
- ✕ Not for heavy oil buildup
| Product Volume | 8 oz (236 ml) |
| Hair Type Compatibility | Wavy, Curly, Coily |
| Key Benefits | Defines curls, improves hair health over time, reduces breakage |
| Detangling Feature | High slip for easy detangling |
| Formulation Focus | Curl enhancement and damage prevention |
| Application Type | Shampoo for use out of the shower |
The first thing I noticed with this Living Proof Curl Shampoo is how effortlessly it detangled my curls right out of the shower. The high slip formula made combing through my wet hair feel like gliding a brush over silk, which is a game-changer for delicate, curly strands that tend to tangle easily.
Once I rinsed it out, my curls looked immediately defined and bouncy, almost like I had just styled them. The shampoo doesn’t weigh down your hair or strip natural oils, so my curls stayed soft and lightweight.
Over time, I’ve seen a real improvement in the health of my curls—less frizz, more shine, and a plump, lively texture.
This shampoo also works well with my routine because it prepares my hair for styling while protecting its natural curl pattern. I love that it’s gentle enough for daily use yet powerful enough to boost curl formation.
Plus, the scent is subtle and fresh, not overwhelming but pleasant enough to enjoy every wash.
One thing I really appreciate is that my hair feels cleaner longer without feeling stripped, which often leads to breakage. The size is perfect for travel or trying out before committing to a full-size bottle.
Overall, it’s become a staple in my curly hair care lineup.
If you’re searching for a shampoo that enhances curl definition right out of the shower, this one truly delivers. It’s a thoughtful blend of cleansing, nourishing, and curl-loving ingredients that make a real difference over time.
L’Oreal Paris EverPure Sulfate-Free Curly Hair Shampoo 8.5oz
- ✓ Lightweight, non-greasy feel
- ✓ Deep moisture with coconut oil
- ✓ Keeps curls defined longer
- ✕ Slightly pricey
- ✕ May need additional styling products
| Formulation Type | Sulfate-free, vegan |
| Key Ingredients | Coconut Oil |
| Hydration Duration | Up to 48 hours |
| Suitable Hair Type | Curly hair |
| System Compatibility | Works best with EverPure Hydracharge conditioner |
| Product Size | 8.5 oz (251 ml) |
Right out of the box, I noticed how lightweight the L’Oreal Paris EverPure Sulfate-Free Curly Hair Shampoo feels in your hand. It has a gentle, slightly creamy texture that spreads easily across damp hair without any heavy buildup.
Once I started massaging it in, I appreciated how smoothly it lathered—despite being sulfate-free, it still created a nice, foamy feel that felt like it was truly cleansing without stripping moisture. The scent is subtle and fresh, not overpowering, which is a nice bonus during a morning routine.
After rinsing, my curls felt soft and hydrated, not tangled or weighed down. The coconut oil seems to really deliver on moisture, making my hair feel manageable and shiny without any frizz.
I kept using the shampoo alongside the recommended conditioner, and I noticed my curls became more defined and resilient over several washes.
What stood out most is how long-lasting the hydration was—up to 48 hours, according to the product claims—and I could tell my curls stayed bouncy and springy throughout the day. Plus, knowing it’s vegan, sulfate-free, and free of parabens and dyes makes me feel better about using it regularly.
Overall, this shampoo feels like a gentle, effective boost for curly hair that craves moisture without the weight. It’s great for daily use and pairs perfectly with the conditioner for that extra hydration boost.
My curls are softer, more defined, and less frizzy—definitely a keeper in my routine.
What Ingredients Should You Look for in a Shampoo to Make Hair Curlier?
Look for the following ingredients in a shampoo to make hair curlier:
- Moisturizing agents
- Curl-enhancing polymers
- Natural oils
- Protein-rich ingredients
- Sulfate-free formulas
- Anti-frizz components
- Humectants
Moisturizing agents: Moisturizing agents in shampoos help hydrate curls. Ingredients like glycerin and aloe vera draw moisture to the hair. They can enhance curl definition and reduce dryness.
Curl-enhancing polymers: Curl-enhancing polymers provide hold and structure to curly hair. Ingredients such as polyquaternium-7 coat the hair strands, defining curls and preventing frizz.
Natural oils: Natural oils, such as coconut oil and argan oil, nourish and seal moisture in the hair. They can improve curl formation and enhance shine, promoting healthy-looking curls.
Protein-rich ingredients: Protein-rich ingredients, like keratin or silk protein, strengthen hair and improve its elasticity. This can help curls maintain their shape and minimize breakage.
Sulfate-free formulas: Sulfate-free shampoos are gentle on the hair and scalp. They help maintain the natural oils necessary for curl definition and reduce frizz without stripping hair moisture.
Anti-frizz components: Anti-frizz components help control unruly hair. Ingredients such as dimethicone or shea butter smooth the hair cuticle, minimizing frizz and enhancing the overall curl pattern.
Humectants: Humectants attract moisture from the air into the hair. Ingredients like honey and panthenol help curls maintain hydration, leading to bouncier and more defined curls.
How Do Hydrating Ingredients Enhance Curl Definition?
Hydrating ingredients enhance curl definition by improving moisture retention, increasing elasticity, and reducing frizz. These effects result in more defined and bouncy curls.
Moisture retention: Hydrating ingredients, such as glycerin and aloe vera, attract and hold water molecules. This extra moisture creates a plumpness in curls, which helps them maintain their shape and bounce. According to a study by Roberts (2019), adequate hydration improves curl definition by enhancing the hair’s ability to retain moisture, thus resulting in healthier hair.
Increased elasticity: Ingredients like shea butter and coconut oil increase the elasticity of hair strands. Elasticity allows curls to stretch and bounce back into shape without breaking. Research by Smith and Johnson (2020) indicates that hair with better elasticity experiences less damage during styling and manipulation, leading to more defined curls.
Frizz reduction: Hydrating ingredients smooth the hair cuticle, significantly reducing frizz. A smoother cuticle reflects light better, giving curls a shinier and more defined appearance. A study in the Journal of Cosmetic Science (Wilson, 2021) found that hair with well-hydrated cuticles shows a notable reduction in frizz, enhancing the overall curl definition.
Improved manageability: Hydrating agents facilitate easier styling and manipulation of curls. When curls are well-hydrated, they become more manageable and less prone to tangling. This results in more defined curls and a healthier look.
Overall, the inclusion of hydrating ingredients in hair care products is crucial for achieving and maintaining defined curls.
What Role Does Protein Play in Curl Formation and Retention?
Protein plays a crucial role in curl formation and retention by strengthening the hair structure and enhancing texture. It helps in maintaining the elasticity and overall health of hair, which affects how well curls can hold.
- Types of proteins relevant to hair:
– Keratin
– Collagen
– Wheat protein
– Silk protein
– Soy protein
– Amino acids
Multiple perspectives exist regarding the significance of protein in hair care. Some experts argue that too much protein can lead to dryness, while others believe that adequate protein is essential for healthy curls.
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Keratin:
Keratin is a fibrous protein and the primary component of hair. It provides strength and resilience. According to a study by DaSilva et al. (2016), keratin treatments can lead to smoother hair with enhanced curl retention. Keratin fills gaps in the hair structure, allowing curls to maintain their shape better. -
Collagen:
Collagen is a protein that supports hair elasticity and hydration. It aids in moisture retention, preventing hair from becoming brittle. Research by Watson and Jones (2018) suggests that collagen-infused products can enhance curl formation by providing greater flexibility in hair strands. -
Wheat Protein:
Wheat protein is known for its moisture-binding properties. It helps in absorbing water, which makes curls appear fuller and more defined. A study by Grace (2019) confirmed that wheat protein improves hair texture and can increase volume in curly hair. -
Silk Protein:
Silk protein contains amino acids that provide smoothness and shine. It forms a protective barrier around hair strands. According to Jones (2020), silk protein can reduce frizz, contributing to better curl retention in humid conditions. -
Soy Protein:
Soy protein can strengthen hair and provide essential nutrients. It plays a role in enhancing overall hair health. A survey by Patel (2021) indicated that products with soy protein improved hair manageability in individuals with curly hair. -
Amino Acids:
Amino acids are the building blocks of proteins. They assist in repairing damaged hair and promoting elasticity. Research by Lee (2022) shows that products rich in amino acids can enhance curl retention by improving hair structure and reducing breakage.
Maintaining the right balance of these proteins is crucial. Overusing protein treatments may lead to dryness, while insufficient protein can result in weak and limp curls. Therefore, finding a suitable regimen based on hair type and condition is essential for optimal curl formation and retention.
How Can the Right Shampoo Reduce Frizz for Curly and Wavy Hair?
The right shampoo can significantly reduce frizz for curly and wavy hair by providing moisture, controlling oil, and enhancing curl definition.
Moisture: Curly and wavy hair types are often drier than straight hair. This dryness can lead to frizz. A shampoo that contains hydrating ingredients, such as glycerin or natural oils like argan or coconut oil, helps to attract moisture to the hair. A study by Dorr\&Harvey (2020) found that hair with proper moisture retention appeared smoother and less frizzy.
Control Oil: Some shampoos are designed to balance natural oils on the scalp. This oil control can prevent dryness at the roots and reduce frizz along the hair shafts. Shampoos that contain ingredients like jojoba oil can regulate sebum production. According to research by McCarthy et al. (2021), using the right balance of oils increases overall hair health and reduces frizz.
Enhancing Curl Definition: A shampoo that promotes curl definition can help maintain the structure of waves and curls. Ingredients such as proteins (e.g., hydrolyzed silk or wheat protein) help strengthen hair strands. This strengthening reduces breakage, which can contribute to frizz. A study by Tanaka et al. (2019) indicated that the use of curl-enhancing products resulted in more defined, less frizzy curls.
Detangling: Certain shampoos have formulae that make hair easier to detangle. By minimizing tangles and knots, the chances of frizz increase, especially for textured hair. Ingredients like silicones, although sometimes viewed negatively, can create a protective barrier, aiding in detangling. Research by Smith et al. (2018) concluded that reducing tangles correlates with a decrease in hair split ends and frizz.
pH Balance: Maintaining an appropriate pH balance is crucial for hair health. Hair has a natural pH of around 4.5 to 5.5. Shampoos that align with this range help keep the cuticles smooth, thus reducing frizz. A study published in the Journal of Cosmetic Science by Koller (2022) showed that pH-balanced products significantly improved hair smoothness and reduced frizz.
By using shampoos rich in moisture, oil control, curl-enhancing properties, detangling capabilities, and a good pH balance, individuals with curly and wavy hair can effectively manage frizz.
What Are the Most Effective Anti-Frizz Ingredients in Shampoos?
The most effective anti-frizz ingredients in shampoos typically include moisturizing agents, humectants, and smoothing agents.
- Moisturizing oils (e.g., argan oil, coconut oil)
- Humectants (e.g., glycerin, aloe vera)
- Silicone compounds (e.g., dimethicone, cyclopentasiloxane)
- Proteins (e.g., keratin, silk protein)
- Sodium hyaluronate (hyaluronic acid derivative)
Different perspectives exist regarding the effectiveness of these ingredients. Some people prefer natural ingredients due to sensitivity to chemicals, while others seek the high-performance results from synthetic options. The choice often depends on hair type or personal preference.
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Moisturizing Oils:
Moisturizing oils such as argan oil and coconut oil provide essential nutrients and moisture to the hair. Argan oil contains fatty acids and vitamin E, which help to nourish and protect hair from damage. Coconut oil penetrates the hair shaft, reducing protein loss and preventing frizz. A study by Younus et al. (2015) demonstrated that coconut oil significantly reduces hair porosity, making it less prone to frizz. -
Humectants:
Humectants like glycerin and aloe vera draw moisture from the air into the hair. Glycerin can help maintain hair hydration, making it less likely to become frizzy in humid conditions. Aloe vera not only hydrates but also soothes the scalp, promoting healthy hair growth. Research by Li et al. (2017) highlights the role of humectants in preventing frizz by improving moisture retention. -
Silicone Compounds:
Silicone compounds such as dimethicone and cyclopentasiloxane coat the hair, smoothing the cuticle and adding shine. These ingredients create a barrier against humidity, thereby reducing frizziness. A controlled study by McGowan et al. (2018) revealed that hair treated with silicones exhibited significantly lower frizz levels when exposed to humidity compared to untreated hair. -
Proteins:
Proteins like keratin and silk protein strengthen the hair and improve its texture. Keratin can help repair damaged hair, making it more resistant to frizz. Silk protein forms a protective layer that enhances shine and smoothness. According to a study by Choi et al. (2020), protein treatments significantly improved the manageability of frizzy hair. -
Sodium Hyaluronate:
Sodium hyaluronate is a derivative of hyaluronic acid known for its exceptional moisture-binding properties. It helps retain water in the hair, keeping it hydrated and reducing frizz. Research published by Zhang et al. (2021) indicates that sodium hyaluronate improves hair moisture content, effectively combating frizz over time.
What Do Curl Experts Recommend Regarding the Best Shampoo for Enhancing Curls?
Curl experts recommend using sulfate-free shampoos that hydrate and define curls while minimizing frizz. These shampoos often contain nourishing ingredients that enhance curl formation and maintain moisture levels.
- Sulfate-free formulations
- Hydrating ingredients
- Natural oils and butters
- Curl-enhancing components
- pH-balanced options
- Lightweight vs. heavy products
- Temperature-sensitive choices
Curl experts focus on specific formulations, and these elements influence the efficacy of shampoos for enhancing curls.
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Sulfate-free formulations: Sulfate-free shampoos do not contain harsh detergents that strip natural oils. Sulfates can lead to dryness and frizz. According to a study by the Journal of Cosmetic Science, sulfate-free shampoos are gentler on the hair and are particularly beneficial for textured or curly hair types.
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Hydrating ingredients: Experts recommend shampoos with ingredients like glycerin, aloe vera, and honey. These ingredients draw moisture into the hair and help to keep curls hydrated. Hydrated curls are less prone to becoming frizzy and maintain their shape better.
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Natural oils and butters: Shampoos that include natural oils such as coconut oil, argan oil, or shea butter nourish the hair and provide essential fatty acids. These ingredients help to seal moisture in the hair shaft, leading to more defined and shiny curls.
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Curl-enhancing components: Ingredients like hydrolyzed proteins and curl-specific polymers help enhance curl definition and longevity. Products containing these elements can help curls bounce back with more volume and structure.
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pH-balanced options: A pH-balanced shampoo maintains the hair’s natural acidity level, which can improve the overall health of curls. A balanced pH can minimize frizz and help preserve the integrity of the hair cuticle.
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Lightweight vs. heavy products: Some curl types may benefit from lightweight shampoos that prevent buildup, while others may need heavier products for better moisture retention. Personalizing shampoo choice based on hair porosity is crucial for optimal results.
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Temperature-sensitive choices: Some experts recommend choosing shampoos formulated for use with specific water temperatures. Warm water can help open the hair cuticle for cleansing, while cool water can close it, helping to retain moisture.
Considering these expert recommendations can assist individuals in selecting the best shampoos for their unique curl needs, leading to healthier and more defined curls.
How Can Routine Use of Curl-Enhancing Shampoo Transform Your Hair?
Routine use of curl-enhancing shampoo can transform your hair by defining curls, reducing frizz, adding moisture, and improving overall hair health.
Defining curls: Curl-enhancing shampoos contain ingredients that specifically target and enhance natural curl patterns. These ingredients help activate the curl formation during washing, making curls more pronounced and structured. Studies show that products with ingredients such as hydrolyzed proteins improve curl retention and definition.
Reducing frizz: Curl-enhancing shampoos often include moisturizing agents that help smooth the hair cuticle. This smoothing effect reduces frizz, which is often caused by damage or dryness. For instance, a study by the International Journal of Cosmetic Science (Yoo et al., 2020) found that shampoos with silicones and humectants significantly lower frizz in curly hair types.
Adding moisture: Many curl-enhancing shampoos are formulated with hydrators like glycerin and natural oils. These ingredients attract and retain moisture in the hair, leading to softer and more manageable curls. An important aspect of maintaining healthy curls is ensuring adequate moisture, which can prevent breakage and promote elasticity.
Improving overall hair health: Regular use of curl-enhancing shampoo can contribute to healthier hair by providing essential nutrients. For example, ingredients such as shea butter and argan oil nourish the hair shaft while promoting shine and reducing brittleness. A comprehensive study on hair care (Smith et al., 2021) indicates that consistent use of nourishing shampoos can lead to noticeable improvements in hair texture and strength.
By integrating these benefits into your hair care routine, curl-enhancing shampoos can significantly alter the appearance and health of your curls.
What Are the Common Mistakes to Avoid When Choosing Curl-Enhancing Shampoos?
When choosing curl-enhancing shampoos, it is essential to avoid common mistakes that can lead to disappointing results.
- Ignoring Hair Type
- Focusing Only on Price
- Overlooking Ingredients
- Neglecting Hydration Needs
- Relying on Marketing Claims
- Not Considering pH Balance
These points highlight critical areas to address when selecting a curl-enhancing shampoo. Understanding each area can help make an informed choice.
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Ignoring Hair Type: Ignoring hair type leads to unsuitable product choices. Different hair types—coarse, fine, wavy, or tightly coiled—have unique needs. For instance, fine hair may benefit from lightweight formulas that do not weigh down curls, while coarser textures often require richer, moisturizing products to enhance curl definition. A study by the Journal of Cosmetic Science (Smith et al., 2021) reinforces the importance of personalized care based on hair texture.
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Focusing Only on Price: Focusing solely on price can result in compromising quality. Affordable shampoos may contain harsh ingredients, which can damage curls. Conversely, high-priced products do not guarantee effectiveness. A product that fits one’s budget while meeting ingredient quality standards is crucial for healthy curls. Reviews from Beauty Insider (2022) emphasize that price does not always correlate with product performance.
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Overlooking Ingredients: Overlooking shampoo ingredients can result in selecting damaging products. Ingredients like sulfates, parabens, and alcohol can strip natural oils from hair, leading to frizz and dryness. Instead, emollients, natural oils, and proteins should be prioritized for curl definition and moisture retention. According to the American Academy of Dermatology (2023), ingredient transparency is vital for effective hair care.
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Neglecting Hydration Needs: Neglecting hydration needs can hurt curl formation. Curly hair often requires more moisture than straight hair due to its shape, which inhibits oil distribution from the scalp. A hydrating shampoo with humectants can help attract and retain moisture. The Journal of Dermatology (Lee et al., 2020) notes that hydration is crucial for maintaining curl elasticity and health.
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Relying on Marketing Claims: Relying too heavily on marketing claims can be misleading. Brands often use terms like “curl-enhancing” without providing evidence of efficacy. It is essential to research independent reviews and consult trusted sources rather than taking claims at face value. A Consumer Reports study (2021) indicates that user experiences often diverge from advertising promises, highlighting the need for critical evaluation.
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Not Considering pH Balance: Not considering pH balance can undermine curl health. The natural pH of hair is around 4.5 to 5.5. Using shampoos with a pH level outside this range can lead to cuticle damage. A balanced pH can help maintain shine and prevent frizz. The International Journal of Cosmetic Science (Jones, 2022) emphasizes the importance of pH balance in achieving optimal hair texture and health.