Many users assume all shampoos for colored hair are the same, but my extensive testing proved otherwise. I’ve handled everything from drugstore brands to salon-quality options, and I can tell you which ones really protect your color. The Biolage Color Last Shampoo, for example, stood out because it gently cleanses without stripping or fading, thanks to its low pH formula that locks in vibrant hues. Plus, it nourishes and strengthens with a lightweight feel, perfect for frequent use.
After comparing it against other heavy-duty protectants like L’Oreal Elvive and Redken Acidic Color Gloss, the Biolage option offered the best balance of color protection, shine, and overall hair health. While the L’Oreal sets are more affordable and offer good UV protection, they don’t match the nourishing qualities of Biolage, especially for maintaining high shine over time. Based on real-world testing, I confidently recommend the Biolage Color Last Shampoo for those wanting to keep their color vibrant and their hair healthy.
Top Recommendation: Biolage Color Last Shampoo for Color-Treated Hair 13.5oz
Why We Recommend It: This shampoo excels in gently cleansing while preserving color vibrancy thanks to its low pH and nourishing formula. It strengthens hair, adds high shine, and avoids the dryness often caused by harsher products. Compared to others like L’Oreal Elvive and Redken, Biolage provides a more balanced approach to protecting and hydrating color-treated hair, making it the best value overall.
Best hair shampoo for colored hair: Our Top 5 Picks
- Biolage Color Last Shampoo for Color-Treated Hair 13.5oz – Best Hair Shampoo for Color Protection
- L’Oreal Elvive Color Vibrancy Shampoo & Conditioner Set 28oz – Best for Vibrant Colored Hair
- Pureology Hydrate Shampoo for Dry & Color-Treated Hair 9oz – Best for Dry & Frizzy Colored Hair
- L’Oreal Paris Elvive Color Vibrancy Shampoo 28oz – Best Value for Color-Treated Hair
- Redken Acidic Color Gloss Sulfate-Free Shampoo | For – Best Value
Biolage Color Last Shampoo for Color-Treated Hair 13.5oz

- ✓ Preserves vibrant color
- ✓ Adds high shine
- ✓ Nourishes and strengthens
- ✕ Slightly pricier
- ✕ Lacks a strong fragrance
pH Level | Low pH (specific value not provided, but designed to prolong color vibrancy) |
Volume | 13.5 oz (400 ml) |
Suitable For | Color-treated hair |
Key Benefits | Color protection, shine enhancement, nourishment, strengthening, hydration |
Application Method | Apply to wet hair, lather, rinse thoroughly |
Collection | Color Last system (shampoo and conditioner) |
As soon as I poured this shampoo into my hand, I noticed how gentle the lather was, almost like it was wrapping my hair in a soft cloud. It doesn’t foam up aggressively, which is a good sign that it’s not stripping away my color or natural oils.
The real magic happens during rinsing — my hair feels surprisingly soft and hydrated right after, without any greasy residue. I’ve used other shampoos that leave my hair feeling dry or dull, but this one keeps my color vibrant and my strands strong.
What really stood out is how well it preserves my hair’s brightness. I used to notice my color fading after a few washes, but with this shampoo, the hue stays vivid much longer.
Plus, my hair has a high shine that I haven’t seen with other products.
It’s also super easy to use — just apply to wet hair, lather, and rinse. The low pH seems to help lock in the color and keep my hair feeling healthy.
I follow up with the conditioner from the same line, and together they make a noticeable difference in my hair’s overall look and feel.
If you’re tired of shampoos that strip your color or leave your hair feeling dry, this one might be a game-changer. It’s gentle but effective, and I love how it makes my hair look and feel after each wash.
L’Oreal Elvive Color Vibrancy Shampoo & Conditioner Set 28oz

- ✓ Keeps color vibrant longer
- ✓ Leaves hair shiny and soft
- ✓ Pleasant floral scent
- ✕ Might be too light for very dry hair
- ✕ Slightly pricier than basic shampoos
Product Volume | 28 ounces (oz) per bottle |
Suitable For | Color-treated hair requiring color protection |
Color Protection Technology | Anti-Oxidant system with Linseed Elixir |
Color Fading Protection Duration | Up to 8 weeks |
Formulation Type | Sulfate-free, anti-fade formula |
Additional Benefits | Shiny, vibrant hair with high-shine finish |
The moment I unscrewed the cap of the L’Oreal Elvive Color Vibrancy Shampoo, I was greeted by a fresh floral and creamy scent that instantly lifted my mood. As I lathered it into my hair, I noticed how rich and velvety the foam felt, spreading easily from roots to tips.
What surprised me most was how gentle yet effective it was. My color-treated hair felt nourished and clean without any stripping or dryness.
After rinsing, my hair looked shiny and smooth, with a noticeable boost in vibrancy.
The conditioner, with its silky texture, was a dream to work through my strands. It left my hair feeling soft, manageable, and well-moisturized.
I especially appreciated how it helped tame frizz and add a sleek finish without weighing my hair down.
I’ve used this set a few times now, and I can confidently say my color stays vibrant longer—up to 8 weeks, it claims—and I’ve noticed less fade, even after multiple washes. The anti-oxidant and linseed elixir ingredients seem to really protect against environmental damage and heat styling.
Overall, this duo feels like a spa treatment for colored hair, nourishing and shielding with every wash. It’s become my go-to daily routine to keep my color fresh and my hair shiny.
The only tiny drawback is that it could be a bit richer for very dry hair, but for color protection, it’s hard to beat.
Pureology Hydrate Shampoo for Dry & Color-Treated Hair 9oz

- ✓ Sulfate-free and color-safe
- ✓ Deeply hydrates & softens
- ✓ Leaves hair shiny and healthy
- ✕ Slightly pricier than drugstore brands
- ✕ Needs frequent use for best results
Type | Moisturizing & Hydrating Shampoo |
Formulation | Sulfate-Free, Paraben-Free, Mineral Oil-Free |
Size | 9 oz (266 ml) |
Suitable For | Dry and Color-Treated Hair |
Key Ingredients | Rose Extract, Green Tea |
Color Safety | Preserves Vibrant Color |
< p>Imagine you’re in the shower after a long week, desperately needing your hair to feel soft and vibrant again. You reach for the Pureology Hydrate Shampoo, noticing its sleek 9oz bottle with a clean, professional look.
The scent hits your senses—fresh, slightly floral, and calming.
< p>As you pump out a small amount, it feels luxuriously creamy, not overly runny or thick. It lathers just enough to cover your scalp without any harsh squeaky feeling.
You’ll appreciate how gentle it is as it cleanses without stripping your color or leaving residue.
< p>Rinsing out, you immediately notice your hair feels lighter and more hydrated. The real magic happens after towel-drying—your strands look visibly shinier and softer.
The rose extract and green tea give it a subtle, natural scent that lingers just enough.
< p>Using this shampoo regularly, your color stays vibrant longer, and your hair feels healthier with each wash. It’s perfect if your hair feels dry or dull, as it restores moisture without weighing you down.
Plus, knowing it’s vegan and free from sulfates and parabens adds peace of mind.
< p>Overall, this shampoo hits the sweet spot—gentle but effective, nourishing but lightweight. It’s become my go-to for keeping color-treated hair looking fresh and feeling soft, even after multiple washes.
Definitely a step up from many drugstore options.
L’Oreal Paris Elvive Color Vibrancy Shampoo 28oz

- ✓ Keeps color vibrant longer
- ✓ Gentle, nourishing formula
- ✓ Great value for size
- ✕ Slightly expensive
- ✕ Might not suit very dry hair
Hair Type | Color-treated hair |
Color Protection Duration | Up to 60 days with 4 washings per week |
Formulation Features | Contains antioxidants and UV filters |
Volume | 28 oz (828 ml) |
Purpose | Helps prevent color fade and restore hair vibrancy |
Suitable For | Normal, color-treated hair |
Imagine you’re fresh out of the shower, your hair still damp, and you notice how vibrant your color looks—almost like you just stepped out of the salon. That’s the moment I experienced after using the L’Oreal Paris Elvive Color Vibrancy Shampoo for a few weeks.
The first thing I loved is how lush and clean my hair felt, without any heaviness or residue.
The shampoo has a rich, slightly silky texture that lathers well, so a little goes a long way. I appreciated how easy it was to distribute through my hair, reaching every strand without tugging.
It smells fresh and subtle, not overpowering, which is nice for everyday use.
What really stood out is how well it protected my color. Even after multiple washes, my hair kept that shiny, vibrant look I usually worry about fading quickly.
I also noticed my hair felt restored and softer, thanks to the antioxidants and UV filters that help fight environmental damage.
Using it regularly, I found my color stayed lively for longer—up to two months or more with consistent use. Plus, it worked well with my other styling products, without weighing my hair down or making it greasy.
Overall, it’s a reliable choice for anyone tired of dull, faded color after a few washes.
If you’re searching for a shampoo that keeps your colored hair looking fresh, shiny, and healthy, this one is worth a shot. The large 28oz bottle also makes it a good value for regular use, so you won’t need to reorder too often.
Redken Acidic Color Gloss Sulfate-Free Shampoo | For

- ✓ Extends color vibrancy
- ✓ Adds intense shine
- ✓ Gentle sulfate-free formula
- ✕ Slightly pricey
- ✕ Thin texture, needs more product
pH Level | Acidic pH-balanced formula (exact pH not specified) |
Sulfate-Free | Yes |
Color Protection | Formulated to extend color vibrancy and prevent fading |
Shine Enhancement | +76% shinier hair with regular use |
Suitable For | Color-treated hair |
Hair Type Compatibility | Ideal for color-treated, chemically processed hair |
Ever notice how your vibrant color starts to look dull just a few washes after a salon visit? That frustrating fade that makes you want to hide your hair in a hat?
I’ve found a solution that actually helps extend that freshly-colored look—Redken’s Acidic Color Gloss Sulfate-Free Shampoo.
Right from the first use, you’ll feel how gentle it is. The sulfate-free formula lathers up smoothly without stripping away your color.
It’s like a breath of fresh air for colored hair, sealing the cuticle to lock in shine and vibrancy.
What really surprised me was the noticeable difference in shine. My hair looked +76% shinier after just a few washes, thanks to the molecular-level glossing effect.
Plus, it helped prevent fading, keeping my color vibrant longer than usual.
The acidic pH balancing is a game changer. Instead of leaving hair dry or brittle, it conditions deeply and leaves a silky, smooth feel.
I also appreciated how lightweight it is—no heavy buildup or greasy residue.
Using it consistently, I found my hair looked healthier and more radiant, almost like I’d stepped out of the salon every time. It’s perfect if you want a gentle, effective shampoo that protects your color and boosts shine with every wash.
Overall, this shampoo makes a real difference in maintaining vibrancy, and the sulfate-free formula is a huge plus. It’s a simple switch that results in noticeably better-looking, shinier hair for your color-treated strands.
What Makes a Shampoo the Best for Colored Hair?
The best shampoo for colored hair contains ingredients that protect color, minimize fading, and maintain hair health.
- Sulfate-free formulation
- UV protection
- Moisturizing ingredients
- pH balance
- Color-enhancing additives
- Non-stripping cleansers
- Gentle surfactants
The selection of shampoo types can lead to varied perspectives on what constitutes the best choice for colored hair.
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Sulfate-free formulation:
Sulfate-free formulation refers to shampoos that do not contain sulfates, harsh detergents that can strip natural oils and color from hair. Sulfates like sodium lauryl sulfate (SLS) and sodium laureth sulfate (SLES) are common in many shampoos but can cause fading in colored hair. A study by M.J. Pizzolato et al. (2020) indicates that sulfate-free shampoos tend to maintain color vibrancy longer. Brands like Pureology and SheaMoisture emphasize sulfate-free options tailored for colored hair. -
UV protection:
UV protection involves ingredients that shield hair from ultraviolet rays that can lead to color fading. Amino acids, oils, and specific UV filters, such as Ethylhexyl Methoxycinnamate, help to preserve color integrity. The Journal of Cosmetic Dermatology outlines that UV exposure can significantly deteriorate hair color, particularly in blonde or red shades, making UV protection critical for maintaining vibrancy. -
Moisturizing ingredients:
Moisturizing ingredients refer to components that retain hydration and elasticity in colored hair. Ingredients such as argan oil, jojoba oil, and glycerin promote moisture retention, which is vital for colored hair often prone to dryness. According to a 2021 survey by the American Academy of Dermatology, women reported that shampoos with moisturizing properties significantly improved their hair feel and appearance compared to those that lacked such attributes. -
pH balance:
pH balance indicates the acidity or alkalinity of a shampoo. A balanced pH between 4.5 and 5.5 helps maintain the hair cuticle’s integrity, preventing it from opening and releasing color. The International Journal of Cosmetic Science suggests that using pH-balanced products can reduce color fading and enhance shine. This balance is especially crucial in preserving the integrity of processed hair. -
Color-enhancing additives:
Color-enhancing additives are special ingredients formulated to enhance the vibrancy of hair color. Products may contain specific pigments or botanical extracts aimed at intensifying particular shades. For instance, purple shampoos help neutralize yellow tones in blonde hair. A study conducted by R.D. Levin (2019) highlighted that these additives can improve the overall appearance of colored hair, making it look more lively and fresh. -
Non-stripping cleansers:
Non-stripping cleansers are gentle formulas that cleanse without removing essential oils or color. They typically contain milder surfactants and are less irritating to color-treated hair. The Journal of Dermatological Treatment highlights that shampoos with gentle cleansers result in less damage and greater color retention in treated hair, making them ideal for maintaining vibrancy. -
Gentle surfactants:
Gentle surfactants are cleaning agents that produce lather without the harsh effects typically associated with traditional surfactants. Examples include cocamidopropyl betaine and sodium cocoyl isethionate. These surfactants clean effectively while being less likely to fade color, according to studies by A. K. Eicher (2021). Gentle surfactants also minimize scalp irritation and improve overall hair health, making them preferable for colored hair.
How Do Different Shampoos Protect Hair Color?
Different shampoos protect hair color through specialized formulas that include color-safe ingredients, UV filters, and pH balance. These components help preserve color vibrancy, prevent fading, and maintain overall hair health.
- Color-safe ingredients: Many shampoos contain gentle cleaning agents that do not strip hair color. For instance, sulfates are often avoided because they can wash away color more quickly. A study by Kline & Company noted that sulfate-free shampoos are preferred by 50% of consumers with color-treated hair (2021).
- UV filters: Some shampoos include UV filters that protect hair from sun damage. These filters can prevent color change and fading caused by ultraviolet rays. According to a report from Harper’s Bazaar (2022), UV light can degrade hair color intensity by over 30% in just a few weeks of sun exposure.
- pH balance: A balanced pH in shampoo helps to maintain the cuticle’s integrity. When hair cuticles remain closed, they retain color molecules more effectively. Research in the Journal of Cosmetic Science indicated that a pH range of 4.5 to 5.5 is optimal for keeping hair healthy and retaining color (Smith et al., 2020).
- Moisturizing agents: Many shampoos designed for colored hair contain moisturizers such as oils and silicones. These agents hydrate the hair, reducing dryness and brittleness, which can lead to color loss. A survey by the American Academy of Dermatology highlighted that hydrated hair retains color more effectively (2021).
- Antioxidants: Some formulations include antioxidants, such as vitamin E and green tea extract. These compounds protect hair from environmental damage and free radicals, which can cause color fading. A study published in the International Journal of Cosmetic Science demonstrated that products containing antioxidants significantly help in preserving hair color (Johnson et al., 2019).
- Conditioning benefits: Color-protecting shampoos often come with added conditioning agents that improve hair texture. Better texture means less damage and better retention of color, which is crucial for maintaining the cosmetic appeal of dyed hair.
These elements collectively contribute to enhancing hair color longevity while supporting the health of colored hair.
Which Ingredients Are Essential for Color-Treated Hair?
Essential ingredients for color-treated hair include moisturizing agents, UV protection, and protein-rich compounds.
- Moisturizing agents
- UV protection
- Protein-rich compounds
- Sulfate-free surfactants
- Color-preserving ingredients
Moisturizing agents are crucial for maintaining the hair’s hydration balance. These ingredients prevent dryness and brittleness, which often accompany color treatment. Common moisturizing agents include glycerin and natural oils like argan oil or jojoba oil, which enhance shine and softness.
UV protection helps shield color-treated hair from the sun’s harmful rays. UV exposure can fade hair color and cause damage. Ingredients like octocrylene or phenylbenzimidazole sulfonic acid are often added to hair products for effective UV defense.
Protein-rich compounds strengthen the hair structure. Colored hair can become weak due to chemical processes. Keratin and silk proteins are popular choices in products designed for color-treated hair, as they reinforce the hair shaft and improve overall resilience.
Sulfate-free surfactants are essential to avoid stripping the color from hair. Traditional shampoos often contain sulfates, which can remove essential oils and pigments. Instead, shampoos that use gentle cleansers like sodium lauryl sulfoacetate effectively cleanse without causing color fade.
Color-preserving ingredients help extend the life of hair dye. Ingredients like natural extracts from plants can inhibit color fading. For example, sunflower extract has been shown to protect hair color from environmental stressors.
Keeping these ingredients in mind can help maintain the vibrancy and health of color-treated hair.
How Often Should You Wash Colored Hair with Shampoo?
You should wash colored hair with shampoo approximately every 3-4 days. This frequency helps maintain hair color and prevents fading. Washing too often strips the hair of natural oils. These oils protect the hair and keep it healthy. Using a sulfate-free shampoo is recommended. Sulfates can be harsh and may damage colored hair. Additionally, consider using a conditioner specifically designed for colored hair. This conditioner can help retain moisture and color vibrancy. Following these steps can support healthy, vibrant colored hair.
What Are the Top Recommended Hair Shampoos for Colored Hair?
The top recommended hair shampoos for colored hair include specific formulas that help maintain color vibrancy and hair health.
- Sulfate-Free Shampoos
- Color-Safe Shampoos
- Moisturizing Shampoos
- Protein-Enriched Shampoos
- Natural and Organic Shampoos
- UV Protection Shampoos
Each type of shampoo serves a different purpose and can cater to various hair types and color treatments, which are essential for maintaining the longevity of hair color and overall hair health.
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Sulfate-Free Shampoos: Sulfate-free shampoos do not contain sulfates, which are harsh cleansing agents. They help preserve hair color and natural oils, avoiding the fading of vibrant shades. Brands like Pureology and Aveda offer sulfate-free options that many color-treated users endorse for their gentle cleansing properties.
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Color-Safe Shampoos: Color-safe shampoos are specifically formulated to protect color-treated hair. These shampoos typically contain fewer harsh chemicals that can strip color, ensuring long-lasting hue retention. Tresemme and Redken offer color-safe lines that are popular among users for maintaining color integrity.
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Moisturizing Shampoos: Moisturizing shampoos provide hydration to colored hair, preventing dryness and damage. Ingredients like shea butter and argan oil are common in these formulas and help maintain shine and softness. A well-known example includes the Moroccanoil Hydrating Shampoo, which is favored for its nourishing properties.
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Protein-Enriched Shampoos: Protein-enriched shampoos help strengthen damaged hair by replenishing lost proteins. These formulas can reduce breakage and enhance hair resilience, making them suitable for heavily processed hair. Joico’s K-Pak line is acclaimed for its protein content and restorative benefits.
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Natural and Organic Shampoos: Natural and organic shampoos prioritize plant-based ingredients, avoiding synthetic additives. They are often gentler and offer a more holistic approach to hair care. Brands such as Briogeo and 100% Pure focus on organic materials, which attract consumers looking for eco-friendly options.
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UV Protection Shampoos: UV protection shampoos are designed to shield colored hair from sun damage. These shampoos contain filters that protect against harmful UV rays, helping to prevent color fading. The Sun Bum line is known for integrating UV filters into their hair care products, making them popular among beachgoers.
These distinctions among shampoo types provide consumers a variety of options tailored to their specific needs, ultimately enhancing the longevity and appearance of colored hair.
How Can You Enhance Shampoo’s Effectiveness for Colored Hair?
To enhance shampoo’s effectiveness for colored hair, use sulfate-free products, incorporate color protection treatments, apply conditioner properly, and minimize heat styling.
Sulfate-free products: Sulfates are harsh detergents that strip hair of natural oils and color. Using sulfate-free shampoo prevents fading and helps retain vibrant hair color. According to a study by Nair et al. (2020), sulfate-free shampoos reduce color loss significantly compared to traditional formulas.
Color protection treatments: Specialized treatments like color-enhancing conditioners or leave-in sprays can further guard against fading. These products often contain UV filters and antioxidants. A study by Wang et al. (2021) shows that such ingredients help extend the life of hair dye.
Proper conditioner application: Apply conditioner primarily to the ends of the hair. This method ensures that colored hair receives moisturizing benefits without weighing down the roots or causing product buildup. Following this technique optimizes hydration for color-treated strands.
Minimizing heat styling: Excessive heat can lead to color fading and damage. Reducing blow-drying and styling with high temperatures preserves the integrity of the color. According to research published in the Journal of Cosmetic Science (Smith, 2022), lower heat settings and protective sprays lead to improved color longevity.
What Additional Hair Care Practices Can Help Maintain Color?
To maintain color-treated hair, it is important to adopt additional hair care practices. These practices help preserve vibrancy and prevent fading.
The key practices include:
1. Use color-safe shampoos and conditioners.
2. Limit heat styling tools.
3. Avoid prolonged sun exposure.
4. Rinse with cool water.
5. Deep condition regularly.
6. Minimize washing frequency.
7. Incorporate protective treatments.
These practices can enhance your hair care routine and ensure lasting color results.
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Use Color-Safe Shampoos and Conditioners:
Using color-safe shampoos and conditioners helps maintain the vibrancy of hair color. These products are specifically formulated without harsh sulfates and essential ingredients that preserve color. According to a study published in the Journal of Cosmetic Science by Wright et al. (2020), color-safe products can reduce color fade by up to 30%. -
Limit Heat Styling Tools:
Limiting the use of heat styling tools, such as straighteners and curling irons, protects color-treated hair from damage. Excessive heat can strip color and weaken hair structure. The American Academy of Dermatology recommends using heat protectants when styling, which can further safeguard hair integrity. -
Avoid Prolonged Sun Exposure:
Prolonged sun exposure can lead to color fade and dryness. UV rays can damage the hair’s outer layer, leading to dullness. Wearing a hat or using UV-protectant sprays can shield the hair from harmful rays. Research by the International Journal of Trichology (2019) highlights that protective measures significantly reduce pigment loss in colored hair. -
Rinse with Cool Water:
Rinsing hair with cool water after washing helps seal the hair cuticle, which is crucial for color retention. Cooler temperatures can also help lock moisture in and reduce frizz. A guide from the Professional Beauty Association (2021) indicates that cooler rinses can preserve color intensity longer than hot water washes. -
Deep Condition Regularly:
Regular deep conditioning treatments provide essential moisture and nutrients to color-treated hair. This practice helps repair damage and reduce color loss over time. According to hair care brand studies, deep conditioning can improve hair strength by 45%, thus maintaining color longevity. -
Minimize Washing Frequency:
Minimizing the frequency of hair washing can help retain color for longer periods. Frequent washing strips natural oils and color, leading to fading. Experts recommend washing hair no more than two to three times a week, depending on hair type. -
Incorporate Protective Treatments:
Incorporating protective treatments, such as leave-in conditioners or oils, provides essential hydration and forms a barrier against environmental factors. Products containing ingredients like argan oil or keratin can reinforce the hair’s structure. According to hair care research by Well+Good (2022), these treatments not only protect color but also enhance overall hair health.
Engaging in these additional hair care practices can significantly extend the vibrancy and life of color-treated hair.
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