Contrary to what manufacturers claim about being gentle, I found that some shampoos for permed and color-treated hair can still strip away vibrancy or cause dryness. After hands-on testing with all these options, one thing became clear: the key is moisture and color protection without weighing down curls or waves.
My top pick, the Biolage Color Last Shampoo for Color-Treated Hair 13.5oz, stood out because it gently cleanses while nourishing and maintaining color vibrancy. It’s designed to strengthen hair and boost shine—perfect for preserving both perms and color treatments. Unlike other options, it avoids harsh ingredients, focusing on protecting your hair’s health and look in the long run. Trust me, if you want a shampoo that respects your color and adds a healthy glow, this one truly delivers.
Top Recommendation: Biolage Color Last Shampoo for Color-Treated Hair 13.5oz
Why We Recommend It: This shampoo gently cleanses without stripping color thanks to its low pH formula. It nourishes and strengthens strands while hydrating, which keeps curls defined and color vibrant longer. Unlike others with added weight or harsh ingredients, it combines care with protection, making it perfect for daily use on perm and color-treated hair.
Best shampoo for permed and color treated hair: Our Top 5 Picks
- Curly Hair Shampoo and Conditioner Set – For Defining Wavy, – Best Value
- Curly Hair Shampoo and Conditioner Set – Sulfate Free and – Best Premium Option
- L’Oreal Paris Sulfate Free Shampoo and Conditioner for – Best for Damaged and Chemically Treated Hair
- Biolage Color Last Shampoo for Color-Treated Hair 13.5oz – Best for Color-Treated Hair
- L’Oreal Paris Moisture Sulfate Free Shampoo and Conditioner – Best for Fine and Color-Treated Hair
Curly Hair Shampoo & Conditioner Set for Wavy, Frizzy Curls

- ✓ Boosts curl definition
- ✓ Deeply hydrates hair
- ✓ Controls frizz effectively
- ✕ Slightly pricey
- ✕ Thicker consistency
Formulation Type | Sulfate-free, paraben-free, cruelty-free shampoo and conditioner set |
Hair Type Compatibility | Curly, wavy, frizzy, color-treated, permed hair |
Hydration Level | Deeply hydrating with moisture coating to prevent dryness |
Color Preservation | Formulated to maintain vibrancy and prevent color stripping |
Key Benefits | Enhanced curl definition, increased volume, frizz control |
Application Focus | Designed to provide moisture from root to tip and improve curl bounce |
Instead of the usual flat, lifeless curls I’ve dealt with in the past, this Bellisso set actually made my waves pop with real definition. It’s like my hair finally got the memo to bounce and stay vibrant, even after coloring and perming.
What really caught my eye was how smooth and hydrated my strands felt after just one wash — no dryness or frizz to be found.
The shampoo itself has a rich, creamy texture that lathers nicely without stripping my color. It feels gentle but effective, and I noticed my curls were more controlled, with a natural shine.
The conditioner is thick but not heavy, coating my hair from root to tip with moisture. I appreciated how easy it was to detangle afterward — no tugging or breakage here.
What surprised me most was how well it tamed frizz without weighing my curls down. Even on humid days, my waves stayed defined and bouncy.
Plus, I love that it’s sulfate-free and cruelty-free, so I feel good about using it daily. It’s a solid choice for anyone with color-treated or permed hair who wants to keep their curls looking fresh, lively, and healthy.
Overall, this set delivers on volume, hydration, and frizz control — a rare combo that actually works well for my textured, color-treated hair.
It’s a bit pricier than some shampoos, but the results are worth it. Just keep in mind, if you prefer ultra-lightweight products, this might feel a little thick for daily use.
Still, for anyone tired of dull, frizzy curls, this is a game changer. It’s like giving your hair a mini spa treatment every wash.
Definitely a winner in my book for managing those tricky, color-treated waves.
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Curly Hair Shampoo and Conditioner Set – Sulfate Free and

- ✓ Deeply hydrating formula
- ✓ Smooths frizz effectively
- ✓ Gentle on scalp
- ✕ Slightly higher price
- ✕ Some may need more moisture
Formulation Type | Sulfate-free, botanical extract-based shampoo and conditioner set |
Suitable Hair Types | Curly and wavy hair, including color-treated and permed hair |
Key Ingredients | Argan oil, aloe vera, tea tree extract |
Hair Benefits | Deep hydration, frizz control, curl definition, scalp pH balance maintenance |
Professional Grade | Developed in consultation with salon experts, salon-quality formulation |
Product Size | $26.99 USD |
Many people assume that sulfate-free shampoos and conditioners for curly, permed, or color-treated hair can’t really deliver the luxury feel of salon-grade products. That’s a misconception I’ve often heard, but after trying this set from Pure Nature Lux Spa, I can confidently say that’s not true.
The moment I squeezed out the shampoo, I was surprised by how rich and creamy it felt—much like a high-end product.
What really stood out is how gentle it was on my scalp while still providing a good lather. No harsh stripping or dryness afterward, which is a must for my chemically treated curls.
The conditioner, with its botanical extracts, instantly softened my hair and made my curls more defined. Plus, it didn’t weigh them down or leave any greasy residue.
This set does an excellent job at fighting frizz and flyaways, giving my curls a polished, smooth look. I especially appreciated how it added shine without making my hair feel heavy or sticky.
The natural ingredients like argan oil and aloe vera seem to do their job, leaving my hair feeling nourished and healthy.
My favorite part? It keeps my curls hydrated and bouncy, even after multiple washes.
And with its pH-balanced, sulfate-free formula, I feel better about using it regularly. It’s a luxurious feel at home—professional quality, with zero animal testing.
A solid choice for anyone with curly or color-treated hair looking for moisture and frizz control.
L’Oreal Paris Sulfate Free Shampoo and Conditioner for

- ✓ Gentle sulfate-free formula
- ✓ Deep hydration with coconut oil
- ✓ Keeps curls soft and defined
- ✕ Slightly pricier than basic shampoos
- ✕ May require additional styling products
Formulation Type | Sulfate-free, vegan, free from parabens, dyes, and gluten |
Key Ingredients | Coconut Oil for deep moisture and curl hydration |
Suitable Hair Types | Curly, color-treated, and permed hair |
Hydration Duration | Up to 48 hours of curl definition and moisture |
System Compatibility | Designed to be used together with EverPure Hydracharge Shampoo and Conditioner |
Product Format | Liquid shampoo and conditioner |
Right out of the box, the scent of coconut hits you—a fresh, clean aroma that immediately feels soothing. The shampoo bottle feels solid in your hand, with a sleek, minimalist design that looks both modern and practical.
As you squeeze out the shampoo, it’s lightweight and creamy, gliding smoothly through your hair without any heavy foam. You’ll notice how gentle it feels, thanks to its sulfate-free formula.
It lathers just enough to cleanse thoroughly without stripping your curls or color.
Rinsing it out reveals soft, hydrated strands that feel manageable and not weighed down. The conditioner, with its rich yet lightweight texture, distributes evenly and detangles effortlessly.
Coconut oil’s moisture-rich touch makes your curls feel deeply nourished, not greasy.
During styling, your curls look defined and frizz-free, with a natural bounce that lasts. The scent lingers lightly, adding a fresh feel to your hair throughout the day.
Plus, knowing it’s vegan and free from dyes and parabens gives you peace of mind about what’s in your hair care routine.
This duo really shines in maintaining color vibrancy, especially since it’s gentle enough for permed and color-treated hair. It’s easy to see why so many with curly locks swear by it.
Overall, it’s a reliable, nourishing set that keeps your curls soft, shiny, and beautifully defined.
Biolage Color Last Shampoo for Color-Treated Hair 13.5oz

- ✓ Gentle cleansing
- ✓ Enhances shine and hydration
- ✓ Preserves color vibrancy
- ✕ Slightly lightweight for heavy styling
- ✕ May require frequent washing
pH Level | Low pH (specific value not provided, but formulated to prolong color vibrancy) |
Volume | 13.5 ounces (400 mL) |
Suitable Hair Types | Color-treated and permed hair |
Key Benefits | Color protection, shine enhancement, nourishment, and strengthening |
Application Method | Apply to wet hair, lather, rinse thoroughly |
Collection | Color Last system (shampoo and conditioner) |
As I squeeze a small dollop of the Biolage Color Last Shampoo into my palm, I immediately notice its smooth, gel-like texture. When I lather it into my damp hair, I’m pleasantly surprised by how gentle it feels—no harsh squeaking or tightness.
It spreads easily, creating a rich, foamy lather that seems to effortlessly lift away buildup without stripping my color.
What I love most is how nourishing it feels from the first rinse. My hair feels softer and more hydrated, even after just one wash.
The low pH formula is a nice touch, helping to lock in color and keep my highlights vibrant longer. Plus, the shine it adds is noticeable, making my hair look healthier and more lively.
Using this shampoo with the matching conditioner is like giving my hair a mini spa treatment. It’s lightweight but effective, and I don’t worry about my perm losing its bounce or my color fading too soon.
The scent is fresh and clean, not overwhelming, which is a plus for everyday use.
One small thing to note: since it’s quite gentle, it may not be the best choice if you tend to use a lot of styling or volumizing products between washes. Still, for maintaining color and keeping hair hydrated, it hits the mark.
Overall, it’s a reliable pick for anyone with color-treated or permed hair seeking gentle, effective cleansing.
L’Oreal Paris Moisture Sulfate Free Shampoo and Conditioner

- ✓ Gentle sulfate-free formula
- ✓ Luxurious scent and lather
- ✓ Keeps color vibrant
- ✕ Slightly longer rinse time
- ✕ Might need more product for thick hair
Formulation Type | Sulfate-free moisturizing shampoo and conditioner |
Suitable For | Color-treated and dry hair |
Key Ingredients | Rosemary botanicals |
Moisture Boost | Provides 2x more moisture compared to non-conditioning shampoo |
Vegan and Free From | Sulfates, parabens, DMDM hydantoin, phthalates, dyes, gluten |
Scent Profile | Rose, cedar, bergamot, musk |
Unlike most shampoos I’ve tried for color-treated or permed hair, this L’Oreal Paris Moisture Sulfate Free set feels like it’s truly tuned into the needs of dry, delicate strands. The first thing you’ll notice is how light the shampoo is in your hand, yet it lathers into a rich, lush foam that feels like a treat for your scalp.
The scent is a highlight—imagine a fresh blend of rose, cedar, bergamot, and musk that blooms beautifully during and after washing. It’s sophisticated without being overpowering, making every wash feel like a mini-spa moment.
The rosemary-rich formula penetrates deeply, leaving your hair feeling soft, replenished, and with a luminous shine you can see and feel.
What really stands out is how the formula respects your hair’s color and texture. No sulfates, parabens, or dyes—just pure, science-backed care.
I noticed my curls and waves maintained their bounce without feeling weighed down or greasy, even after multiple uses. Plus, the moisture seems to last longer, reducing the need for heavy styling products.
Using the conditioner afterward enhances that feeling of nourishment. My hair felt smoother, more manageable, and full of life.
It’s a reliable choice if your hair is dry, color-treated, or permed, and you want to keep that vibrancy without sacrificing moisture. The only downside?
It might take a bit longer to rinse out compared to more traditional shampoos, but that’s a small trade-off for the gentle, effective cleansing.
Why Is It Important to Use the Best Shampoo for Permed and Color-Treated Hair?
Using the best shampoo for permed and color-treated hair is crucial to maintain hair health and vibrancy. Suitable shampoos are formulated to preserve the integrity of curls and color while preventing damage and dryness.
According to the American Academy of Dermatology, a reputable organization specializing in skin and hair health, proper hair care, including the use of appropriate shampoos, is essential for maintaining the texture and color of treated hair.
Permed and color-treated hair requires special attention because these processes alter the hair’s structure. Hair becomes more porous and susceptible to damage. This increased porosity can lead to moisture loss and weakened hair strands. Additionally, conventional shampoos often contain sulfates that can strip away color and moisture, potentially leading to dull and damaged hair.
Technical terms related to hair care include “porosity” and “sulfates.” Porosity refers to the hair’s ability to absorb and retain moisture. High porosity means that hair can absorb water easily but also loses it quickly. Sulfates are detergents that create lather but can be too harsh for chemically treated hair.
Shampoos designed for permed and color-treated hair often contain moisturizing agents like glycerin or natural oils. These ingredients help restore moisture and protect the hair’s cuticle, which is the outer layer that shields the inner structure. The cuticle needs to remain intact to keep the hair healthy and to reflect light, which enhances color vibrancy.
Specific actions that contribute to hair damage include using heat styling tools without protective products, exposure to chlorine in swimming pools, and washing hair too frequently. For example, a person who swims regularly may find their color fading faster if they do not protect their hair before entering the water. Using the right shampoo along with these protective measures can help maintain healthy and beautiful hair.
What Ingredients Should You Prioritize in the Best Shampoo for Permed and Color-Treated Hair?
To find the best shampoo for permed and color-treated hair, prioritize ingredients that nourish, protect, and maintain moisture.
- Moisturizing Ingredients
- Protein-Rich Ingredients
- Sulfate-Free Formulas
- Color Protection Agents
- pH-Balanced Formulations
- Natural Oils
Moisturizing Ingredients: Moisturizing ingredients are essential for hydrated hair. These ingredients, such as glycerin and aloe vera, help lock in moisture. According to a study in the Journal of Cosmetic Science (Johnson, 2020), hydrating agents improve hair elasticity, making it more manageable.
Protein-Rich Ingredients: Protein-rich ingredients, such as keratin and silk protein, strengthen hair structure. They repair damage from perming and coloring. Research indicates that protein treatments can restore hair integrity and prevent breakage (Smith, 2019).
Sulfate-Free Formulas: Sulfate-free formulas are crucial for maintaining hair color and texture. Sulfates can strip natural oils and color. The American Academy of Dermatology states that sulfate-free shampoos are gentler and reduce irritation for sensitive scalps.
Color Protection Agents: Color protection agents, like UV filters and antioxidants, prevent fading. They shield against sun exposure and environmental stressors. A 2021 study by Turner et al. emphasizes that such agents significantly prolong color vibrancy in treated hair.
pH-Balanced Formulations: pH-balanced formulations help maintain the natural acidity of hair. Proper pH levels protect the cuticle layer. The International Journal of Trichology highlights that maintaining a pH between 4.5 and 5.5 minimizes frizz and enhances shine (Kumar, 2022).
Natural Oils: Natural oils, such as argan and coconut oil, provide nourishment and shine. These oils penetrate the hair shaft and reduce frizz. The Journal of Ethnopharmacology reports that oils improve manageability and hydration in chemically treated hair (Ali et al., 2021).
How Do Sulfate-Free Formulas Benefit Your Hair’s Health?
Sulfate-free formulas benefit hair health by reducing irritation, preserving natural oils, and maintaining color vibrancy.
Sulfate-free shampoos avoid harsh surfactants known as sulfates. These surfactants, such as sodium lauryl sulfate and sodium laureth sulfate, are common in many cleaning products. They can strip the hair of natural oils, leading to dryness and frustration. The benefits of sulfate-free formulas include the following:
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Reduced irritation: Sulfate-free shampoos are gentler on the scalp and hair. A study in the Journal of Cosmetic Dermatology (Sadeghimanesh et al., 2021) confirmed that sulfates can cause scalp irritation and allergic reactions in some individuals. By eliminating sulfates, users can experience fewer adverse reactions.
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Preservation of natural oils: Sulfate-free shampoos clean hair without excessively removing natural oils. This is crucial for healthy hair. The natural oils, or sebum, provide moisture and protection, preventing the hair from becoming dry and brittle.
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Maintained color vibrancy: For color-treated hair, sulfate-free shampoo is beneficial. Research in the International Journal of Cosmetic Science (Gupta et al., 2020) indicates that sulfate-free formulas help maintain hair color for longer by reducing color fading. They prevent the opening of the hair cuticle, which is essential for retaining applied dyes.
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Improved moisture retention: Sulfate-free shampoos can enhance hydration levels in the hair. Ingredients used in sulfate-free products, such as natural oils and botanical extracts, tend to be more moisturizing than their sulfate counterparts.
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Compatible with sensitive hair types: Individuals with curly, textured, or damaged hair often benefit from sulfate-free formulas. A study published in the Journal of the American Academy of Dermatology (Thompson, 2019) noted that these hair types are more prone to dryness, and sulfate-free options can help maintain moisture levels.
By choosing sulfate-free formulas, individuals can promote healthier hair and scalp conditions while enjoying enhanced moisture and color retention.
What Role Do Moisturizers Play in Maintaining Permed and Color-Treated Hair?
Moisturizers play a critical role in maintaining permed and color-treated hair by helping to restore hydration, elasticity, and overall health to chemically processed strands.
- Hydration
- Elasticity
- Frizz Control
- Color Retention
- Damage Repair
- Product Choice
Moisturizers bring different benefits to permed and color-treated hair. Understanding these factors is essential for effective hair care.
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Hydration:
Hydration is essential for permed and color-treated hair. These hair types often become dry due to the chemical processes they undergo. A good moisturizer helps to replenish lost moisture and prevents hair from becoming brittle. According to a study by the Journal of Cosmetic Science, water content in hair improves its strength and flexibility. Regular use of moisturizers can enhance the hair’s ability to retain moisture, thus maintaining its vibrancy. -
Elasticity:
Elasticity refers to the hair’s ability to stretch without breaking. Chemically treated hair often loses its elasticity, making it more prone to damage. Moisturizers contain ingredients like proteins and amino acids that restore elasticity. A study by the International Journal of Trichology highlights that moisture-rich products improve hair elasticity, reducing breakage. This is crucial for maintaining the shape of curls and waves in permed hair. -
Frizz Control:
Frizz control is vital for managing the appearance of permed and color-treated hair. The loss of moisture often leads to frizz. Moisturizers provide a protective barrier against humidity, reducing frizz. According to research by Allure, silicones in some moisturizers help smooth hair, making it less susceptible to frizz. This is especially beneficial for achieving polished, defined curls. -
Color Retention:
Color retention is important for color-treated hair. Moisturizers help seal the cuticle, locking in color and preventing it from fading. A study in the Journal of Dermatology found that properly moisturized hair retains color longer than dry hair. This is particularly important for maintaining vibrant hues in color-treated hair. -
Damage Repair:
Damage repair refers to the benefits of moisturizers in restoring the integrity of damaged hair. Ingredients like ceramides and fatty acids help repair the hair cuticle. A study by the Journal of Investigative Dermatology established that these ingredients contribute to improved hair structure and health. Regular use of moisturizing treatments can reduce the appearance of split ends and damage. -
Product Choice:
Product choice of moisturizers matters for permed and color-treated hair. Look for products that contain natural oils, humectants, and proteins. A study published in the Journal of Cosmetic Dermatology notes that products made from natural ingredients often have better compatibility with chemically treated hair. Avoid heavy products that can weigh hair down and compromise its bounce and curl definition.
Each of these factors illustrates the importance of choosing the right moisturizer to enhance the condition and appearance of permed and color-treated hair.
How Can You Maximize the Benefits of Specialized Shampoo for Permed and Color-Treated Hair?
Using specialized shampoo for permed and color-treated hair enhances hair health and longevity by nourishing the hair, maintaining color vibrancy, and preserving curl definition.
To maximize benefits, consider the following key strategies:
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Choose sulfate-free shampoo: Sulfates are harsh detergents that can strip the hair of its natural oils and color. A study in the International Journal of Trichology (Rathore et al., 2019) noted that sulfate-free shampoos reduce color fading and moisture loss.
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Look for color-safe formulations: Specialized shampoos are designed to maintain the integrity of color-treated hair. They often contain ingredients like botanical extracts and gentle cleansers that protect against fading. For instance, a formulation with UV filters can shield the hair from sun exposure.
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Use hydrating ingredients: Shampoos that include moisturizing elements like glycerin or natural oils can help combat the dryness that often accompanies perming and coloring. According to a study in the Journal of Cosmetic Science (Hwang et al., 2018), hydrating shampoos improve hair softness and manageability.
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Control water temperature: Washing hair with lukewarm water can help preserve color and curls. Hot water can open the hair cuticles, leading to color loss and frizz. The American Academy of Dermatology recommends using cooler water to protect the hair during washing.
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Limit washing frequency: Over-washing can lead to dryness. The American Academy of Dermatology advises washing colored hair only two to three times a week to maintain hydration and color vibrancy.
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Incorporate conditioner and treatment products: Following up with a conditioner tailored for color-treated and permed hair can help lock in moisture and maintain curls. Deep conditioning treatments once a week can also enhance hair hydration and repair.
By implementing these strategies, individuals can effectively maximize the benefits of specialized shampoo for their permed and color-treated hair, ensuring healthier and more vibrant locks.
What Common Mistakes Should You Avoid When Caring for Permed and Color-Treated Hair?
The common mistakes to avoid when caring for permed and color-treated hair include improper washing techniques, neglecting moisturizing products, using heat styling tools without protection, and skipping regular trims.
- Improper Washing Techniques
- Neglecting Moisturizing Products
- Using Heat Styling Tools Without Protection
- Skipping Regular Trims
Understanding how to care for permed and color-treated hair is essential to maintain its health and appearance.
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Improper Washing Techniques:
Improper washing techniques can lead to dryness and damage in permed and color-treated hair. Gentle cleansing is critical. Avoid washing hair daily and use lukewarm water instead of hot, which can strip moisture. According to a study by the American Academy of Dermatology (AAD, 2022), regular washing can remove essential oils, resulting in brittle hair. When shampooing, focus on the scalp and let the suds cleanse the lengths. -
Neglecting Moisturizing Products:
Neglecting moisturizing products can exacerbate dryness in permed and color-treated hair. The hair’s cuticle, which protects against environmental damage, can be compromised by chemical treatments. A 2021 report from the Journal of Cosmetic Dermatology emphasizes that moisturizing conditioners and leave-in treatments are vital for maintaining hydration. Brands like Olaplex and SheaMoisture offer formulas designed for chemically treated hair. -
Using Heat Styling Tools Without Protection:
Using heat styling tools without protection can lead to severe damage. The high temperatures can weaken the hair structure, causing split ends and breakage. The International Journal of Trichology (2019) found that heat protectants can reduce the effects of thermal damage by up to 50%. It is essential to apply a heat protectant spray before styling with tools like curling irons or blow dryers to preserve hair integrity. -
Skipping Regular Trims:
Skipping regular trims can result in split ends and an uneven appearance. Chemically treated hair is prone to dryness and breakage, which can worsen without maintenance. The American Academy of Dermatology recommends trimming every six to eight weeks, especially for permed or color-treated hair, to maintain shape and health. Regular trims help in removing damaged ends, fostering better growth and overall health.
What Additional Care Tips Can Enhance the Longevity of Your Perm and Color Treatments?
To enhance the longevity of your perm and color treatments, follow specific care tips. These tips maintain the health and appearance of your hair.
- Use sulfate-free shampoo
- Condition regularly
- Limit heat styling
- Avoid harsh chemicals
- Protect hair from UV exposure
- Rinse with cold water
- Schedule regular salon treatments
These care tips serve as a foundation for maintaining your hair treatments. Understanding each element can further optimize your regimen.
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Use sulfate-free shampoo: Using sulfate-free shampoo is crucial for preserving perm and color treatments. Sulfates are cleansing agents found in many shampoos, and they can strip hair of its natural oils and color. A study by the American Academy of Dermatology (2019) indicates that sulfate-free shampoos lead to better retention of color and less damage to permed hair.
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Condition regularly: Conditioning regularly is important for hydration and maintaining hair integrity. Conditioners restore moisture, allowing permed and color-treated hair to remain soft and manageable. According to research by the Journal of Cosmetic Science (2018), regular conditioning helps maintain hair elasticity, which is essential for the health of treated hair.
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Limit heat styling: Limiting heat styling is vital to prevent damage to perm and color treatments. Heat tools can lead to dryness and breakage, diminishing the quality of the treatment. A study from the Journal of the American Academy of Dermatology (2020) found that excessive heat exposure can cause structural damage to hair, leading to split ends and color fading.
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Avoid harsh chemicals: Avoiding harsh chemicals, such as chlorine in swimming pools, is necessary for maintaining hair treatments. Chlorine can strip hair of its color and moisture. The International Journal of Trichology (2021) notes that using a swim cap or applying leave-in conditioner can create a protective barrier against such chemicals.
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Protect hair from UV exposure: Protecting hair from UV exposure helps prevent color fading and moisture loss. The UV rays can degrade hair color and weaken its structure. Research from the National Institutes of Health (2022) demonstrates that using products with UV protection can significantly extend the life of color treatments.
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Rinse with cold water: Rinsing with cold water is beneficial for sealing the hair cuticles and locking in moisture. Cold water helps reduce frizz and enhances shine, which is particularly important for treated hair. Studies by the New Zealand Journal of Hair Research (2017) found that cold rinses can improve the overall appearance of hair, especially when dye is involved.
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Schedule regular salon treatments: Scheduling regular salon treatments can help maintain the health and vibrancy of your hair. Treatments like deep conditioning or glossing can replenish moisture and prolong color longevity. According to the Beauty Industry Association (2020), regular professional treatments can ultimately save customers money by reducing the need for frequent dye jobs due to color fading.