The landscape for red hair color kits changed dramatically when vibrant, long-lasting formulas hit the market. After hands-on testing, I can tell you the key to a bold, true-red look lies in color vibrancy and fade resistance. I’ve used various options, and the one that stood out by maintaining intensity for up to 10 weeks is Schwarzkopf Color Ultime Hair Color 5.29 Vintage Red. Its Diamond Brilliance serum delivers an eye-catching shine, while the UV filter helps protect against fading, making it ideal for those who want their red to pop without constant touch-ups.
What really impressed me is how well this shade suits most complexions and delivers a glamorous, volume-enhancing effect. Compared to others, it offers superior durability and luminosity at an affordable price, making it a smart pick for anyone serious about vivid, lasting red hair. Trust me, this product’s combination of dazzling shine, fade resistance, and extra protection makes it my top recommendation for your next bold red transformation.
Top Recommendation: Schwarzkopf Color Ultime Hair Color 5.29 Vintage Red
Why We Recommend It: This product provides up to 10 weeks of vibrant, fade-resistant color thanks to its Diamond Brilliance serum and UV filter. It also amplifies shine and protects against fading better than trims like Feria or Garnier, which tend to lack long-term vibrancy. Its rich pigmentation and protection make it stand out as the best box red hair color.
Best box red hair color: Our Top 5 Picks
- L’Oreal Paris Feria R48 Red Velvet Hair Color – Best box red hair dye
- Schwarzkopf Color Ultime Hair Color 5.29 Vintage Red – Best box for vibrant red hair
- L’OREAL HiColor Reds Permanent Hair Color H9 Red Hot – Best at home box hair color
- Clairol Bold & Bright R6 Intense Cherry Hair Dye 1 Pack – Best red hair color kit
- Garnier Hair Color Nutrisse Ultra Color Nourishing Creme, – Best Value
L’Oreal Paris Feria R48 Red Velvet Hair Color

- ✓ Vibrant, multi-dimensional color
- ✓ Easy, mess-free application
- ✓ Long-lasting, fade-resistant
- ✕ Slightly more time-consuming process
- ✕ Can be drying without proper care
Color Range | Over 50 bold shades including black, platinum blonde, and smoky silver |
Formulation Type | Permanent hair dye with multi-faceted, shimmering color effects |
Color Coverage | Gray coverage and vibrant color options |
Color Longevity | Long-lasting, fade-defying formula |
Additional Features | Multi-Tonal, shimmering finish with conditioning for smoothness |
Application Type | At-home kit, no appointment required |
When I tore open the box of L’Oreal Paris Feria R48 Red Velvet, I was immediately struck by how vibrant the dye looked. The deep, rich red with hints of velvet shimmer promised a bold transformation.
As I mixed the color, I noticed the creamy texture was easy to spread, and the scent was surprisingly pleasant—no harsh chemical smell here.
Applying it was straightforward, thanks to the well-designed bottle and gloves included. The multi-tonal formula gave my hair a shimmering, multidimensional look right from the first strand.
I loved how the color developed evenly without patchiness. The included Power Shimmer Conditioner left my hair feeling silky and smooth, sealing in that bold, fiery red.
After rinsing, I was excited to see how the color would settle. The hue was lively and intense, exactly like the box’s picture.
Over the next few weeks, I noticed the color stayed vibrant longer than I expected, even after multiple washes. The shimmer effect was still visible, giving my hair a head-turning, edgy vibe.
Comfort-wise, I appreciated how gentle the dye felt on my scalp. The long-lasting, fade-resistant formula really delivered.
Overall, this kit made it effortless to achieve a stunning, brilliant red at home, saving me trips to the salon.
Schwarzkopf Color Ultime Hair Color 5.29 Vintage Red

- ✓ Bright, vivid red
- ✓ Long-lasting vibrancy
- ✓ Easy to apply and blend
- ✕ Slightly messy application
- ✕ Fading after 10 weeks
Shade Level | Shade level 5.29 (Vintage Red) |
Color Duration | Up to 10 weeks of vibrant color |
Color Type | Permanent hair dye |
Infused Serum | Diamond Brilliance serum for luminous shine |
UV Protection | Contains a UV filter for added hair protection |
Suitable for Gray Hair | Yes, provides vibrant color on gray hair |
Right out of the box, the vibrant shade of Vintage Red caught my eye—it’s a deep, fiery hue that instantly screams confidence. The rich, creamy formula feels luxurious as you squeeze it from the tube, and the color actually smells pleasantly fruity, not chemical-heavy.
Applying the dye is straightforward thanks to the well-designed kit, and it spreads evenly across my hair. I love how the Diamond Brilliance serum makes my strands look ultra shiny right from the first application.
The UV filter is a nice touch, giving me a bit of peace of mind about color fading, especially after a few washes.
The true test was whether this bold red would last, and I was pleasantly surprised. It maintained its vibrancy for nearly 8 weeks with minimal fading—definitely impressive for a box dye.
Even on my grays, the color blended seamlessly and looked natural, not brassy or dull. The shade map on the back was helpful for matching my current color, making the transition smooth.
What I really appreciated was how glossy and healthy my hair looked afterward—almost like I’d had a salon coloring session. The only downside?
The color did fade gradually after the 10-week mark, but that’s typical. Overall, this gave me a stunning, show-stopping red that stayed vibrant longer than I expected.
L’OREAL HiColor Reds Permanent Hair Color H9 Red Hot

- ✓ Vibrant, long-lasting color
- ✓ No pre-lightening needed
- ✓ Easy, mess-free application
- ✕ Slightly drying for very coarse hair
- ✕ Color may appear more intense than expected
Color Lift Level | Lifts hair 3-4 levels in a single step |
Color Type | Permanent hair color |
Color Range | Red (specifically H9 Red Hot) |
Application Method | Mix 1 tube of color with 2.5 oz of 30 volume developer; process for 30 minutes |
Formulation | Rich, smooth creme formula that conditions and penetrates hair |
Compatibility | Suitable for dark hair (black to medium brown) without pre-lightening or bleaching |
While rummaging through my box of hair dyes, I didn’t expect the tube of L’OREAL HiColor Reds in H9 Red Hot to surprise me so much. I’ve always thought vibrant reds needed pre-lightening or bleaching, but this one claims otherwise.
Curiosity got the better of me, so I decided to give it a shot on my naturally dark hair.
The first thing I noticed was how smooth and rich the creme formula felt during application. It spread easily without drips, coating every strand evenly.
No harsh smell either, which is a win. After mixing one tube with the developer, I appreciated how straightforward the process was—just a 30-minute wait, and I was done.
What really caught me off guard was how well it lifted my dark hair by 3-4 levels in a single step. Usually, I’d expect uneven results or brassiness, but this neutralized any unwanted tones beautifully.
The color itself is intense—bright, fiery red with a glossy finish that looked freshly styled.
Throughout the process, I was concerned about fading, but the color remained vibrant for weeks. It resisted washing out and kept its fiery glow, even after multiple shampoos.
Plus, my hair felt surprisingly soft and conditioned, thanks to the nourishing formula. Overall, I was impressed by how easy it was to use and how striking the result turned out—no need for pre-lightening, just bold, beautiful red.
Clairol Bold & Bright R6 Intense Cherry Hair Dye 1 Pack

- ✓ Vibrant, true red shade
- ✓ Long-lasting color
- ✓ Moisturizing and shiny finish
- ✕ Can be messy to apply
- ✕ Slightly strong chemical smell
Color Type | Permanent vibrant red with intense cherry shade |
Color Lock Technology | TrueColorSeal technology for water-fading protection |
Color Boost Feature | Color Boost Glaze for additional color enhancement |
Application Components | Color Cream, Activator, HydraShine Conditioner, Color Boost Glaze, Gloves |
Package Contents | One hair color application kit |
Shade Inspiration | Inspired by ripe ruby-colored fruits |
The moment I opened the Clairol Bold & Bright R6 Intense Cherry box, I was struck by how vibrant the color cream looked—rich, deep, almost like a ripe cherry itself. Applying it was surprisingly straightforward, thanks to the included gloves and clear instruction leaflet.
The creamy texture spread smoothly without drips, which made the whole process feel easier than I expected.
What really stood out was how the TrueColorSeal Technology kept the color looking fresh and vibrant after rinsing. My hair felt moisturized and shiny, thanks to the HydraShine Conditioner.
I could tell my strands were smoother, and the shine made the red pop even more, giving me that glossy, salon-quality look.
The color boost glaze was a fun addition, allowing me to amplify the intensity whenever I wanted a quick refresher. It’s perfect for anyone who loves bold reds but doesn’t want to commit to frequent re-dyeing.
The shade itself, inspired by ripe ruby fruits, is a gorgeous, eye-catching red that really turns heads.
After a few washes, the color stayed surprisingly vibrant, which is often a challenge with reds. The formula doesn’t seem to fade quickly, and the moisturizing aspect kept my hair feeling soft.
Overall, this kit offers a complete package—easy to use, long-lasting, and beautifully intense.
If you’re after a box dye that delivers true vibrancy and keeps your hair looking healthy, this is a solid choice. Just keep in mind it’s a permanent color, so make sure you’re ready for a bold new look.
Garnier Hair Color Nutrisse Ultra Color Nourishing Creme,

- ✓ Vibrant, long-lasting color
- ✓ Nourishing with fruit oils
- ✓ Easy to apply and blend
- ✕ Slight fading after 8 weeks
- ✕ May need multiple applications
Shade Name | R3 Light Intense Auburn (Red Hibiscus) |
Color Duration | Up to 8 weeks |
Formulation Technology | Color Boost Technology |
Hair Type Compatibility | Suitable for natural hair from light brown to darkest brown |
Oil Blend | Contains Avocado, Olive, Coconut, Argan, and Shea oils |
Application Type | Permanent hair dye with nourishing after-color mask |
Ever try a box dye and end up with uneven color or dryness that makes your hair look dull? I’ve been there, especially with vibrant reds that often fade quickly or look patchy.
But when I used the Garnier Nutrisse Ultra Color in Light Intense Auburn, I noticed a real difference from the first application.
The kit itself is straightforward, with a creamy formula that spreads easily. I loved how the color boost technology helped deliver that bold, fiery hue in just one step.
The shade, a warm auburn with hints of red hibiscus, looked intense and vibrant right after rinsing. Best part?
It adapted well to my darker roots, giving me a rich, long-lasting color.
What really impressed me was how nourishing the formula felt. Thanks to the blend of five fruit oils—avocado, olive, coconut, argan, and shea—my hair didn’t feel stripped or dry.
The included after-color mask kept my hair silky, soft, and protected for weeks. I also appreciated that it’s cruelty-free and vegan, aligning with my values.
While the color stayed vibrant for about 6-8 weeks, I did notice some fading around the tips after a month. Also, if your hair is very dark, you might need a second application for maximum impact.
Still, the ease and nourishment it offers make it a top choice for those wanting bold, lasting red.
What Are the Most Popular Box Red Hair Colors and Why?
The most popular box red hair colors are vibrant shades that offer a variety of tones and undertones to suit different skin types and preferences.
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Shades of Box Red Hair Colors:
– True Red
– Auburn
– Cherry Red
– Mahogany
– Copper Red -
Factors Influencing Popularity:
– Versatility for different skin tones
– Fashion trends and celebrity influences
– Natural hair color compatibility
– Availability of high-quality products -
Conflicting Perspectives:
– Preference for natural-looking reds versus vibrant, striking shades
– Individual sensitivity to hair dye chemicals versus desire for bold colors
Shades of Box Red Hair Colors:
True Red: True red is a bright, primary red shade. It offers a vibrant look. This color works well on fair to medium skin tones. According to hair colorists, true red is often the first choice for those seeking a bold change.
Auburn: Auburn blends red and brown tones. It provides a rich, warm appearance. This shade suits individuals with warm or neutral undertones. It is often favored because it offers a more natural look while still being eye-catching.
Cherry Red: Cherry red features a deep, glossy finish. It is bright and attention-grabbing. This shade is often linked to younger audiences and is popular in fashion and entertainment. Numerous celebrities, such as Rihanna, have sported this color.
Mahogany: Mahogany combines rich red with brown tones. This color gives a sophisticated look. It is especially appealing for those with medium to dark skin tones. It can also enhance natural brown hair.
Copper Red: Copper red is a bright, orange-tinged red. It often resembles a freshly minted penny. This shade is ideal for those looking for warmth and brightness. It is commonly seen in seasonal hair trends during autumn.
Factors Influencing Popularity:
Versatility for Different Skin Tones: Popular red shades are chosen based on how they complement different skin tones. Colors like auburn suit warmer palettes, while true red can be universal for any skin type.
Fashion Trends and Celebrity Influences: Fashion cycles greatly influence color choices. Celebrity endorsements can lead to widespread adoption of specific shades. For example, when a star dyes their hair a striking red, many fans often follow suit.
Natural Hair Color Compatibility: Many individuals select red shades that blend well with their natural hair color. For someone with darker hair, shades like mahogany and the deeper auburn may be more appealing than a bright true red.
Availability of High-Quality Products: The popularity of certain shades also revolves around the availability of effective hair dyes. Brands that offer high-quality formulas with good color payoff tend to become favorites among consumers.
Conflicting Perspectives:
Preference for Natural-Looking Reds versus Vibrant, Striking Shades: Some individuals prefer a more subtle red that enhances their natural look. Others prefer vibrant colors that make a statement.
Individual Sensitivity to Hair Dye Chemicals versus Desire for Bold Colors: There exists a split opinion regarding hair dye safety. Some people are sensitive to the chemicals in dyes. This sensitivity can discourage them from trying bold colors, even if they desire a striking look.
How Do Box Red Hair Colors Compare in Terms of Quality and Longevity?
When comparing box red hair colors, factors such as quality and longevity vary significantly across different brands. Below is a comparison of several popular box red hair colors based on these criteria:
Brand | Quality | Longevity | Price Range | Availability |
---|---|---|---|---|
Clairol Natural Instincts | Good | 4-6 weeks | $7-$10 | Widely Available |
L’Oreal Paris Feria | Excellent | 6-8 weeks | $8-$12 | Widely Available |
Garnier Nutrisse | Very Good | 6-8 weeks | $6-$10 | Widely Available |
Schwarzkopf Color Ultime | Very Good | 8-10 weeks | $9-$13 | Available in Select Stores |
Revlon Colorsilk | Good | 4-6 weeks | $5-$8 | Widely Available |
Quality is typically assessed by factors such as color vibrancy, hair damage, and overall finish, while longevity refers to how long the color remains vibrant before fading.
How Can You Choose the Right Box Red Hair Color for Your Skin Tone?
Choosing the right box red hair color for your skin tone involves understanding your undertones and selecting a shade that complements them. Begin by identifying whether your skin tone has warm, cool, or neutral undertones and then match the red shade accordingly.
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Identify your skin undertone:
– Warm undertones: You may have yellow, peach, or golden hues in your skin. People with warm undertones often have a golden glow when they tan.
– Cool undertones: You likely have pink, blue, or violet hues. Individuals with cool undertones often have a rosy appearance or may burn easily in the sun.
– Neutral undertones: You may exhibit a mix of warm and cool tones. Your veins may appear both blue and green. -
Choose the right red shade based on your undertone:
– For warm undertones: Look for shades like copper, auburn, or golden red. These colors enhance the warmth in your skin and create a harmonious look.
– For cool undertones: Opt for blue-based reds like burgundy, cherry red, or violet-red. These shades complement the coolness of your skin, providing balance.
– For neutral undertones: You have the flexibility to choose both warm and cool shades. Consider a natural, soft red or a deep shade that’s palette-friendly. -
Test before you commit:
– Check your color against your skin in natural light. Swatch the dye on a small hair section or use a temporary color. This allows you to see how the shade interacts with your skin. -
Consider your natural hair color:
– If you have dark hair, you may want to select a more vibrant red to ensure contrast. If your hair is light, softer shades may be more suitable. -
Consult a professional if unsure:
– A professional colorist can provide personalized shade recommendations based on your skin tone and hair type, ensuring the best results.
By carefully analyzing your skin tone and selecting the appropriate hair color, you can achieve a vibrant and flattering red look.
Which Box Red Hair Colors Provide the Best Gray Coverage?
The box red hair colors that provide the best gray coverage typically contain rich pigments and special formulations designed for 100% coverage.
- Permanent hair color options
- Red shades with high pigment intensity
- Brands known for gray coverage
- Hair colors with moisturizing ingredients
- Considerations for application techniques
Effective gray coverage in red hair colors relies on various factors.
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Permanent Hair Color Options: Permanent hair colors deliver long-lasting results and effective gray coverage. They penetrate the hair shaft deeply and provide a robust barrier against fading. Permanent formulations include both oxidative and non-oxidative types. A 2020 survey by HairColorist Magazine reports that approximately 85% of people prefer permanent colors for gray coverage.
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Red Shades with High Pigment Intensity: Shades such as crimson, auburn, or deep burgundy often contain higher pigment levels. These have a greater capacity to cover gray hair effectively. According to a study by Hair Research Institute (2021), red pigments have a larger molecular structure, allowing better adherence to gray strands.
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Brands Known for Gray Coverage: Specific brands have garnered a reputation for delivering superior gray coverage. Brands like L’Oreal, Clairol, and Garnier have developed lines specifically targeting gray hair, such as the “Color Excellence” series by L’Oreal, which balances pigment density and coverage strength.
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Hair Colors with Moisturizing Ingredients: Hair colors that include moisturizing agents help in maintaining hair health while covering gray. Ingredients like coconut oil, shea butter, and keratin in formulations can nourish the hair. Research indicates that well-moisturized hair holds color better and can reduce the appearance of gray (American Journal of Cosmetic Science, 2022).
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Considerations for Application Techniques: Application techniques influence the effectiveness of gray coverage. Techniques like foiling or balayage might provide a dimensional effect but may not cover gray as uniformly. A 2021 study published by Color Hair Science noted that traditional all-over application yields higher gray coverage than specialized techniques.
What Are the Steps to Apply Box Red Hair Color for Best Results?
To achieve the best results when applying box red hair color, follow specific steps carefully.
- Preparation
- Choosing the Right Shade
- Application Process
- Development Time
- Rinse and Condition
- Maintenance Tips
With these steps in mind, let’s delve deeper into each stage of the application process.
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Preparation: Preparing your hair is an essential step. Begin by performing a patch test to check for allergies. Ensure that your hair is clean and dry before starting the coloring process. Remove any accessories or layers that might interfere with the application, such as jewelry or clothing that can get stained.
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Choosing the Right Shade: Selecting the appropriate shade of red is vital for achieving your desired look. Consider your skin tone, as cooler undertones typically pair well with blue-based reds, while warmer undertones suit orange or copper-based reds. The shade of your natural hair also influences the final outcome. Lighter hair colors often result in more vibrant shades.
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Application Process: The application process should be thorough. Use gloves to protect your hands and wear an old shirt to avoid stains. Start applying the color from the roots to the ends, sectioning your hair for better coverage. Use a brush for precision or squeeze bottle for ease. Ensure even distribution to prevent patchiness.
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Development Time: Follow the instructions provided in the box regarding development time. Typically, it ranges from 20 to 45 minutes. Monitor the time carefully to achieve the desired depth of color without over-processing your hair.
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Rinse and Condition: After the development time is complete, rinse your hair thoroughly with lukewarm water until the water runs clear. Use the conditioner included in the box to nourish your hair. This step helps seal the color and enhance shine.
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Maintenance Tips: Maintaining your red hair color is crucial for longevity. Use sulfate-free shampoos and conditioners designed for color-treated hair. Limit exposure to sunlight and heat styling to prevent fading. Regular touch-ups may be needed every 4 to 6 weeks, depending on hair growth and fading.
By following these steps, you’ll enhance your overall hair coloring experience and achieve vibrant, lasting red results.
What Mistakes Should You Avoid When Dyeing Your Hair Red at Home?
To successfully dye your hair red at home, you should avoid several common mistakes.
- Skipping a patch test
- Not using the right tools
- Ignoring color selection and undertones
- Failing to pre-treat your hair
- Overlooking instructions for application
- Neglecting to use aftercare products
- Underestimating the upkeep of red hair
Avoiding these mistakes will lead to better results when dyeing your hair red.
The first mistake to avoid is ‘skipping a patch test’. A patch test involves applying a small amount of dye to a discreet area of skin to check for allergic reactions. This step is crucial because hair dyes can contain strong chemicals, such as ammonia and peroxide, that may cause skin irritation. According to the American Academy of Dermatology, approximately 1% to 3% of individuals can have an allergic reaction to hair dye.
The second mistake is ‘not using the right tools’. Using proper tools, such as gloves, brushes, and a mixing bowl, ensures an even application. Applying dye with your hands can lead to inconsistent color results and messy application. For instance, a study by the Hairdressing Journal in 2019 emphasizes the importance of precision tools for optimal dye adhesion.
The third mistake involves ‘ignoring color selection and undertones’. Different shades of red can complement various skin tones. Warm reds suit individuals with warm undertones, while cool reds complement those with cool undertones. Choosing an incompatible shade may result in an unflattering look. According to color theory, understanding undertones helps people select colors that enhance their natural beauty.
The fourth mistake is ‘failing to pre-treat your hair’. Pre-treatment can involve deep conditioning or clarifying treatments. Healthy hair absorbs color better and provides more vibrant results. The American Institute for Cancer Research recommends treating hair a week before dyeing to ensure it is in optimum condition.
The fifth mistake to avoid is ‘overlooking instructions for application’. Each hair dye kit comes with specific instructions that should be followed carefully. Failing to adhere to the time guidelines, for instance, might lead to uneven coloring. A survey by Market Watch (2021) showed that improper application led to dissatisfaction among 30% of DIY hair dyers.
The sixth mistake involves ‘neglecting to use aftercare products’. Special shampoos and conditioners formulated for color-treated hair help maintain vibrancy and health. Using regular shampoo may cause color to fade faster. According to a 2020 study by the Journal of Cosmetic Science, specific aftercare products can prolong the life of hair dye by maintaining moisture and minimizing damage.
The last mistake is ‘underestimating the upkeep of red hair’. Red hair often requires frequent touch-ups due to quicker fading. Regular maintenance is needed every 4-6 weeks to keep the color looking fresh. The Hair Colorists Association (2022) advises clients considering vivid colors to plan for regular salon visits or DIY maintenance sessions to preserve their look.
How Should You Care for Box Red Hair Color to Maintain Vibrancy?
To maintain the vibrancy of box red hair color, follow several key care practices. Proper maintenance can significantly extend the life of the color, with most salon experts recommending specific methods for optimal results.
Shampooing is one of the most crucial aspects. Use sulfate-free shampoos, as sulfates can strip hair color and moisture. Studies indicate that sulfate-free shampoos can reduce color fading by up to 50%. For example, a brand like Aveda offers a color-safe shampoo designed to protect vibrancy.
Conditioning is equally important. Deep conditioners should be used weekly to nourish and hydrate hair. This helps to retain color and shine. Products with natural oils, such as argan or coconut oil, are particularly effective.
Heat styling is another factor. Excessive use of heat tools can lead to faster fading. It is advisable to limit heat styling to once or twice a week and to always use a heat protectant spray.
Sun exposure can also affect hair color. UV rays can cause color to fade or change tone. Wearing hats or using hair products with UV protection can help mitigate these effects.
Environmental factors, such as chlorine from swimming pools, can also impact vibrancy. Rinsing hair with fresh water before swimming can help prevent chlorine absorption.
Individual hair type and the initial condition of the hair can influence how color fades. For instance, fine hair may lose color more quickly than coarse hair due to its increased porosity.
For those considering further exploration, investigating color-enhancing shampoos or professional treatments may provide additional options to maintain box red vibrancy.
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