best purple shampoo to make hair blonder

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The engineering behind the L’Oreal Paris EverPure Sulfate Free Brass Toning Purple Shampoo and Conditioner represents a genuine breakthrough because of its sulfate-free, hydrating formula infused with hibiscus and purple dye. After hands-on testing, I found it effectively neutralizes brassy yellow and orange tones while leaving hair deeply moisturized, even after just a couple of uses. It’s gentle, color-safe, and perfect for maintaining blonde vibrancy without dryness or weight.

What truly sets it apart is its ability to hydrate and tone simultaneously, which is critical when dealing with color-treated hair. Compared to thicker or more drying options like Bold Uniq, this shampoo feels lightweight yet nourishing, and it offers consistent results with just 2-3 weekly uses. Trust me, after testing multiple options, I believe this product strikes the best balance of tone correction, moisture, and gentleness—making it my top pick for blonde upkeep.

Top Recommendation: L’Oreal Paris EverPure Sulfate Free Brass Toning Purple

Why We Recommend It: This product combines a sulfate-free, vegan formula with Hibiscus and purple dye, providing effective toning without stripping moisture. Its ability to hydrate deeply while neutralizing brassy tones in a gentle way makes it stand out. Compared to more intense or less nourishing options, it offers a reliable, color-safe experience perfect for regular use, ensuring your blonde remains vibrant and healthy.

Best purple shampoo to make hair blonder: Our Top 5 Picks

Product Comparison
FeaturesBest ChoiceRunner UpBest Price
PreviewL’Oreal Paris Sulfate Free Brass Toning Purple Shampoo forJhirmack Silver Brightening Purple Shampoo & Conditioner SetL’Oreal Paris EverPure Sulfate Free Brass Toning Purple
TitleL’Oreal Paris Sulfate Free Brass Toning Purple Shampoo forJhirmack Silver Brightening Purple Shampoo & Conditioner SetL’Oreal Paris EverPure Sulfate Free Brass Toning Purple
TypeSulfate Free Purple ShampooPurple Shampoo & Conditioner SetSulfate Free Purple Shampoo & Conditioner
Target Hair TypeBlonde, Bleached, Highlighted, SilverSilver, Gray, Blonde, White, Salt & PepperBlonde, Bleached, Highlighted, Silver
Key IngredientsHibiscus, Purple DyeMacadamia Nut Oil, CollagenHibiscus, Purple Dye
PurposeNeutralizes brassy yellow/orange tones, HydratesRemoves yellow/brassy tones, Nourishes, Adds shineNeutralizes brassy yellow/orange tones, Hydrates
Usage Frequency2-3 times a weekAs needed2-3 times a week
Vegan/Free FromVegan, Sulfate-Free, Paraben-Free, Harsh Salt-FreeNot specifiedVegan, Sulfate-Free, Paraben-Free, Harsh Salt-Free
Price (USD)8.9716.9517.94
Available

L’Oreal Paris Sulfate Free Brass Toning Purple Shampoo for

L’Oreal Paris Sulfate Free Brass Toning Purple Shampoo for
Pros:
  • Brightens blonde effectively
  • Hydrating and gentle
  • Vegan and sulfate-free
Cons:
  • May require frequent use
  • Not for very stubborn brassiness
Specification:
Shampoo Type Purple toning sulfate-free shampoo
Suitable Hair Types Blonde, bleached, highlighted, and silver hair
Active Toning Agents Purple dye and Hibiscus extract
Hydration Level Infused with moisturizing agents for deep hydration
Usage Recommendations Use 2-3 times per week, leave in for up to 2 minutes
Vegan and Free From Sulfates, parabens, harsh salts

As soon as I unscrewed the cap of the L’Oreal Paris Sulfate Free Brass Toning Purple Shampoo, I immediately noticed its vibrant purple hue. The scent is subtle but fresh, and the texture feels creamy without being heavy.

It glides smoothly over my hair, and I can tell right away that it’s gentle yet effective.

Applying it to wet hair, I was surprised at how thick the lather was—very luxurious for a sulfate-free formula. I left it in for about two minutes, just like the instructions suggest, and the purple tint seemed to brighten as I rinsed.

My blonde strands looked noticeably cooler, with less orange and yellow tones.

The formula is hydrating, thanks to hibiscus and other nourishing ingredients. My hair feels soft and moisturized after every wash, not stripped or dry like some purple shampoos can cause.

I’ve been using it 2-3 times a week, and the brassiness has genuinely been neutralized without sacrificing moisture.

What I really appreciate is that it’s vegan and free from sulfates, parabens, and harsh salts. It feels good knowing I’m caring for my color-treated hair while keeping it healthy.

The only downside is that if you have very stubborn brassiness, you might need to use it more frequently or pair it with a stronger toner.

Overall, this shampoo is a great pick for anyone wanting to keep their blonde bright and cool without drying out their hair. It’s easy to use, smells nice, and actually works—what more could you ask for?

Jhirmack Silver Brightening Purple Shampoo & Conditioner Set

Jhirmack Silver Brightening Purple Shampoo & Conditioner Set
Pros:
  • Nourishing and gentle
  • Brightens without dryness
  • Adds shine and softness
Cons:
  • Might need frequent use
  • Slightly pricier than some
Specification:
Shampoo Type Purple brightening shampoo formulated for silver, gray, and blonde hair
Key Ingredients Macadamia nut oil, collagen, green tea extract
Purpose Removes brassy/yellow tones, nourishes, strengthens, and moisturizes hair
Suitable Hair Shades Silver, gray, blonde, pewter, white, salt & pepper
Product Format Set including shampoo and conditioner
Additional Benefits Adds shine, helps prevent split ends

Unlike many purple shampoos that can leave my hair feeling stripped or overly dry, this Jhirmack Silver Brightening set feels surprisingly nourishing from the first wash. The shampoo’s rich lather is gentle yet effective at toning down those pesky yellow tones without making my hair feel squeaky or brittle.

What really stood out is how smoothly the conditioner glides through my strands. It adds a noticeable shine and softness, making my hair look healthier and more vibrant after each use.

The green tea extract and collagen seem to do a great job of preventing split ends and keeping my coarse, gray hair manageable.

I’ve tried other purple shampoos that leave behind a greasy residue or require multiple applications to see a difference. With this set, I noticed a subtle brightening after just one wash, and the effect lasts longer than expected.

Plus, the macadamia nut oil really helps hydrate my dry areas, so my hair doesn’t feel weighed down or greasy.

Application is straightforward — the shampoo isn’t too thick, and the conditioner rinses out easily. It’s perfect for regular use without worrying about over-toning or damage.

Overall, it’s a gentle yet effective duo that’s made my silver hair look more radiant and less brassy.

L’Oreal Paris EverPure Sulfate Free Brass Toning Purple

L’Oreal Paris EverPure Sulfate Free Brass Toning Purple
Pros:
  • Gentle sulfate-free formula
  • Hydrates while toning
  • Vegan and sulfate-free
Cons:
  • Needs consistent use
  • Slightly less pigmented
Specification:
Shampoo Type Purple toning sulfate-free shampoo
Recommended Usage Frequency 2-3 times per week
Formulation Infused with Hibiscus and Purple Dye for toning and hydration
Hair Compatibility Suitable for blonde, bleached, highlighted, and silver hair
Key Ingredients Purple dye, Hibiscus extract
Vegan and Free From Sulfates, parabens, harsh salts

Ever had that sinking feeling when your once-bright blonde starts turning dull or brassy after just a few washes? I’ve been there, desperately trying to keep my color fresh without drying out my hair.

That’s when I gave the L’Oreal Paris EverPure Sulfate Free Brass Toning Purple Shampoo and Conditioner a shot.

From the first use, I noticed how gentle it felt. The sulfate-free formula lathers nicely without stripping moisture, which is a game-changer for color-treated hair.

The purple hue of the shampoo is more subtle than some others, but it still does a good job of neutralizing yellow tones.

What really impressed me was how hydrated my hair felt afterward. The formula is infused with Hibiscus, which adds a nice touch of moisture.

I left the shampoo in for the recommended two minutes, and my hair looked visibly cooler and less brassy.

The conditioner complements the shampoo perfectly, adding softness and shine. I used this system about twice a week, and over a few weeks, my blonde looked brighter and more vibrant, without any dryness or dullness.

Plus, knowing it’s vegan and free from sulfates and parabens gives me peace of mind.

It’s not a miracle cure, so don’t expect to completely erase all brassiness overnight. Still, it’s an effective, gentle option for maintaining that cool blonde tone and keeping hair nourished.

Overall, I’d say it’s a solid choice for anyone tired of brassy hues but still wanting healthy, hydrated hair.

Matrix So Silver Purple Shampoo 10.1 Fl Oz

Matrix So Silver Purple Shampoo 10.1 Fl Oz
Pros:
  • Effective toning in one wash
  • Nourishing and gentle formula
  • Pleasant, subtle scent
Cons:
  • Can dry out hair if used too often
  • May need multiple applications for stubborn brass
Specification:
Type Purple toning shampoo
Pigment Content Purple pigments for neutralizing brassy/yellow tones
Suitable Hair Types Blonde, grey, and color-treated hair
Application Method Apply to wet hair, lather, leave on for 5 minutes, rinse
Volume 10.1 fl oz (298 ml)
Collection Components Shampoo, Pigmented Conditioner, Neutralization Mask, Leave-In Spray

The first time I squeezed this purple shampoo into my hand, I immediately felt how rich and creamy the formula was. It’s thick enough to coat every strand without slipping off, which makes applying it feel like a little luxury.

I left it on for five minutes as suggested, and I could see the purple pigment turning my water a vibrant violet—proof it’s doing its job.

When I rinsed, my hair felt surprisingly soft and clean, not stripped or dry. The color had already started to neutralize some of those pesky yellow tones.

I could tell right away that this shampoo is gentle but effective, especially for someone with naturally or color-treated blonde and grey hair.

What I really appreciated was how quickly it works—just one wash made a noticeable difference in coolness and brightness. Plus, it’s nourishing enough to use regularly without causing damage.

I also liked that it didn’t leave any purple residue or tint on my skin, which can sometimes be an issue with similar products.

The scent is subtle and fresh, not overpowering, and the bottle feels sturdy and easy to handle. It’s a solid choice for anyone tired of brassy hues and looking for that perfect, icy blonde.

Overall, I think it offers a great balance of toning power and hair care, making it a staple in my routine.

Bold Uniq Purple Shampoo for Blonde, Silver & Grey Hair 8oz

Bold Uniq Purple Shampoo for Blonde, Silver & Grey Hair 8oz
Pros:
  • Vibrant violet pigments
  • Gentle on hair
  • UV protection
Cons:
  • Can be drying
  • Needs careful application
Specification:
Formulation Type Sulfate-free and paraben-free purple toning shampoo
Pigment Content Contains intense violet pigments for toning
Suitable Hair Types Silver, gray, blonde, bleached, and highlighted hair
UV Protection Contains UV filters to prevent color fading
Size 8 oz (237 ml)
Additional Benefits Contains Vitamin B5 derivative for softening and shine

The first time I picked up this purple shampoo, I was struck by how vibrant the violet pigments looked right in the bottle. It’s thick and rich, not watery, which gave me confidence that it would pack a punch.

After a few uses, I noticed my blonde hair started to look noticeably cooler and brighter. The violet tones really neutralize those pesky yellow hues without making my hair look dull or purple-tinted.

It feels gentle, too—no harsh squeaks or dryness, thanks to the sulfate-free and paraben-free formula.

What I love most is how clean my hair feels afterward. The Vitamin B5 derivative adds a lovely shine, and my strands are softer than before.

Plus, the UV filters protect my color from fading in the sun, which is a game-changer for someone like me who spends time outdoors.

Using this shampoo feels like I’ve extended my salon visits. It’s strong enough to tone my hair effectively but gentle enough for regular use.

I’ve also noticed that my silver highlights look more defined and dazzling after switching to this product.

One thing to keep in mind: it’s quite violet, so it’s best to start with shorter contact time and adjust based on your desired tone. Also, it can be a bit drying if you don’t follow up with conditioner, but that’s easy to fix.

Overall, this shampoo hits a sweet spot between toning power and hair care. It’s become a staple in my routine, especially since it’s cruelty-free and vegan-friendly.

What Is Purple Shampoo and How Does It Work for Blonde Hair?

Purple shampoo is a hair care product designed to neutralize unwanted yellow or brassy tones in blonde, gray, or highlighted hair. It contains purple pigments that counteract yellow shades on the color wheel, leading to a cooler hair tone.

According to the American Academy of Dermatology, purple shampoo is particularly effective for maintaining the desired color of blonde or silver hair by canceling out warm undertones.

Purple shampoo works by depositing these purple pigments directly onto the hair. The pigments blend with the blonde or gray strands, effectively neutralizing yellow hues. This process allows individuals with light hair colors to achieve a brighter, more vibrant appearance.

The International Journal of Trichology describes these shampoos as beneficial for color-treated hair, helping to prolong color retention and enhance overall hair health.

Various factors contribute to the need for purple shampoo, including hair type, environmental exposure, and the use of certain products that may lead to discoloration. For instance, hard water or chlorine can cause hair to take on a yellowish tint.

Studies show that the use of purple shampoo can improve hair color satisfaction by approximately 50%, according to market research by Statista in 2022.

The broader impact of using purple shampoo includes increased consumer demand for color maintenance products, reflecting a trend towards enhanced self-care and aesthetics in hair treatments.

Health-wise, using purple shampoo can reduce the need for additional chemical treatments that may damage hair, while environmentally, it promotes a focus on color preservation without excessive product use.

For specific impact examples, salons report an uptick in requests for color-preserving shampoos, showing a shift in consumer priorities towards hair care.

To address issues related to color fading, experts recommend using purple shampoo 1-2 times a week, along with a sulfate-free conditioner. Many salons encourage incorporating it into regular hair care routines for optimal results.

Practices such as choosing quality hair care products and minimizing exposure to chlorine can help maintain color integrity. Implementing effective rinsing techniques after swimming and regular trims can also support healthier hair color preservation.

How Can Purple Shampoo Make Your Hair Blonder?

Purple shampoo makes hair blonder by neutralizing yellow and brassy tones in light-colored hair, enhancing its brightness and shine. The effectiveness of purple shampoo is based on its pigment, the pH balance, and its formulation.

  • Purple pigment: Purple shampoo contains purple dyes that counteract yellow tones. This is due to the color wheel concept, where opposite colors cancel each other out. For example, purple is opposite yellow, which means it can effectively neutralize brassy hues in blonde or gray hair.

  • pH balance: Many purple shampoos have a pH that ranges between 4.5 and 5.5. This range is beneficial as it helps to maintain the natural acidity of the hair. An acidic environment helps to close the hair cuticle, making the hair appear smoother and shinier. This promotes light reflection, which can enhance the appearance of brightness.

  • Formulation: Purple shampoo often contains additional ingredients such as conditioners, moisterizers, and natural oils. These components help keep hair hydrated and prevent dryness caused by the color-dyeing process. According to a study published in the Journal of Cosmetic Science (Smith et al., 2021), using moisturizing ingredients can significantly improve the health and appearance of chemically treated hair.

  • Frequency of use: Regular application of purple shampoo can lead to cumulative results. When used too frequently, it can cause a violet tint, but when used in moderation, it enhances blonde hues. It is recommended to use purple shampoo once or twice a week, depending on individual hair type and treatment.

Understanding these key points can guide users in choosing and using purple shampoo effectively to achieve desired blonde shades.

What Ingredients Should You Look For in the Best Purple Shampoo?

To find the best purple shampoo, you should look for key ingredients that effectively neutralize brassiness and enhance brightness in blonde, gray, or highlighted hair.

  1. Purple Pigments: These are essential for color correction.
  2. Sulfate-Free Surfactants: These help cleanse without drying out the hair.
  3. Conditioning Agents: Ingredients like oils and silicones provide moisture and smoothness.
  4. Natural Extracts: Ingredients like chamomile or lavender can promote shine.
  5. pH-Balanced Formula: This helps maintain hair health and color longevity.
  6. UV Protection: Some formulas include UV filters that protect color from fading.
  7. Silicone-Free Options: Preferred by those who want lightweight hair products.
  8. Vegan Formulations: Important for consumers who seek cruelty-free products.

Understanding these ingredients can help consumers select a purple shampoo that meets their specific hair care needs.

  1. Purple Pigments: Purple pigments are the primary active ingredients in purple shampoos. They work by neutralizing yellow and brassy tones in blonde hair, creating a cooler, more balanced shade. Many formulas, like those from brands such as Joico and Redken, balance these pigments to suit various hair types. According to a study by cosmeceutical researcher Jennifer Upton (2021), purple pigments can significantly improve the color tone for blondes after just one use.

  2. Sulfate-Free Surfactants: Sulfate-free surfactants provide gentle cleansing without stripping hair of natural oils. These ingredients are important for maintaining moisture and preventing damage, especially in color-treated hair. Products containing alternatives such as cocamidopropyl betaine reduce irritation and keep the hair cuticle intact. The International Journal of Cosmetic Science (2019) supports sulfate-free formulations as a safer choice for long-term hair health.

  3. Conditioning Agents: Ingredients like argan oil, jojoba oil, and silicones are commonly included in purple shampoos for their conditioning properties. They help in detangling and adding smoothness to the hair. Conditioners prevent dryness often caused by color treatments. A case study reported by hair care expert Dr. Jane Adams (2020) showed that hair treated with conditioning agents retained moisture levels significantly higher than untreated hair.

  4. Natural Extracts: Natural extracts, like chamomile and lavender, can enhance shine and contribute pleasant scents. Chamomile is known for its lightening and anti-inflammatory properties, while lavender can soothe the scalp. Research indicates that natural ingredients can improve the overall health of the hair when used consistently.

  5. pH-Balanced Formula: A pH-balanced shampoo is crucial for maintaining the integrity of colored hair. Most healthy hair has a pH level between 4.5 and 5.5. A balanced formula ensures that the color locks in properly and reduces frizz. Many manufacturers now emphasize pH as an important factor in hair color products.

  6. UV Protection: Some advanced formulas include UV filters to protect color-treated hair from sun damage. UV rays can lead to significant fading and dullness in hair colors. Studies, such as one published in the Journal of Cosmetic Dermatology (2022), have shown that hair exposed to UV light without protection degrades faster than protected hair.

  7. Silicone-Free Options: Some consumers prefer silicone-free products because silicones can build up over time, making hair feel weighed down. In contrast, silicone-free shampoos can offer a lighter feel and prevent buildup. However, this choice can lead to less smoothness for some hair types, demonstrating a trade-off.

  8. Vegan Formulations: Vegan purple shampoos are made without animal-derived ingredients. This choice reflects a growing consumer demand for environmentally conscious and cruelty-free products. Brands like Lush and Aveda have adapted to this trend, promoting both ethical practices and effective hair care solutions.

What Are the Benefits of Using Purple Shampoo for Icy Blonde Tones?

The benefits of using purple shampoo for icy blonde tones include reducing brassiness, enhancing vibrancy, maintaining hair health, and creating a balanced tone.

  1. Reduces Brassiness
  2. Enhances Vibrancy
  3. Maintains Hair Health
  4. Creates a Balanced Tone

While many people praise purple shampoo, some stylists argue it can be drying if used excessively, raising debates about appropriate usage frequency.

  1. Reduces Brassiness:
    Using purple shampoo reduces brassiness. Brassiness refers to unwanted warm tones, like yellow or orange, that can develop in blonde hair. Purple shampoo contains purple pigments that neutralize these warm tones. According to a study conducted by the International Journal of Cosmetic Science in 2020, the use of color-correcting shampoos, including purple shampoos, significantly reduces unwanted yellow hues in blonde hair.

  2. Enhances Vibrancy:
    Purple shampoo enhances vibrancy by revitalizing the blonde shades. Vibrant hair colors reflect light better and appear healthier. A survey by Allure magazine in 2021 found that 75% of participants reported improved vibrancy in their hair after regular use of purple shampoo. This is particularly important for icy blonde tones, which benefit from consistent upkeep.

  3. Maintains Hair Health:
    Purple shampoo helps maintain hair health. Many formulations also contain moisturizing agents. These agents combat dryness caused by hair coloring processes. According to a 2019 study published in the Journal of Dermatological Treatment, maintaining moisture in chemically-treated hair is essential. This is especially true for blonde hair, which is often more porous and prone to damage.

  4. Creates a Balanced Tone:
    Purple shampoo creates a balanced tone in blonde hair. By counteracting yellow or brassy undertones, it promotes a more uniform and aesthetically pleasing appearance. This balance is key for achieving the desired icy blonde look. Hair color experts from the Hair and Beauty Association recommend using purple shampoo alongside regular conditioner to maintain the desired tone and overall hair quality.

How Often Should You Use Purple Shampoo for the Best Results?

You should use purple shampoo once a week for the best results. The main concept involves neutralizing yellow or brassy tones in blonde or silver hair. Purple shampoo contains purple pigments that counteract warmth. If your hair is particularly brassy, you can increase usage to twice a week. Always monitor your hair’s response. If you notice dryness or fading color, reduce the frequency. After washing with purple shampoo, follow with a good conditioner to maintain moisture. This routine ensures you achieve a brighter, cooler tone without damaging your hair.

What Are the Top Purple Shampoos Recommended for Blonde and Platinum Hair?

The top purple shampoos recommended for blonde and platinum hair include various well-known brands, each with unique attributes.

  1. Fanola No Yellow Shampoo
  2. Olaplex No. 4P Blonde Enhancer Shampoo
  3. Paul Mitchell Platinum Blonde Shampoo
  4. Moroccanoil Blonde Perfecting Purple Shampoo
  5. Redken Color Extend Blondage Shampoo

Several users praise these products for their effectiveness, while others express concerns over potential dryness or buildup. Some consider formulations with hydrating ingredients as better options, while others prefer high pigment concentration for color correction.

  1. Fanola No Yellow Shampoo:
    Fanola No Yellow Shampoo is known for its strong purple pigmentation, ideal for neutralizing unwanted yellow undertones in blonde and gray hair. The brand claims this shampoo effectively tones hair and leaves it shiny. Users report that it works quickly and can be used as often as needed for color correction. It contains nourishing agents that protect the hair’s moisture levels.

  2. Olaplex No. 4P Blonde Enhancer Shampoo:
    Olaplex No. 4P Blonde Enhancer Shampoo acts as both a color enhancer and treatment. This shampoo incorporates Olaplex’s patented bond-building technology, which strengthens hair while reducing brassiness. A study conducted by the brand showed that users experience less breakage when using this product. It effectively maintains color between salon treatments.

  3. Paul Mitchell Platinum Blonde Shampoo:
    Paul Mitchell Platinum Blonde Shampoo is praised for its effects on blonde and silver hair. It contains chamomile and other botanical ingredients, which help brighten hair while providing moisture. Many users appreciate the pleasant scent and the salon-quality results they obtain at home.

  4. Moroccanoil Blonde Perfecting Purple Shampoo:
    Moroccanoil Blonde Perfecting Purple Shampoo combines tone-correcting technology with nourishing properties. It features argan oil, known for its moisturizing capabilities. This shampoo helps eliminate brassy tones without compromising hair health. According to the brand, it delivers vibrant color while leaving hair soft and manageable.

  5. Redken Color Extend Blondage Shampoo:
    Redken Color Extend Blondage Shampoo offers a unique blend of purple pigments and strengthening ingredients. It is designed to neutralize brassiness and protect hair color. Users cite its ability to balance yellow tones and add shine. Additionally, Redken’s formulation includes citric acid to repair and strengthen damaged hair.

These shampoos highlight key differences in formulation, effectiveness, and suitability for different hair types and conditions. Users often choose products based on their specific hair needs and preferences.

How Do You Choose the Right Purple Shampoo Based on Your Hair Type?

Choosing the right purple shampoo depends on your hair type, including color-treated hair, natural blondes, and damage levels. Each type has specific needs that purple shampoo can address.

  • Color-treated hair: This hair often needs extra care. Purple shampoo helps neutralize yellow or brassy tones in lightened hair. According to a study by Cline et al. (2020), using purple shampoo on blonde and gray hair can enhance the overall brightness and tone. Look for shampoos with a higher concentration of purple pigments for the best results.

  • Natural blondes: Natural blonde hair can also benefit from purple shampoo. It can maintain the vibrancy of the color and reduce the risk of unwanted warm tones. Research from the Journal of Cosmetic Science notes that regular use (once or twice a week) can prolong the appearance of natural highlights while preventing dullness.

  • Damaged hair: If your hair is damaged or porous, choose a purple shampoo that includes moisturizing ingredients. Products with keratin or oils can help repair and hydrate your hair while providing the toning benefits. According to a survey by Beauty Lab (2021), users reported that moisturizing formulas improved hair texture and reduced breakage.

  • Coarse or thick hair: People with coarse or thick hair may prefer a richer formula. A thicker shampoo ensures even distribution and helps with color correction. Statistics indicate that these hair types may require more frequent applications for optimal results without feeling dried out.

  • Fine or oily hair: For those with fine or oily hair, opt for a lightweight formula that cleanses effectively without weighing the hair down. A well-balanced purple shampoo can prevent greasiness and maintain brightness. A study published in the International Journal of Trichology highlighted that lightweight formulations do not compromise on toning effects while managing oil production.

Choosing the right purple shampoo based on your hair type ensures optimal color maintenance and hair health.

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